This article demonstrate good use of IMC strategy. It gives you a brief over view of online offline and hoe this applies to a small business it also gives you a overview of how IMC relates to a small business
Customer care professionals are challenged these days to identify and resolve customers’ issues through an ever-increasing array of communication channels. They want to know: How can I make my customers happy and bolster our brand?
Branded Viral Videos: The Secret Marketing Weapon Mashable Videos should prompt people to engage with a brand in a genuine fashion — ultimately, people share viral videos (branded or not) because they've stumbled across something they think is...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
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Creating engaging newsletters with your curated content is really easy.