If you are not into social media marketing yet, where have you been recently? B2B companies at present are transforming their campaigns to include social engagement strategies. Online tools continue to evolve and buyers have been spending much of their time browsing the web. Trends come and go, and it becomes highly essential to move [...]
Social media monitoring (SMM) tools can be used to gain revealing insights into the opinions and behaviour of consumers. However, unfortunately, the employment of social media monitoring on a regular basis is often only confined to the marketing department of a company. Whilst your marketing team may be a vanguard for social media success, it’s high time all departments harnessed the power of social and got behind the Community Manager’s essential endeavor for social media success! Here you can see how SMM can be used across all functions of the value creation process:
South African brands have settled into the reality that social media is a critical part of the communications mix, and as such, are placing greater emphasis on creating and managing content. (Content Management is helping Social Media?
How to identify, build and retain social media influencers The Next Web Influence on social media is a function of follower count and thought leadership. This leadership can occur within a specific topic, industry, content-type – even a hashtag.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.