What is Marketing Today ?
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What is Marketing Today ?
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Tell me you love me: use of 'favouriting' on Twitter soars | Econsultancy

Tell me you love me: use of 'favouriting' on Twitter soars | Econsultancy | What is Marketing Today ? | Scoop.it
Do you favourite tweets on Twitter? Has your use of this feature increased over the last year?

 

If the answer is yes, then you are not alone.

 

A graph from Isaac Hepworth demonstrates exactly how favouriting on Twitter has increased over the last 12 months. It all stems from the major update to the platform Twitter released in December 2011....

 

It's interesting to note how a change like this from Twitter, albeit a fairly significant one, can begin to alter the way people use a network.

Favouriting increased. But, according to Twitter, it increased in a very specific way. It was often @-replies (i.e. messages that were only really intended to be seen by the recipient) that were being favourited more than more general tweets....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 16, 2013 11:51 PM

It's an interesting look at the "favoriting" trend as well as a reminder that it can be very useful for curation as well as letting someone know you liked their tweet.

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How To Tell If A Tweet Is Credible | AllTwitter

How To Tell If A Tweet Is Credible | AllTwitter | What is Marketing Today ? | Scoop.it

You see them all the time – outrageous tweets making outrageous claims. You know the work-from-home scams are just that, of course, but what about tweets that pop up during emergencies? If you use Twitter for the latest breaking news, or worse – depend on the information it provides during an emergency – you may be in trouble.

 

Unless, that is, you could tell if a tweet was credible or not.

 

Well, we have some tips from people who have been studying just that....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 2, 2013 8:11 PM

Interesting research that supports your gut instincts nicely...

Abuu- Sakariya Abdullahi's comment, January 3, 2013 1:15 AM
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Rescooped by Lsantiargarin from Public Relations & Social Media Insight
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6 Twitter Contest Ideas Worth Exploring

6 Twitter Contest Ideas Worth Exploring | What is Marketing Today ? | Scoop.it
Pin It Twitter contests help you spread the love – and reach important marketing objectives.


A Twitter contest is a great way to increase engagement, increase followers as well as increase product awareness.


Via Neal Schaffer, Jenneil Peters, Jeff Domansky
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Jeff Domansky's curator insight, January 6, 2013 4:43 PM

Aaron Lee's article is very helpful for marketers or any business or organization planning a contest online. Twitter could be perfect for you.

Amanda Hoffmann's curator insight, July 26, 2013 9:24 PM

TWITTER CONTEST IDEAS 

ENGAGEMENT

INCREASE FOLLOWERS