Wepyirang
3.3K views | +0 today
Follow
Wepyirang
Web life/Real-time Social Web
Curated by Jimun Gimm
Your new post is loading...
Your new post is loading...
Rescooped by Jimun Gimm from Scriveners' Trappings
Scoop.it!

The New Digital Storytelling Series: Lance Weiler

The New Digital Storytelling Series: Lance Weiler | Wepyirang | Scoop.it
The Digital Rocking Chair's insight:

 

MIT Open Documentary Lab:  "[Lance] Weiler is a boundary-pushing transmedia storyteller who has, among many notable achievements, directed and self-distributed innovative movies (The Last Broadcast, Head Trauma), created an ARG for Head Trauma, made the immersive storytelling short Pandemic, and founded the regular creative conference diy days and the transmedia company Reboot Stories."


Via The Digital Rocking Chair, Jim Lerman
more...
The Digital Rocking Chair's curator insight, November 24, 2013 1:47 PM


MIT Open Documentary Lab:  "[Lance] Weiler is a boundary-pushing transmedia storyteller who has, among many notable achievements, directed and self-distributed innovative movies (The Last Broadcast, Head Trauma), created an ARG for Head Trauma, made the immersive storytelling short Pandemic, and founded the regular creative conference diy days and the transmedia company Reboot Stories."

Claudia Benassini Félix's curator insight, November 27, 2013 3:53 PM

Sara Wolozin, del laboratorio de documentales del MIT; conversa con Lance Weller. Se trata de un importante narrador transmedia que ha dirigido películas muy reconocidas entre los expertos del tema. Muy recomendable porque nos introduce en la trayectoria y experiencia de un realizador del tamaño de Weller.

Rescooped by Jimun Gimm from Resources for DNLE for 21st Century
Scoop.it!

What Great B2B Transmedia Storytelling Looks Like

What Great B2B Transmedia Storytelling Looks Like | Wepyirang | Scoop.it

Sam Ford:  '"Transmedia storytelling" has become a common phrase in many media industries circles. But what does it look like for B2B?'


Via The Digital Rocking Chair, Dolly Bhasin
more...
The Digital Rocking Chair's curator insight, January 22, 2013 1:29 AM

Further insight into the work of the Annenberg Innovation Lab at the University of Southern California.

Dolly Bhasin 's curator insight, January 22, 2013 10:08 PM

"The difference between B2B brands and B2C brands is that B2C brands typically have to use their storytelling to create the illusion of "brand personality" or of a relationship between the product/company behind the product and the customer."