A 360° Perspective of Communications, Strategy, Technology and Advertising
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360° Strategies, Communications, Marketing, Advertising & Supports
Curated by Jim Kordoba
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Satisfied Employees Become Your Brand Champions | Branding & Internal Communication

Satisfied Employees Become Your Brand Champions | Branding & Internal Communication | A 360° Perspective of Communications, Strategy, Technology and Advertising | Scoop.it

"Happy employees lead to happy customers."

 

In times when enterprises' "intimacy" is getting more and more exposed, healthy families communications logics become sort-of models for healthy enterprises branding. During happy times and more even in crisis times, healthy families seem to get their strenght from robust and sincere-yet-not-rude communication and mutual care. This logic, applied to enterprises internal communication, can really be the clue to a real synergy between managers and employees in the field of enterprise branding. Apple's Steve Jobs showed us that managers can be the word people in smooth & happy times. Crisis contexts like Kervel's case in Société Générale teached us that a massive group of satisfied employees can be the best enterprise's advocates in hard times. As for good times and crisis contexts, satisfied employees can always be the most positive branding influence on customers. -Jim K

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WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress

WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress | A 360° Perspective of Communications, Strategy, Technology and Advertising | Scoop.it

"Discover these 12 *unusual* uses of the popular WordPress platform and build a plethora of creative websites using simple plugins.

 

"WordPress is the preferred blogging platform for over 35 million bloggers, and this WordPress Tutorial will show you some very interesting (yet uncommon) ways to use WordPress. Although the majority of users choose WordPress’ easy-to-use software for blogging, its power extends far beyond building blogs and static websites. In fact, with over 12,000 plugins available today, you can make your WordPress site do virtually anything you can imagine (well…. except for maybe cutting your grass)!

 

"Not only is it dynamic and capable of doing what you want, WordPress plugins do exactly what they are described to do and “plug right in to your WordPress blog”. This means that with simple configurations a world of opportunity is open to even the most basic user. To get your creative juices flowing, we’ve put together a list of our favorite uncommon uses of WordPress."

 

The one that surprised me was building a membership Website.


Via Martin Gysler, Anne Thomas , Mike Ellsworth, Jose H. Flores
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