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Simple Rules for Creating Presentations That Don't Put Prospects to Sleep

Simple Rules for Creating Presentations That Don't Put Prospects to Sleep | Web information Specialist | Scoop.it

And what's worse than a boring presentation? Five, 10, or even 15 boring presentations. That's the fate clients subject themselves to during the new business process. And while you might think they deserve to be in this situation, it won't help you win the account.

 

Don't be that agency that drives the client team over the edge with a PowerPoint presentation in 11-point Comic Sans text. Check out this  SlideShare for a few tips on how to create presentations that don't suck....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 3, 2015 9:17 AM

Review this SlideShare for best practices and tips on how to create a memorable presentation.

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Les utilisateurs de Facebook pourraient choisir les contenus à afficher dans leur News Feed - #Arobasenet.com

Les utilisateurs de Facebook pourraient choisir les contenus à afficher dans leur News Feed - #Arobasenet.com | Web information Specialist | Scoop.it
Facebook pourrait bientôt laisser ses utilisateurs choisir les Pages et les Profils dont ils souhaitent voir les posts en tête dans leur News Feed.

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10 Content Marketing Mistakes That The Amateurs Make

10 Content Marketing Mistakes That The Amateurs Make | Web information Specialist | Scoop.it

Content marketing is time consuming. It is lots of moving parts and needs many skills.It's complicated. So what are 10 mistakes that the amateurs often make


Via Neil Ferree
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Neil Ferree's curator insight, May 1, 2015 3:45 PM

10 Content Marketing Mistakes


  1. Not automating
  2. Not optimizing for search engines
  3. Not hustling your content
  4. Not working on your headlines
  5. Not experimenting
  6. Poor quality content
  7. Not building and owning your online content distribution
  8. Not thinking like a publisher
  9. Not learning from the innovators
  10. Not paying attention to conversion and analytics


All marketers have problems to solve and overcome. But there are two key challenges when you boil it down.


  • Traffic problem
  • Conversion problem

Neil Ferree's curator insight, May 1, 2015 3:52 PM

There are a lot of moving parts involved in a well honed content marketing system for a small business owner to consider. If you want to become a content marketing ninja and increase your online visibility and brand awareness on the social web, you will want to avoid making these 10 rookie mistakes.

Jenna Coppola's curator insight, May 13, 2015 1:45 PM

I thought this article was interesting and good for people who are just beginning to use social media marketing. The one I thought was really good was the point on "Not Working Your Headlines" because we all see headlines today that are the Buzzfeed type, they look like "20 things to do in your 20s" and they are annoying, but I think they catch the eye of some people. And for amateurs, they would probably go after this type of headline, when in reality, it's overused and a cliche at this point. This article could definitely be useful for someone new at social media marketing. But it clearly could be useful for those who are veterans, clearly, by taking a huge dig at Buzzfeed. 

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Les Tweets de Twitter seront bientôt intégrés dans les pages de résultats de Google - #Arobasenet.com

Les Tweets de Twitter seront bientôt intégrés dans les pages de résultats de Google - #Arobasenet.com | Web information Specialist | Scoop.it
Lors de la présentation des chiffres trimestriels de Twitter, son PDG Dick Costolo a aussi évoqué la suite du partenariat conclu il y a quelques temps avec Google.

Via Arobasenet
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Vie toxique's curator insight, April 29, 2015 11:27 AM

Je souhaite bien du courage à celles et ceux qui comptent obtenir leurs tweets dans les résultats de Google !

Sandrine Delage (Borgé)'s curator insight, April 29, 2015 3:13 PM

Je ne sais pas trop ce que cela va donner ...

DocAten's curator insight, April 30, 2015 4:44 AM

Fin 2014, on  disait que plus de 350 000 tweets étaient générés par minute, si lapuissance d'un moteur de recherche s'y met 

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Dictionnaire de la vie numérique, du web, et des réseaux sociaux

Dictionnaire de la vie numérique, du web, et des réseaux sociaux | Web information Specialist | Scoop.it

Ce dictionnaire ou lexique permet de donner les définitions clé, en usage sur le web, internet, et les réseaux sociaux. De nombreuses terminologies naissent, et nécessitent un éclairage pointu. L'o...


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5 sites internet pour travailler plus intelligemment

5 sites internet pour travailler plus intelligemment | Web information Specialist | Scoop.it
Grâce à internet, nous disposons de toute une série d’outils gratuits à portée de main pour travailler plus intelligemment, le tout en gagnant du temps.
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6 erreurs à éviter dans votre marketing mobile

6 erreurs à éviter dans votre marketing mobile | Web information Specialist | Scoop.it
Depuis le 21 avril, Google pénalise les sites web qui ne sont pas adaptés pour les appareils mobiles. Votre site est-il à risque? Voici 6 erreurs à éviter!
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Cloudpress : réaliser soi-même un thème Wordpress en moins de 30 minutes

Cloudpress : réaliser soi-même un thème Wordpress en moins de 30 minutes | Web information Specialist | Scoop.it

Avec Cloudpress, il est possible de réaliser son thème wordpress facilement, sans aucune connaissance et en moins de 30 min. Description de Cloudpress Quand on a un blog et qu'on utilise wordpress,...


Via Frédéric DEBAILLEUL
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blasco Louis's curator insight, April 24, 2015 9:25 PM
Cloudpress : réaliser soi-même un thème Wordpress en moins de 30 minutes
Daniel Morgenstern's curator insight, April 25, 2015 3:40 AM

Gratuit pour sites perso

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Maîtrisez les réglages « vie privée » de votre smartphone - CNIL - Commission nationale de l'informatique et des libertés

Maîtrisez les réglages « vie privée » de votre smartphone - CNIL - Commission nationale de l'informatique et des libertés | Web information Specialist | Scoop.it
Quelques conseils pour limiter la transmission de données personnelles sur votre smartphone Androïd LOLLIPOP 5.0 ou sur votre iphone équipé du système d’exploitation IOS 8.
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CloneZone. Créer un faux site à partir d'un vrai -Les Outils Web

CloneZone. Créer un faux site à partir d'un vrai -Les Outils Web | Web information Specialist | Scoop.it

CloneZone est un incroyable outil en ligne qui permet de créer en quelques secondes un faux site Internet à partir de n’importe quelle page Web. 


Via Fidel NAVAMUEL
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Fidel NAVAMUEL's curator insight, April 25, 2015 11:34 AM

Une petite prouesse technique pour s’amuser ou pour mettre en garde contre les dangers de l’Internet où les apparences sont parfois trompeuses

Joëlle Acoulon's curator insight, April 27, 2015 4:33 AM

Sans doute un bel outil à exploiter dans une séquence d'éducation aux médias !

Graindorge Jérôme's curator insight, April 28, 2015 4:43 AM

une très bonne initiative !!

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Pourquoi les produits affichés à un prix rond se vendent plus vite

Pourquoi les produits affichés à un prix rond se vendent plus vite | Web information Specialist | Scoop.it
Votre porte-monnaie regorge de petites pièces à force d'acheter à des prix souvent incongrus, comme 134,78 euros ? On vous explique pourquoi ces prix biscornus existent.
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Ces alternatives à Google qui respectent votre vie privée

Ces alternatives à Google qui respectent votre vie privée | Web information Specialist | Scoop.it
Sur le marché des moteurs de recherche, Google n'est pas tout à fait seul. Mais ses concurrents, DuckDuckGo, Qwant, Ixquick ou encore Startpage, ont beau rivaliser d'imagination, ils peinent encore à se faire une place.
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Le crowdsourcing, ou l'art de faire travailler gratuitement le client

Le crowdsourcing, ou l'art de faire travailler gratuitement le client | Web information Specialist | Scoop.it
Après le crowdfunding, c'est au tour de son cousin le crowdsourcing de se développer à toute vitesse. Pas surprenant lorsqu'on sait que le "client contributeur" offre gratuitement publicités, jingles ou études de marché.
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Marco Bertolini's curator insight, April 22, 2015 1:12 PM

Le crowdsourcing, c'est surtout l'art de faire participer les futurs clients à l'élaboration de produits et de services pertinents.  Vous avez dit win-win ?

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Why Influencer Marketing Is the New King of Content

Why Influencer Marketing Is the New King of Content | Web information Specialist | Scoop.it
With no further ado, check out this jam-packed infographic from TheShelf.com. It’s full of brilliant stats that will help you seize the importance of influencer marketing. Once you’ve read everything, start to identify influencers in your industry and get started!...
Via Jeff Domansky
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Jeff Oskin's curator insight, May 4, 2015 8:53 AM

Content marketing is definitely a buzz term as of late, but influencer marketing? Hold on a second! This article from wersm provides a great infographic with all the stats you need to understand the importance of a influencer marketing.

CIM Academy's curator insight, May 6, 2015 4:45 AM

Are advocates the key to brand success? This article suggests that gaining key influences can make a big difference. 

Elsie Whitelock's curator insight, May 8, 2015 8:00 AM

Simply stating the power of influencers; intriguing concept of platform to manage that.

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Internet of Things influencing B2B sales process is changing - B2B News Network

Internet of Things influencing B2B sales process is changing - B2B News Network | Web information Specialist | Scoop.it

What’s trending this week in the B2B Twittersphere?In a similar vein as the Harvard Business Review article we mentioned at the beginning of this post, this infographic breaks down some numbers and facts reflecting the fact that more and more B2B buyers are making purchases online instead of through traditional sales channels.


Via Jeff Domansky
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Marco Favero's curator insight, May 2, 2015 4:50 AM

aggiungi la tua intuizione ...

Keystone Software's curator insight, May 6, 2015 7:20 AM

B2B marketing roundup and how changes in how buyers expect to impact with retailers are changing the B2B sales process.

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8 Ways Social Media Can Impact Your SEO - SEMrush Blog

8 Ways Social Media Can Impact Your SEO - SEMrush Blog | Web information Specialist | Scoop.it

The relationship between social media and SEO has been a matter of dispute for a long time. Search engines claim that they do not consider social signals a ranking factor. However, an overlap of social media and SEO is evident; by using it in the right way, you may reap a lot of benefits.

Let’s take a look at several ways your social media strategy may affect your overall organic visibility and enhance your website rankings....


Via Jeff Domansky
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Jeff Domansky's curator insight, April 30, 2015 2:27 PM

Here's how social impacts SEO. Good POV.

Marco Favero's curator insight, April 30, 2015 6:00 PM

aggiungi la tua intuizione ...

SageRave of Get Custom Content's curator insight, April 30, 2015 6:31 PM

Take notes.

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32 outils de curation pour ne plus rien oublier sur le web

32 outils de curation pour ne plus rien oublier sur le web | Web information Specialist | Scoop.it

Retrouvez ici une liste d'outils de curation avec les explications en français... 


Via RG Mobility
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sarah's comment, July 10, 2015 9:14 AM
Terheck, Daniel Morgenstern... merci pour vos commentaires. Si les outils disparaissent ou s´ils se tranforment , ce sont les risques des TIC´s ! comme d´habitude! Rien de nouveau sous le soleil!Le pire c´est quand tu travailles avec ces outils-là et un jour tu découvres que ton travail a disparu ou que si tu veux bien conserver ton travail il te faut pas mal d´argent pour acceder à la plateforme! Gratuite au début, bien sûr! Contribution impossible pour les Lycées malgré le risque de perdre tout. Merci pour vos commentaires et bonne soirée à tous!
Patrick LENORMAND – Ressources Presse/Ressources Formation's curator insight, July 15, 2015 4:12 AM

L'avenir de la recherche d'infos, la curation, facilitée par cette sélection d'outils.

Helene Huberty's curator insight, October 23, 2015 9:57 AM

De nombreux outils de curation sont aujourd'hui disponibles. Il ne reste plus qu'à faire le tri entre les outils avant de se plonger dans le flux de l'information. attention à la surcharge cognitive !

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KBC lance le paiement sans contact lundi

KBC lance le paiement sans contact lundi | Web information Specialist | Scoop.it
KBC a choisi la voie du paiement sans contact à partir de lundi prochain. Il s'agit de la première banque belge à couper le contact entre le terminal de paiement et la carte bancaire.
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RSS Feed Aggregator Allows To Curate Content Inside WordPress: PressForward

RSS Feed Aggregator Allows To Curate Content Inside WordPress: PressForward | Web information Specialist | Scoop.it

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Stephen Dale's curator insight, April 28, 2015 4:18 AM

Via Robin Good: "PressForward is a full-fledged RSS feed reader and aggregator which can capture content coming from any site while allowing full editing and curation abilities. It is an ideal tool for news curators wanting to have a news gathering and discovery tool integrated into their standard publishing and editing environment."


#curation

Mike McCallister's curator insight, April 28, 2015 9:27 AM

Curating and sharing content is an important way of building your authority in your writing niche. If you really want to understand how to curate, follow Robin Good's "Content Curation World" on Scoop.it.


Robin shared this WordPress plugin that can help you find and post interesting content directly inside WordPress. I'll be testing this soon.

Janet Vasil's curator insight, May 14, 2015 4:25 PM

Lots of paid content curation services are available online.  Here's a free open source wordpress plugin that's a good starting tool for a new content creator with full editing and curation capabilities.

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7 Tools From Google to Boost Your Brand

7 Tools From Google to Boost Your Brand | Web information Specialist | Scoop.it
Some of these services are well known, while others are a bit obscure.

Via Pantelis Chiotellis
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donhornsby's curator insight, April 27, 2015 9:20 AM

(From the article): There are other options from Google that might help your company from within. Google Apps provides employees with Gmail, online calendars, shared documents and more starting at $50 a year per user. These integrate well with some of Google’s other products – particularly AdWords and Analytics – so it might be worth considering. Even if you don’t opt for it, the above tools will help bring your company’s profile to where you want it to be.

Marcelo Ballester's curator insight, April 28, 2015 6:56 PM

añada su visión ...

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The Secret Psychology of Snapchat

What makes Snapchat so habit-forming? An examination of Snapchat through Nir Eyal's Hook Model.

Via Ana Cristina Pratas
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Données de localisation : quand nos téléphones nous trahissent au travail

Données de localisation : quand nos téléphones nous trahissent au travail | Web information Specialist | Scoop.it
Nos smartphones nous géolocalisent en permanence. L'employeur peut-il accéder à ces données et s'en prévaloir dans le cadre d'un licenciement ? Entretien.
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Amazon teste la livraison dans les coffres de voiture

Amazon teste la livraison dans les coffres de voiture | Web information Specialist | Scoop.it
Un concept révolutionnaire ! Plus besoin d'aller récupérer son colis à la poste, en point relais ou dans sa boîte aux lettres. Le paquet commandé sur le site internet d'Amazon est livré directement dans le coffre de votre voiture. Si tant est que vous ayez une voiture compatible ! Tel est le projet …
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What Happens in One Minute on the Internet? [Infographic]

What Happens in One Minute on the Internet? [Infographic] | Web information Specialist | Scoop.it
As millions of new Internet users log on every month, the numbers relating to the flow of information becomes ever more staggering.


An infographic from analytics software provider Domo, attempts to quantify just how much data is generated in one minute online.

Compare it to Domo’s similar infographic from two years ago to see just how much more we’ve crammed into a minute...


Via Lauren Moss
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Steven Towndrow's curator insight, April 24, 2015 5:12 AM

Mind bending numbers

Jacques Morin's curator insight, April 24, 2015 9:57 AM

Wow, ça bouge sur internet en une minute!!!

Mike Allen's curator insight, April 25, 2015 5:54 AM

different psychology attracts different users - obvious - but finding out details will energise your response rate. One ad won't do for all

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Habits of Successful Pros toDramatically Improve Your Social Media Strategy | SocialBro

Habits of Successful Pros toDramatically Improve Your Social Media Strategy | SocialBro | Web information Specialist | Scoop.it

Sometimes the most effective way you can make a difference to your marketing relies on you making small, positive tweaks. Ones you can implement on a daily basis.

 

To help you come up with something you can try out, we’ve asked some of the leading social media marketers of big brands for their secrets. They have divulged some of their daily practices that keep them at the top of their game, take notes....


Via Jeff Domansky
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Miguel Damiani's curator insight, April 23, 2015 9:52 AM

Prestemos atención y aprendamos de los hábitos de los expertos, de los exitosos

Jamie McGhie's curator insight, April 23, 2015 8:04 PM

A high level overview of some best practices for managing social media channels

Annie Sisk's curator insight, May 6, 2015 10:11 AM

Learn from the pros to keep your strategy effective and current.