So much is possible these days in web design with CSS3, jQuery 2.0, etc, which is why so many websites include animated imagery. You can design a website with all of the bells and whistles and it can still be mobile-friendly, most of the time.
Excerpt from article on HubSpot: "Pinterest users spend the most money of users on popular social networks -- nearly double the amount of money spent from Facebook users and triple the amount from Twitter users. This means that there's lots of potential leads and customers just waiting to be engaged and converted who will probably spend a decent amount with you.
Pinterest is actually a fairly simple social media network as far as lead generation goes, because there's really only two ways to generate leads right now. So we'll walk you through both types of lead generation and how you can optimize pins to make the most of those lead generation opportunities.
On Pinterest, there are two types of leads you can generate: direct and indirect. It all boils down to where Pinterest is on the conversion path.
Here's the difference between the two: - Direct Leads: Direct leads are generated through content on Pinterest that links directly back to a landing page on your website. On that landing page, visitors can share their personal information in exchange for an offer.
- Indirect Leads: Indirect leads are generated by using Pinterest on the path to conversion -- but it's not the final destination before someone gets to a landing page.
Unlike other social media platforms, Pinterest really only has a one effective place where you can generate direct or indirect leads: through pins.
How to Optimize Your Pins for Lead Generation: 1) Create a board that your Pinterest audience can -- and will want to -- discover. 2) Create images that Pinterest users naturally notice. 3) Don't use UTM parameters or shortened links in your pin URL. 4) Use your description wisely. 5) Add a hashtag, if relevant. 6) Rinse, repeat. 7) Promote your pins elsewhere. 8) Keep track of your success with a few different tools..."
Mobile email is a major challenge for businesses as studies have shown that as much as 50% of marketing messages are opened on mobile devices.
Obviously the precise figure varies drastically from company to company, so the need to optimise for mobile will be less important for some businesses. Even so, it’s an issue that all businesses will have to deal with at some point in the next year or so.
One option for dealing with mobile email is responsive design, which uses one set of code that renders an email differently when viewed on a desktop, tablet or smartphone...
How many marketers can pin down the impact of social media using hard numbers?
The following infographic, based largely on results from the Demand Gen Report 2013 B2B Content Preferences Survey and 2012 B2B Buyer Survey shows data to help answer that very important question.
Promoting content over social networks is now a vital part of getting a message in front of potential buyers, establishing thought leadership and making the most of content investments. That means understanding which social media channels are most appropriate for different campaigns, and it definitely means understanding how to optimize different types of content for your social campaigns.
Business Card Etiquette | Knowing the accepted customs for exchanging business cards helps you feel more comfortable in the business world and improves business relationships. Poor business card manners could insult the other party and everyone else in the room.
International business travelers are always studying up on business card etiquette so they can properly observe foreign business customs. In some countries such as Hong Kong the way you present and receive business cards is considered a strict and direct reflection of your business and can make or break any deal. Fortunately, business card etiquette in the U.S. is more relaxed; however, there are some guidelines for making a positive and lasting impression when giving and receiving business cards.
One of the best way to create a website without paying too much is to use a ready coded website template(HTML5/CSS3) or using an open source CMS application.Portfolio of a web designer and developer or a graphic designer is like his/her identity.It...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.