In the times when Shakespeare first started writing plays for the theater, his audience was not as sophisticated and tasteful as the audience of today. It was rather a mob of unruly, illiterate and impatient people who, after spending a long day of hard work, wanted quick and engaging entertainment. The playwrights before him used to face harsh reactions from the audience, and sometimes even an uprising because the plays were slow paced and boring and failed to catch the attention of the audience.
What made Shakespeare so famous among the unruliest of mobs was his tactic of grabbing the attention of the audience through short and attractive elements like chanting music, vivid costumes and catchy dialogues. Nowadays, innovations and technological advancements set us way apart from the old medieval people in terms of civilization and culture. However, perhaps due to these same advancements, we are still restless and impatient, in fact even more impatient than our medieval ancestors.
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Via Brian Yanish - MarketingHits.com, Diaa Thaher