How brands get their content shared is perhaps one of the most important challenges facing marketers at the moment. We look at how brands develop a personal relationship with a user that goes beyond just “like?”
In the past few years, I have been spoilt with high-speed broadband that makes browsing the web a stress-free task. But realistically, not everyone has fibre optic, and a lot of people consume web content through 3G. Where am I going with this? Well, I think we can all agree that there is nothing worse than a white page with content slowly populating, so why don’t we fake it until the content makes it?
A common question about big websites is “what do I index?” This question is further complicated with eCommerce websites that have a larger demand for better categorization and user features to help consumers find what they are looking to buy.
Local search columnist Lydia Jorden delves into how businesses can utilize hot trends in news and popular culture -- like Pokémon Go -- to drive SERP positioning and a presence in the local digital ecosystem.
Stencil is a web app (formerly known as Shareasimage) which makes it as easy as possible the creation of visual posts, picture quotes, visual promos and and ads for your website or your social media.
The tool allows you to tap into over 600,000 images and 200,000 clip art icons, plus it provides over 40 ready-made design templates that you can fully edit and personalize.
Each and every layout can be easily exported to one of 34 pre-set social media layouts perfectly respecting ideal image and sizes for different platforms. A dedicated Chrome browser extension allows you to easily select any text on a page and to instantly transform it into a visual post to publish.
Free version available (max 10 images per month). Paid version: $9/month. Unlimited images.
My comment: Born out of one of my favorite tool for creating visual posts (Shareasimage), I have only positive words to describe Stencil. Easy, immediate, simple and truly cost-effective.
You’ve done the weeks and possibly months of reporting, you’ve crafted thousands of words, and now you’ve packaged your longform story for mobile. But will people read it? Yes, especially if you reduce distractions, break up sections of text, and use relevant visuals and interactive elements. That’s according to a new report published last month by researchers at the University of Missouri’s Donald [...]
Despite the tremendous technological innovation we’ve witnessed over the past two decades (smartphones, cloud computing, social networks), search interfaces and their underlying mechanics have remained fairly stagnant.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.