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The End of The end of Publishing? Impressive Video (To Be Watched in Full)

Watch this amazing video, prepared by the UK branch of Dorling Kindersley Books and produced by Khaki Films (http://www.thekhakigroup.com/).


Publishing is not dead. It is alive as never before. You just need to do one thing : open your eyes to the values of your customers and publish content meaningful to them.


Like curation, Publishing is about caring.

 

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Google Just Made Bing the Best Search Engine

Google Just Made Bing the Best Search Engine | Curation & The Future of Publishing | Scoop.it

Yesterday, I curated an interesting analysis by Mathew Ingram on what Google had just done to its Search Engine, getting social in the results. I think it is interesting seeing also the counter-reactions to that move, one of the boldest being Mat Honan's on Gizmodo.


Mat explains why he feels this created less acuracy for Google and threatened the Moutain View giant's domination on the Search market: "I just switched the default search engine in my browser from Google to Bing. And if you care about working efficiently, or getting the right results when you search, then maybe you should too."


One interesting thing that Mat's point shows is the difficulty there is for an established company to act like a startup. Google has something to lose in that game. In a big way. But it's also the sign of great companies and great leaders to be able to make bold moves that are not always easy to understand first: IBM getting out of hardware, Apple extending out of the computer market with the iPod. 


Back to the curated search debate, I think we could also echo the voices of all those who have growningly complained about the fact Google Search was losing its edge and discouraging quality content production efforts. I don't think Mat disagrees with them: he's just showing consumers will not wait forever for Google to come out of that evolutionary process that started with real-time search, continued with Panda and is now becoming social search.


Google (and others) seems to be convinced their long-term future is in social, however costly this might be in the short-term. Time will tell whether that was a mistake or not. But there's one thing you can't blame them for: not being willing to try.

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Is Social the new SEO? Or when "Curation comes up when Search stops working"

Is Social the new SEO? Or when "Curation comes up when Search stops working" | Curation & The Future of Publishing | Scoop.it

"With new changes that offer personalized search results -- most of which are being taken from its own Google+ social network -- Google has just made social connections and links the new search-engine optimization strategy"


Interesting analysis by Mathew Ingram on what Google just did by tweaking search results to include Google + results in there. And in particular what this means for the Media industry.


If you're not familiar with the change, the article describes it well and there's another piece you can check that will probably freak out some.


To elaborate on Mathew's point, I would put it more concretely: the time where Media could simply use Twitter or G+ accounts like RSS feeds is over. User engagement is required and it means getting readers to like, comment, +1 and... curate your content.


Clay Shirky once defined curation's role this way: "Curation comes up when search stops working".


Well, now if you want your content to be searched, you better start by making it curated.

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Guillaume Decugis's comment, January 12, 2012 3:44 PM
No worries: I know it can be. We're working on making the rescoops more obvious as even though we changed the system, it's still not clear enough to me. More to come on this. Thanks Jan!
Neil Ferree's curator insight, April 18, 2013 12:25 PM

Social Shares is the Future of SEOYou are the Brand so you need to make sure your http://bit.ly/RichSnippet is set-up Properly

Guillaume Decugis's curator insight, October 29, 2013 8:40 PM

The correlation between social signals and SEO rankings have been stronger and stronger through the recent Google algorithm changes. Here's what it means for the media which is actually an interesting read for any content creator.

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Filter bubbles burst, blind spots shrunk, curation over SEO: Rachel Sklar’s predictions for 2012

Filter bubbles burst, blind spots shrunk, curation over SEO: Rachel Sklar’s predictions for 2012 | Curation & The Future of Publishing | Scoop.it

 Rachel Sklar  highlights key trends, and especially the rise of curation and qualitative filters. Brilliant analysis:


"Audiences are done with SEO-baiting and bait-and-switch headlines; we’re going to get more choosy with our clicks. And with our eyeball-access. So you’d better be trustworthy, because I don’t let just anyone curate for me. Because while news will always be the killer app, who it’s delivered by will matter just as much."


Rachel also mentions that finding easily our communities of interests does not mean the end of exploration. Qualitative filters should provide exactly the opposite :


"While we’re opting to follow curators who deliver to us the news we wish to receive, our most trusted sites are automatically giving us what they think we want to see — or, taken dystopically, what they want us to see. Eli Pariser dubbed this “the Filter Bubble.” Things are only getting more customized, tailored, targeted, and algorithm-ized, but in 2012 we will see clear pushback on that."


Making the web more meaningful by connecting community of interests while encouraging discovery of  great content is truly the values Scoop.it encourages. Algorithms are cool. Humanrithm is definitely cooler



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Guillaume Decugis's comment, January 4, 2012 6:30 PM
This is an interesting answer to the claim that only print can save us from the filter bubble - that I disagreed with on http://www.scoop.it/t/web-content-digital-curation/p/918465429/if-you-choose-your-own-news-you-ll-be-less-well-read
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Or of Blogging period? - End of an Era: The Golden Age of Tech Blogging is Over

Or of Blogging period? - End of an Era: The Golden Age of Tech Blogging is Over | Curation & The Future of Publishing | Scoop.it

Jeremiah Owyang makes a number of great observations in this post that he interprets as the end of the golden era of tech blogging. I strongly recommend reading it as it's indeed hard not to see a pattern after the sale of TechCrunch, of ReadWriteWeb or the departure of Ben Parr or Marshall Kirckpatrick.


Is this related to Tech only or is it a larger trend? Is blogging itself - and not just tech blogging - coming to an end?I think it's fair to say that a number of these observations are valid for the whole blogosphere: lack of attention span of readers, news and content remixing, fatigue of some personal brands, emergence of new business models, etc...


Blogging will not disappear but new forms of expression are definitely stealing the show from blogging platforms. Curation among them.

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Laura Brown's comment, January 17, 2012 10:12 PM
I don't see how blogging, or some form of self publishing, can disappear in favour of content curation. Curating content is not creating content. Someone still has to write and publish the content, in whatever format they use.
Guillaume Decugis's comment, January 17, 2012 11:37 PM
You're right, Laura. And I don't think anyone is saying blogging will disappear: just that its golden era might be over. Jeremiah made that point for Tech Blogging and I was thinking it could also be true for blogging in general.

I always felt curation and creation were complementing each other and you're right: without content, there's no point in curation. But while Blogging (and creation) used to be the only and thus the dominant form of self expression, it's no longer the case: users also express themselves by remixing content, curating stories or creating virtual pinboards.
Laura Brown's comment, January 17, 2012 11:51 PM
I posted that blogging needed a big change two years ago. It has become over commercial/ marketed. It has lost most of the charm it once had. I think the new blogging will be a lot more interactive. I read about gamifying a site/ blog. It makes a lot of sense but it needs work. If every WordPress blog runs the same gamification plugin they will all be equally bland and it won't work.
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If you choose your own news, you'll be less well read

If you choose your own news, you'll be less well read | Curation & The Future of Publishing | Scoop.it

Peter Preston could have quoted Eli Pariser in this article as what he describes is in essence the filter bubble.


His point is that print gave us exposure to much more content than what we wanted; and that was good. It helped us discover and not just search. It confronted us to new thoughts and content we appreciated even though we weren't looking for it.


Though I agree with the risks described, Preston seems to think digital is to blame for that and that print is the only alternative. I beg to differ. There are many opportunities for discovery that already exist in the digital space and much more to develop. Social curation, in particular, has a great role to play to break the self-fulfilling prophecies of filtering algorithms.


To be wished for a great digital 2012?

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Critics of HuffPo news "theft" are missing the point

Critics of HuffPo news "theft" are missing the point | Curation & The Future of Publishing | Scoop.it

"...aggregation of the kind the Huffington Post does is the way things work now, and complaining about it (or trying to sue over it, as the Hollywood gossip blogger Nikki Finke did earlier this year) is like complaining that since the car was invented, it has become really hard to find a good buggy whip. Your content will be aggregated, so the challenge , is to add more value than sites like the Huffington Post do. Publishers like the Herald might want to start with links...."


Very interesting blog post from Mathew Ingram, gigaOm's writer. Fighting against aggregation is not only a lost battle but also the wrong one. Aggregation is a natural evolution of the web, where a huge amount of content is produced every day. The next question is how to create more value that just collecting content from others. Curation will never be aggregation: it cannot be automatized and implies an angle, a unique point of view and choice you offer to your audience. There is no curation vs. creation debate. Seeing yourself as a trusty resource to point out the best sources just serves both of them.  A curator is by definition someone that respects not only his/her readers but the material/piece he/she works with and give access to. Aggregation comes from the latin word "aggregare", "add". The web is full. We do not need more adding.

Curation comes from "cura", meaning "to care". That will always be necessary. 

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Why Curation is the natural form of Mobile Publishing Scoop.it

Why Curation is the natural form of Mobile Publishing Scoop.it | Curation & The Future of Publishing | Scoop.it

For a long time, Mobile Internet was a “baby internet” as Steve Jobs called it, the day the iPhone was launched. The first smartphones were not very smart as they didn’t support “real” HTML browsing nor many of the Web technologies that made online experiences rich and useful. Obviously, the iPhone changed that and enabled a lot of these great Web experience to become mobile, on top of enabling the creation of many others. But one area that still struggles with mobile is content publishing. For content format that are by essence “mobile”, no problem: photos, short videos, tweets, position/check-ins, status updates… But so far, this has excluded any publishing activity involving long form / richer content, such as creating a story and updating a blog.


Curation is an opportunity to change that.


Here's why.


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LeWeb '11 Discussion on Curation (Video)

While at LeWeb last week, I was interviewed by Michelle Chmielewski to discuss on curation with Jean-Marie Hulot, Fotopedia's founder, a great iPad App that lets you browse great curated collections of beautiful photos (try it if you haven't yet!).


We tried to come back on the need for curation but also where it's going as a trend and the business models behind it.

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Mayra Aixa Villar's comment, December 18, 2011 3:38 PM
Hi Robin
Thank you very much for answering my message. I must confess that I´m a big fan of yours so I really appreciate that you actually took some time to continue sharing some ideas with me.
I´m also a great supporter of Scoop.it and Mr. Decugis´ work and it´s not my intention to question his efforts or ambitions at all. But, I think this kind of interaction is really valuable to start setting common grounds on effective content curation. Mr. Decugis himself acknowledges in his previous comment that “[the] role as a platform is to create the incentives to develop usage in the right direction.” I think this is exactly what this discussion is aiming at.
I also agree that Scoop.it can be a great curator tool. But this will happen as long as we, users, learn to be selective and dare to share more than “what other people are saying about a certain topic/interest.” By making sensible use of the “Reactions section” to comment on an article or even, sharing a completely new post without any URL attached (tools that are not so widely used among the Scoop.it community), we can start paving the way for understanding and organizing information within a relevant context. As you have suggested, this is what content curation really entails, right?
Finally, Mr. Decugis said that “through selection, users can express /show their own viewpoint.” I think that people who read my scoops want me to do more than that. They expect me to be able to somehow “mediate” the vast content content/knowledge out there and transform it into a meaningful source of information. That´s the reason why I have to resist the temptation to just rescoop this post the first time I came across it, and I decided to participate in a more significant way, instead.
Robin, I have really enjoyed this very insightful conversation. Again, thank you for this. Warm regards.
Mayra
Julie Claudia Laporte's curator insight, February 26, 2013 7:09 PM

love the web...

cutesqualid's curator insight, August 12, 2013 4:56 AM

excellent

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Copyright and remix culture: The new Prohibition?

Copyright and remix culture: The new Prohibition? | Curation & The Future of Publishing | Scoop.it

As Mathew Ingram introduces: "The principle behind copyright has been taking a beating from "remix culture," driven in large part by YouTube and other video sites."


There are a number of creative activities you can put in that "remix culture" and though curation is not a challenge to current copyright law as it doesn't change the nature of the original content, it is probably part of its broader definition.


What's interesting is that the first challenge to copyright was piracy. But the remix culture has nothing to do with the motivation to get content for free: it is about creating the new from the existing, just like DJ's remix and sample songs to create new pieces. 


Interesting to watch how this wave will shape the future of publishing.

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What kind of digital curator are you?

What kind of digital curator are you? | Curation & The Future of Publishing | Scoop.it

This is an interesting workshop presentation given at #converge11 by Joyce Seitzinger. It has a focus on curation in EduTech but is generic as well in a lot of aspects.

 

In particular, I love the distinction she makes from slide 22 onward between all types of "curators": a fun way of showing what curation best practices should be all about.


Via catspyjamasnz
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Seth Dixon's comment, December 13, 2011 10:59 PM
I've been exploring the idea of 'the social media classroom' and how I view teachers with an emerging role as curators, but also teaching student the skills of curation so they can get the right resources in an age of ubiquitous information. I'll have to keep in touch.
Tom George's comment, December 14, 2011 9:07 AM
Nice one thanks for this. I have been following your Scoops. You can also set up and share your scoops on Internet Billboards, it's very easy to set up and do and there is no extra effort just a couple clicks. Like this http://t.co/63g5ViEq Also do you have a blog? Just curious.
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The Internet Is Full [Infographic]

The Internet Is Full [Infographic] | Curation & The Future of Publishing | Scoop.it

"We created this infographic to depict how “full” the internet is. While it’s technically impossible for the web to fill up, it is very clear that web surfers are well past our limits of time and patience it takes to find the best information on the topics that interest us."


Very interesting infographic that explains a real problem: the internet is becoming this infinite source of "information", but when you don't have any filter, it's just become a (stressful)  noise. How many times you just have the feeling you can never ever follow "everything" that happens on the web even if you spend hours on it. The web should be this medium that helps us to find faster what we are looking for and not the opposite. Curation is not only a trend, it's just a necessity. We know "how important human curated content has become. Curation is truly a valuable service to web surfers who have neither the time nor the patience to sift through mountains of links and data"


Curation is a means to make the web meaningful again. Publishing your curation work is a great way to control and create a new identified resource of info. Context and Content can't be disconnected anymore.


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Tom George's comment, December 8, 2011 2:34 PM
Thank you for sharing this today! Cool photo!
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10 Thought Leaders Share Thoughts on Content Marketing & Curation

10 Thought Leaders Share Thoughts on Content Marketing & Curation | Curation & The Future of Publishing | Scoop.it

Lee Odden CEO at Toprankblog interviewed 10 thought leaders on content marketing and curation. The article was published one year ago but is still really relevant, probably even more. I love the approach of Brian Solis who asks the good questions :

"Obviously you (as a company) have something to contribute, something to say, something of value to offer which is mostly likely why you’re in business. I need to hear about that."

 

Curation offers the opportunity to settle this dialogue between a brand and its users, becoming always more engaging. It's not enough to be here, you have to be here to say. As says Ann Handley, Chief Content Officer at @marketingprofs, "All organizations are now publishers — meaning, the company with the most engaging and interesting content is the one who wins."




Via janlgordon
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janlgordon's comment, December 4, 2011 1:00 PM
@Internet Billboards
Getting ready to launch in the next couple of weeks - it's way more than a blog:-) I will be writing original articles as well as curating. Thank you for your kind words, I appreciate it.
Robin Good's comment, December 4, 2011 1:53 PM
Hi Jan, thank you for sharing this. :-)

I wanted to let you know that your last link, the bit.ly one isn't good. It has an extra square bracket at the end making it unusable.

Also: I think it would be very appropriate when curating something that is over a year old to say so explicitly as it is an extra element of immediate evaluation for the reader.

Keep it up!
janlgordon's comment, December 4, 2011 2:32 PM
@Robin Good
Hi Robin,

Thanks for letting me know about the link, I just fixed it.

I will add your revision to the post, you're absolutely right, an oversight here:-)
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Social Ghosts

Social Ghosts | Curation & The Future of Publishing | Scoop.it

"Social ghosts are the shimmering images of potential customers. What to do - right - with social apparitions?"


This post captures two interesting ideas:


1. Social Media is this great opportunity with lots of potential customers. But it also both feels reachable while hard to grasp. Like catching a ghost, right?


2. The solution can not be in automating the process, which is a challenge for some taylorism-built large corporations.


Interesting to read. By Ross Quintana and curated by Saul Fleischman.

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OsakaSaul's comment, January 18, 2012 12:50 AM
thanks so much for taking this!
Guillaume Decugis's comment, January 18, 2012 2:00 PM
Thanks for suggesting it Saul! Welcome to the contributors of this topic!
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Why didn't Harry Potter just use Google?

Why didn't Harry Potter just use Google? | Curation & The Future of Publishing | Scoop.it


Lisa Jardine explains that the fear of "information overload" was even present before the printing press : 


"..Even before the invention of the printing press - when the distribution of information depended upon teams of scribes working with pen and ink in monastery libraries -the fear of too much to know, too much material too widely and swiftly disseminated, was already threatening to overwhelm our orderly sense of understanding."


Curation is defined as the "topic of 2012". But it's actually very interesting to remember that this activity is as instinctive ( and old) as the transmission of knowledge in itself. And crucial to keep access to it years after years :


"there has never been a time when mastering the sum of human knowledge has not been felt to be an impossible task.And historically there was the additional fear that the precious store of knowledge accumulating as the world grew in wisdom might be lost by natural or man-made disaster."


The internet seems to be less vulnerable than paper and printed sources to face natural damage and keep information accessible, always available, as you cannot "loose" it. Just google it.

But the question isn't anymore to be scared to loose the information. But how to find the right one and help people to understand it as much as possible :


"The danger today is rather that we are reluctant to let go of any information garnered from however recondite a source. Every historian knows that no narrative will be intelligible to a reader if it includes all the detail the author amassed in the course of their research. A clear thread has to be teased from the mass of available evidence, to focus, direct and ultimately give meaning to what has been assembled for analysis"


Curation will not be a hot topic of 2012. It's a necessity to build a bright future : The curators who will help to contextualize and facilitate access to this huge amount of information will be the ones transmitting knowledge.


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ToKTutor's curator insight, February 22, 11:21 AM

Title 6: Making sense of the world of accumulating knowledge & how to manage this effectively will need the ability to forget...

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You Can Now Embed a Tweet !

#protip Now you can embed a Tweet right on your WordPress blog, Posterous Space, or any website. Read more: https://t.co/WvDDXCMB
Jan 05 via webFavoriteRetweetReply

Pretty interesting to see how useful this will prove for curating tweets directly from permalinks. The end of screen capturing is over and this is good news for curators, isn't it? 


And cool to see it's working on Scoop.it very nicely :-)

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Serge Meunier's comment, January 6, 2012 3:23 PM
Speak french also, friend of the hexagon…
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The Interaction Between Publishing and Curation by @BradMays

The Interaction Between Publishing and Curation by @BradMays | Curation & The Future of Publishing | Scoop.it

Great picture tweeted by @BradMays, that describes instantly how curation and publishing are keys to drive engagement.

Brad Mays just wrote a great blog post about Scoop.it, focusing on the opportunity for brands to become trusted curators.

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The Rise Of The Digital Is Changing Just About Everything About Curation | David Weinberger

The Rise Of The Digital Is Changing Just About Everything About Curation | David Weinberger | Curation & The Future of Publishing | Scoop.it

I re-scooped this from Giuseppe Mauriello as I felt the somehow inconclusive conclusion was very close to what I personally felt: yes, curation is changing and digital curation will not be the same as it used to be pre-digital.

 

Bottom line is we need to be prepared to live with softer boundaries than before of what is good and what isn't.

 

I've had interesting discussions on this before and I've heard several say they felt the need for new gatekeepers to be established or recognized. It's the curating the curators debate. While there are certainly opportunities to shine and be recognized as thought leaders and master curators, I don't think the digital revolution means we're going to replace old gatekeepers by new ones. It is much more that there won't be any more gates, ergo no gatekeepers at all. We'll all have to learn and educate at the same time on what makes good from bad curation. And when it comes to deciging who's to trust and who isn't, the jury will be always on. Just like we now are.

 

(David Weinberger is a fellow at Harvard’s Berkman Center for Internet & Society)


Via Giuseppe Mauriello
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Guillaume Decugis's comment, January 2, 2012 10:50 AM
Yes, curation is changing and digital curation will not be the same as it used to be in pre-digital. We need to be prepared with softer boundaries than before of what is good and what isn't.

Thanks for sharing.
Giuseppe Mauriello's comment, January 2, 2012 10:54 AM
Hi Guillaume,
I totally agree with your comment. Thanks for appreciation my curated article.
Wishing to all you and your loved ones, Happy New Year!
Guillaume Decugis's comment, January 2, 2012 10:56 AM
Thanks! I wish you a happy new year as well! 2012 is going to be exciting.
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6 Game-Changing Digital Journalism Events of 2011

6 Game-Changing Digital Journalism Events of 2011 | Curation & The Future of Publishing | Scoop.it
Journalism and publishing kept being reshaped in 2011. Here's an interesting recap by Meghan Peters on Mashable of the major changes that occurred this ending year. Will Curation be the major one for 2012?
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Vadim Lavrusik: Curation and amplification will become much more sophisticated in 2012

Vadim Lavrusik: Curation and amplification will become much more sophisticated in 2012 | Curation & The Future of Publishing | Scoop.it
Vadim is the Journalist Program Manager at Facebook and he makes interesting points among

which I'd emphasize a couple:

1. Role of journalists will evolve towards fact checking and curation: rather than originate stories, they can now tap in social media powered citizen journalists and become effective curators. Something Andy Carvin at NPR pioneered brilliantly.

2. Curation mindset itself has to evolve and a stronger emphasis needs to be put on distribution and post-production. How stories will look, live and be evolves after they are publish is important.
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Chris Eidhof | Trust your geeks

"These are the current feelings I have about technology: I don’t want to be connected all the time anymore. I want an information diet. I want real experiences instead of online ones. I think most websites suck, most iPhone apps are great (beautiful, minimal, fast, to the point). There is too much noise on the internet. People are taking breaks from technology. It’s becoming harder to focus for a long time, but I really want that."


What if curation wasn't only a great way to enjoy a "better" web, but just a better life? this is not a trend, it's probably a human necessity. Focus on what you love and share it. The most inspiring persons are the passionate ones. Learn from them, be one of the them. Here and beyond, that's what I'm looking for.

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The State of the Blogosphere 2011 - Brian Solis

The State of the Blogosphere 2011 - Brian Solis | Curation & The Future of Publishing | Scoop.it

This is an interesting study by Technorati commented by Brian Solis on the state of blogging.


The study doesn't show whether blogging is on the up or down trend but it gives interesting perspectives on how people blog, what influences them on who bloggers are.


While micro content has certainly been the major change in social media in the recent years, the appeal of long-form media as a publishing format still exists.

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What are the biggest issues to solve in content curation?

What are the biggest issues to solve in content curation? | Curation & The Future of Publishing | Scoop.it

This is kind of old but I rediscovered it recently on Quora and I felt it was an interesting opportunity to review what's been accomplished in 2011 in that respect.


Seb Paquet is an interesting contributor to Social Media and a professor at the University of Quebec in Montreal.


I think 2011 has been a great year for curation : lots of new developments, great improvements on existing platform and raising awareness. It's interesting to look back at questions like these and measure the progress we're making both as platform developers and as members of a community with a particular interest on that subject.


These are the points he mentioned where I felt we made the most progress in 2011:

  • "enable value-adding curators to get more tangible benefits from their activity "
(As Seb pointed out, reputation and feedback are strong motivation drive here and there's been more and more presentationsand thought leaders articulating clearly what's in it for curators whether at the professional or the personnal level).
  • "semi-automate low-grade curation so people are liberated to tackle the more challenging and valuable stuff"
(The Scoop.it Suggestion engine or its quick-and-easy formating features are a good example; meaning users can focus more time on the valuable contextualization or can be more efficient sourcing content)
  • "connect curators to share practices and elevate curation from craft to art"
  • "create communities through curation"
(We've always felt tools were not the point: it's about enabling communities of curators to emerge and connect on similar interests and we see that happening and growing fast on Scoop.it - just to quote what we can comment on).
  • "augment the reader's experience with curated content"
(Readers have proliferated like crazy on various platforms, including of course the iPad which paved the way for Flipboard's success).


Let me be clear: I don't think everything has been done yet on these points but I can see new things happening that didn't happen last year.


Looking back on what still needs answers, I feel these ones are the most urgent to address:

  • "accelerate Social Discovery of high-quality curators"
  • "augment the content producer's experience (Obtaining a clear picture of how their output is being filtered and categorized)"
  • "enable cooperative and collaborative curation"
Do you feel the same on what was achieved in 2011? Do you see other issues needing to be addressed?
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The Case For and The Case Against Curation

As Michael Schechter warns at the beginning of this post in response to (Randy Murray's), this is mostly a semantic debate. Both are actually finding value in publishing by sharing links and commenting them.The word curation is actually interesting from a linguistic point of view as it comes from Latin and derives from the act of "taking good care of" or healing. So it's a very positive one and also an expression that fits well with how content curators value and love content. But the mere fact the debate moves to the semantic field is interesting as it highlights the fact there are not much argument against the activity of publishing-by-curation (or whatever you call it) itself.
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Robin Good's comment, December 9, 2011 9:10 AM
The case for me Guillaume remains the same: curation and making it easy to publish your own magazine appear to me as two totally different ballgames.

As of now they are sold, promoted and marketed, as one and the same. To me this is an area where more coherence would be advisable.

If I promote a tool or service because I say it makes it super-easy to publish online and to find relevant content to fill your channel with, I think there is nothing wrong with it. It is a right a just cause that is being served.

The moment though that I also want to position myself as a "curation" tool, I need to make a distinction, because the two activities are not one and the same. And by far.

This is the area in which I expect, not in the too distant future, to see increasing differentiation and opportunities for competitive advantage.

Cheers

Suggested by Yvan Boudillet
Scoop.it!

The 3 Pillars of Content Curation - Only Dead Fish

The 3 Pillars of Content Curation - Only Dead Fish | Curation & The Future of Publishing | Scoop.it
Interesting article by Neil Perkin where he distinguishes 3 aspects of content curation: algorithmic, manual and social.

The comment thread is interesting and reinforces the insight of his conclusion: good curation will mix all three aspects.
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Karen du Toit's comment, December 7, 2011 4:51 AM
Thanks!
Olivier Cauchois's comment, December 7, 2011 6:15 AM
Plein de sens! A decliner sur le sujet des digipromos

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