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The Ultimate Guide to Getting Sky-High Conversions From Twitter Ads

The Ultimate Guide to Getting Sky-High Conversions From Twitter Ads | Web Content | Scoop.it
Will anyone actually click my ad and buy my product? It’s a terrifying question, but an important one. Turns out that everyone (including you) wants to get more conversions from a Twitter ad campaign.
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The Digital Skills Metro Map

The Digital Skills Metro Map | Web Content | Scoop.it

All Aboard is rising to the challenge identified in the national Digital Roadmap of building our ‘digital capacity,’ not just in terms of infrastructure, but also in terms of people, their skills, their levels of confidence and their ability to critique and challenge pre-conceptions.


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Helen Wybrants's curator insight, November 12, 4:32 AM
Getting embedded at last
Jacques Lebègue's curator insight, November 12, 4:38 AM
Tous les points fondamentaux du digital  en une seule carte interactive!
Willem Kuypers's curator insight, November 14, 5:02 AM
Idéé originale pour représenter les compétences digitales.
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21 Social Media Tools for Smart Marketers

21 Social Media Tools for Smart Marketers | Web Content | Scoop.it
Value your time online? Of course you do! Take back your day and time with these 21 social media tools for smart marketers.
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Tools for creating polls and surveys

Tools for creating polls and surveys | Web Content | Scoop.it
Any internet search will show that there are a huge number of online tools available for the creation on polls and surveys. The ones included here are some of the best I have used and show some of the variety of polling tools available.

Via Nik Peachey
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Trevor Corso's curator insight, October 25, 9:35 AM
Some very nice tools in this article for creating polls and surveys.  I've used a few of these and some I am going to check out.
Juan Carlos Avendaño Cuéllar's curator insight, October 26, 4:22 AM
Herramientas para evaluar conocimientos online. Útil para recoger información para sondeos, altas de fichas de inscripción y evaluaciones continuas con los alumnos.
Lydia Brown's curator insight, November 3, 1:21 PM
Eliminate the confusion of choosing the best tools for your business
 
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Social Ad Spend Surpasses Television: New Research

Social Ad Spend Surpasses Television: New Research | Web Content | Scoop.it
Are you considering social media advertising? Discover where digital advertising dollars are being spent and why marketers are flocking to certain media.

Via Scott McElreath
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12-Step Guide for Social Media Marketing Success (Infographic)

12-Step Guide for Social Media Marketing Success (Infographic) | Web Content | Scoop.it
An infographic from Social Media Marketo outlines 12 crucial steps your business can take to set up for success.
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How to Track the Return on Social Media Traffic

How to Track the Return on Social Media Traffic | Web Content | Scoop.it
Want to make more sense out of your social media marketing results? Discover how to connect a dollar value to your social media marketing efforts.
Via Scott McElreath
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Rym Guerbi's curator insight, October 7, 6:21 AM
Share your insight
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How Facebook News Feed Works

How Facebook News Feed Works | Web Content | Scoop.it
This is the ultimate guide to how Facebook chooses what to show in your News Feed, and how you can get your content seen by more people. Understanding how..
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Organizations Struggle with Marketing's Digital Transformation - eMarketer

Organizations Struggle with Marketing's Digital Transformation - eMarketer | Web Content | Scoop.it
As a variety of research demonstrates, many marketing organizations still struggle with challenges like adapting company culture for digital technology and figuring out who should spearhead implementation efforts.

According to a Q2 2016 survey co-published by Genpact Research Institute and Harvard Business Review Analytics Services, nearly all business professionals believe digital technology has already had, or will soon have, a positive impact on business areas like optimizing the cost of serving customers, creating internal efficiencies and boosting customer loyalty.

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marketingIO's curator insight, September 15, 9:28 AM

NEW: Experience Remarkable Planning Accuracy With New, FREE Growth Hacking Tool. Go here: http://goo.gl/UjcA8x  

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8 Brilliant Content Marketing Innovations from the World’s Best Brands

8 Brilliant Content Marketing Innovations from the World’s Best Brands | Web Content | Scoop.it
Discover how eight familiar brands innovate their content marketing in eight unique ways – Content Marketing Institute

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rodrick rajive lal's curator insight, September 15, 3:56 AM
Neil has based his writeup on eight very powerful elements. While not being too serious might surprise the reader, (seriousness might negate good cheer) being able to update and evolve is a given in today's times. In the same way, the ability to educate and empower the customer with expert tips (even if he doesn't buy your product) will go a long way to win customer trust and loyalty. It all boils down to being able to  create a universal yet unique experience for the customer. The customer believes that you have created a specific product just for him, tailormade, custom made and unique (although this is bought by many).
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Roadmap for Creating Engaging and Effective Content

Roadmap for Creating Engaging and Effective Content | Web Content | Scoop.it
It’s a content marketer’s biggest question: what should I write? Do you struggle to identify what topics to write about? Do you toil over what content will have the greatest impact on your compan…

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Russ Merz, Ph.D.'s curator insight, September 10, 4:14 PM
Do you have a proven process for developing digital content that customers will want to consume? Here's a seven step roadmap that might be helpful.
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Some Useful Websites for Language Learners ~ Educational Technology and Mobile Learning | Edtech PK-12

Some Useful Websites for Language Learners ~ Educational Technology and Mobile Learning | Edtech PK-12 | Web Content | Scoop.it
| Edtech PK-12
Via David R. Perry, Yuly Asencion
Lotte Schacht's insight:
Learn a new languages an learn more about the world
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Julian Diaz's curator insight, September 18, 9:30 PM
really very good sites and tools that every high school or even university teachers should have in their repertoire of tools.

There are some very good advices for downloading apps for language educators. If you are a teacher, should you definitely read this article and explore the pages exposed in here.
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In Depth Tutorial on How to Publish a Trending Round Up Curation

In Depth Tutorial on How to Publish a Trending Round Up Curation | Web Content | Scoop.it
In the tutorial down below we share with you a strategy that anybody can implement, no matter what market or niche your within. It’s a roundup strategy around when something is breaking (often called NewsJacking). It doesn’t even have to necessarily be breaking news in your industry, but can be something that a lot of people in... Read more »

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20+ Social Media Hacks and Tips From the Pros : Social Media Examiner

20+ Social Media Hacks and Tips From the Pros : Social Media Examiner | Web Content | Scoop.it
Are you looking for the newest social media tips and techniques? Discover more than 20 ways to improve your marketing and save time.
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Social Ad Spend Surpasses Television: New Research : Social Media Examiner

Social Ad Spend Surpasses Television: New Research : Social Media Examiner | Web Content | Scoop.it
Are you considering social media advertising? Discover where digital advertising dollars are being spent and why marketers are flocking to certain media.
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Gartner: Social media advertising set to double - MarketingDive

Gartner: Social media advertising set to double - MarketingDive | Web Content | Scoop.it
Gartner's 2016 Digital Marketing Channel survey found that 38% of respondents currently have a social media advertising program in place, and that will more than double to 80% within the next twelve months, meaning 42% of social media marketers will launch social advertising for the first time.Almost two thirds of respondents expect to have employee and/or customer advocacy programs in place within the next year.Advocacy programs extend the reach of social media programs by using employees and customers to operate similar to influencer campaigns in order to build trust along with extending the reach of social media efforts.

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marketingIO's curator insight, October 5, 10:33 AM

Email your comments to joe@marketingIO.com. I’ll publish it here. marketingIO: One Source for All Marketing Technology Challenges. See our solutions.  

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A Guide to Identifying Warm, Cold and Hots Leads on Twitter [FLOWCHART] 

A Guide to Identifying Warm, Cold and Hots Leads on Twitter [FLOWCHART]  | Web Content | Scoop.it
As we've discussed in previous blog posts, all leads are not created equal. Some leads require a bit more work to get them from point A to point B and othe

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malek's curator insight, October 11, 8:23 AM

It’s not easy for businesses to evaluate and understand the core difference between someone who’s simply tweeting for the sake of tweeting and someone who’s genuinely interested in a brands product or service.

Rescooped by Lotte Schacht from Social Media, SEO, Mobile, Digital Marketing
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How To Launch Your Brand On Social Media Like A Pro

How To Launch Your Brand On Social Media Like A Pro | Web Content | Scoop.it

If you’re about to launch a brand new presence on social media, these tips will help it run a lot more smoothly.


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Facebook Adds New Video Metrics to Help Enhance Publisher Performance

Facebook Adds New Video Metrics to Help Enhance Publisher Performance | Web Content | Scoop.it
Facebook has announced a range of new video metrics to help publishers better understand what's working (and what's not) in their video content.

Via Scott McElreath
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Twitter for Business: 12 Do’s and Don’ts

Twitter for Business: 12 Do’s and Don’ts | Web Content | Scoop.it

Twitter is an excellent network for building brands and getting quick wins in your social media efforts.


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Venkatesh Iyer (venkyiyer.com)'s curator insight, September 30, 2:44 AM
I like.
drula eric's curator insight, October 1, 1:30 PM
The real opportunity for success lies within the person and not in work.  https://twitter.com/michelSFI
Cass OMalley's curator insight, October 2, 6:58 PM

Great advice for social media marketing!

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11 Essential Principles Every Successful Social Media Marketer Follows

11 Essential Principles Every Successful Social Media Marketer Follows | Web Content | Scoop.it
What does every successful marketer know? Here's 11 principles every successful social media marketer follows and how you can use them too.
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5 Magical Tactics for Repurposing B2B Marketing Content

5 Magical Tactics for Repurposing B2B Marketing Content | Web Content | Scoop.it
Did you know, that on a daily basis, 16 to 20% of search queries on Google have never been seen before? With over 100 billion monthly queries, there are an
Via massimo facchinetti, malek, Os Ishmael
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How to pretend you’re a great designer

How to pretend you’re a great designer | Web Content | Scoop.it
Practical tips and principles to trick people into thinking you’re an industry thought leader.

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Dave Wood's curator insight, September 12, 11:27 AM
Tongue in cheek tips with good use of graphics
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5 Crucial Ingredients of a Sustainable Paid-Media Strategy

5 Crucial Ingredients of a Sustainable Paid-Media Strategy | Web Content | Scoop.it

Social media doesn't mean you can ignore paid channels -- it just means you have to be smarter about how you do it.


Via Pantelis Chiotellis, Online Marketing , massimo facchinetti, Os Ishmael
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10 Interesting Ways to Integrate QR Codes in Your Teaching (Infographic) ~ Educational Technology and Mobile Learning

10 Interesting Ways to Integrate QR Codes in Your Teaching (Infographic) ~ Educational Technology and Mobile Learning | Web Content | Scoop.it

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Heidi Hutchison's curator insight, September 3, 9:24 AM
Great ideas for a beginning-coding needs to become more of a main dish in our curricula!
Maggie McGuirk Veres's curator insight, September 8, 3:35 PM
Good ideas.
Jeff Rhodus's curator insight, October 27, 8:57 AM
Great uses of QR Codes in the classroom!