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Reading - Web and Social Media
Web and Social Media Topics for Financial Services
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The 6 Ws of social content

The 6 Ws of social content | Reading - Web and Social Media | Scoop.it
In 2013, brands are posting an average of 36 times per month on Facebook. Over a year that adds up to 432 posts. That’s a lot of content.
Colin Williams's insight:

Good steps to follow. However, I would add that a large part of content marketing includes doing things without needing to think too hard about them. Otherwise each post could become an excercies in analysis and nothing will get done.

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The Perils of Being a Social Media Holdout

The Perils of Being a Social Media Holdout | Reading - Web and Social Media | Scoop.it
Your business is at risk if you're still avoiding the inevitable tweet.
Colin Williams's insight:

I guess people who read this here at scoop already know the risk of hiding from Social Media, so pass it onto your boss whos is still hiding from Social Media

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Humble Financial Services Newsletter

Humble Financial Services Newsletter | Reading - Web and Social Media | Scoop.it
Colin Williams's insight:

Latest Newsletter from Humble Financial Services with tips and strategies to get your marketing back on track

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Fast Forward Your Web and Social Media Strategy

Fast Forward Your Web and Social Media Strategy | Reading - Web and Social Media | Scoop.it
This Slidehsare presentation was created for financial advisers and the core points are valid for most financial services firms. The main talking point cam
Colin Williams's insight:

If you decided not to talk to your clients online - who will? One of the discsussion points here along with plenty of tips and ideas

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Twitter / DimiNapoli: How To Become A Social Media ...

Colin Williams's insight:

Some tips here will make you squirm but you should read them before making a blind judgement. I'm a fan of automating some things but not everything - enjoy

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Fast fowarding your web and social media strategy

These are the slides from a recent presentation to financial advisers. Most professional will get value out of them. What captured the audience was the question
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Knowing Your Why From Your What And Other Words That Sell

Knowing Your Why From Your What And Other Words That Sell | Reading - Web and Social Media | Scoop.it
Explaing your Why sounds easy but most people make a mess of it - here's are some simple tips to explain why and how you help people.
Colin Williams's insight:

The WHY phenonoma has beecome a the latest mantra for marketing gurus but most people struggle with it. In this post we look at an alternative approach to engage clients and visitors to your website.

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You Need to be Thinking Mobile 1st, 2nd, and 69th

You Need to be Thinking Mobile 1st, 2nd, and 69th | Reading - Web and Social Media | Scoop.it
For the last six months, I’ve been baffled. Looking at startups, the client work that we do here at VaynerMedia, work that other agencies a…
Colin Williams's insight:
Obvious really. If you don't want to read it all, skip to the last line.
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5 Top Tips for Selecting WordPress Themes and Plugins

5 Top Tips for Selecting WordPress Themes and Plugins | Reading - Web and Social Media | Scoop.it
Imagine a world without any WordPress plugins or themes? For those of us looking to do some blogging about web and social media marketing. Here are 5 tips to save you time and money and take your blogging to the next level..
Colin Williams's insight:

More great ideas from Jeff Bullas - Must read if you are looking to upgrade your website and plugins. One word of caution - Don't rush in. Themes are great if you know what you are doing and you have a strategy. A good website starts with a good strategy; not pretty colours, bells and whistles

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5 Insights into the Latest Social Media Facts, Figures and Statistics - Jeffbullas's Blog

5 Insights into the Latest Social Media Facts, Figures and Statistics - Jeffbullas's Blog | Reading - Web and Social Media | Scoop.it
Social media continues to evolve and grow. So what are the latest Facebook, Twitter, Google+ and other social media facts, figures and statistics for 2013?
Colin Williams's insight:

If your target market for business includes the 55 to 64 age group - you need to be on Twitter. This age group has grown by 80% in 9 months.

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Twitter / fondalo: The Doctor’s Rules of Social ...

Colin Williams's insight:

Rules of what and what not to do on Social - Good read for beginners through to pros who think they know it all.

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Should business bosses tweet?

Should business bosses tweet? | Reading - Web and Social Media | Scoop.it
Social media may have taken the world by storm, but many business leaders remain cautious about using it in their professional lives.
Colin Williams's insight:

The Do's and don'ts of CEO using Social Media. Good insights and some answers from CEOs indicate why some companies have trouble growing. I think some CEOs need to be remided it's 2013 and times have moved on since they attended business school all those years ago

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Can We Get Some Diversity with our Images?

Can We Get Some Diversity with our Images? | Reading - Web and Social Media | Scoop.it
It's important to make sure you have high quality images in your marketing and content. Take out your camera, and snap a few shots!
Colin Williams's insight:

Yes we can! - Images can be made much more interesting if we try. Time to invest in some hardware. Quality equipment today is a fraction of the cost just a few years ago, so no excususes

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How To Create A Great Blog Post

How To Create A Great Blog Post | Reading - Web and Social Media | Scoop.it
We get a lot of inquiries about blog posts and it's fair to say that most advisers struggle to deliver quality blog posts despite having some great material to
Colin Williams's insight:

Popular this week at my blog - Worthile taking the 10 mins to watch the screencast video assessing live blogs at Humble Investors, all posted by Financial Advisers

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Try Marketo's Lead Management Software to Increase Sales

Try Marketo's Lead Management Software to Increase Sales | Reading - Web and Social Media | Scoop.it
How B2B Marketers Are Scoring Big with Social Media
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Business making headway with experience adding value

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What Website Should I Have For The Mobile World?

What Website Should I Have For The Mobile World? | Reading - Web and Social Media | Scoop.it
The uptake of mobile devices that access the web has been nothing short of phenomenal. Just about everyone now has a smartphone, after all, it's damn hard to bu
Colin Williams's insight:

Efveryone needs a website that works on a smartphone but what are the coices and which one do you run with? We look at the options and give some direction

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Virtual Communication of Wealth Advisory Services | Gary Klaben

Delivering wealth advisory services virtually to clients works great and there is no loss on the quality of services being provided.
Colin Williams's insight:

Why limit your business to the geographical location of your business? No need in 2013

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Twitter / GuyKawasaki: 12 humble self-promotion tips ...

Twitter / GuyKawasaki: 12 humble self-promotion tips ... | Reading - Web and Social Media | Scoop.it
Colin Williams's insight:

Great insight for developing simple yet effective techniques to generate opportunities without coming across like a mad salesman/woman

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Postwire - The Humble Financial Services Welcome Pack

Postwire - The Humble Financial Services Welcome Pack | Reading - Web and Social Media | Scoop.it
Thanks for subscribing to Humble Financial Services - In this page you'll find the downloads as promised along with a selection of pages that our subscribers have found useful. Cheers and feel free to share.
Colin Williams's insight:

I have been testing Postwire, a simple but effective method of sharing information in a webpage format as opposed to long winded emails with links and attachments. Attached is my Postwire page that will give you a guide as to how I have strated to use Postwire.

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Content Marketing's Dirty Little Secret

Content Marketing's Dirty Little Secret | Reading - Web and Social Media | Scoop.it
There is an inherent danger lurking in the shadows of the halls of content marketing. Those in the digital marketing space know of its existence but are often times reluctant to acknowledge its presence.
Colin Williams's insight:
Nothing will save you if your product stinks! Not even social media. Some people are afraid to know and to tell the truth.
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Social Media Strategies, Tips And Good Ideas Part 1

Social Media Strategies, Tips And Good Ideas Part 1 | Reading - Web and Social Media | Scoop.it
I recently attended a Bluewire Media, Social Media conference that had some great speakers with terrific examples of how to use social media to build your busin
Colin Williams's insight:
Great series of strategic ideas, tips and views from a recent Social Media conference.
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90% Of Customers Will Recommend Brands After Social Media Interactions

90% Of Customers Will Recommend Brands After Social Media Interactions | Reading - Web and Social Media | Scoop.it
New study conducted by the Internet Advertising Bureau found that 90% of consumers would recommend a brand to others after interacting with them on social...
Colin Williams's insight:
More social proof, not that you needed it. Please email this to your colleagues who still don't know what a hashtag is!
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Use Social Media To Become The Local Financial Expert

Use Social Media To Become The Local Financial Expert | Reading - Web and Social Media | Scoop.it
There is nothing quite like being seen as the local expert. They are the ones who can charge that little extra and will gain the biggest opportunities. After al
Colin Williams's insight:

I was reminded about this post just yesterday - For businesses that really want to focus on being the local expert in what ever profession they choose

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Generate Professional Charts and Diagrams From Your Data with Vizalizer

Generate Professional Charts and Diagrams From Your Data with Vizalizer | Reading - Web and Social Media | Scoop.it

 

 


Via Robin Good
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María Asunción Martínez Mayoral's curator insight, July 8, 2013 7:16 PM

Interesante perspectiva: "Data as knowledge. Users as influenzers"

Emeric Nectoux's curator insight, December 30, 2013 1:02 PM

Vizalizer is a web app which allows you to create professional-looking graphs and charts out of your own data.


From standard bar graphs to 3D pies, Vizalizer offers already 18 types of graphs you can create by simply a) selecting a ready-made template and b) editing the data inside via a simple dialog box.


The final graph created can be easily exported and downloaded as a high-quality PDF.


Excellent tool to show your data in simple but elegant and effective ways, especially when you want to slice and dice the same data-set in different ways.


Free plan available. It includes 10 charts per month, some ads, Vizalizer logo and no PDF downloading feature. The Pro plan starts at $9.99/mo for unlimited charts, no logo, and PDF download.


Try it out: http://vizalizer.co/

Estelle Metayer's curator insight, January 5, 4:00 AM

Great tool for outstanding end products

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3 Keys That Open The Door To Massive Social Sharing Of Your Content

3 Keys That Open The Door To Massive Social Sharing Of Your Content | Reading - Web and Social Media | Scoop.it
Content is the foundation of smart online marketing, but social media sharing of that content is the catalyst to success. It’s the publicity engine that helps you build your audience and attract the links that get you ranked well in search engines.
Colin Williams's insight:

Good pick up from @kjek3 - Good article that highlights the basics we often forget. 

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