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MailChimp scanned 570 million emails and calculated performance benchmarks for various industries.
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The schema.org initiative just announced the release of a new action vocabulary. As their blog post emphasises: The Web is not just about static descriptions of entities. It is about taking action ...
By default google analytics is pretty good on it’s own. But sometimes you need a nuanced approach to understand what visitors are doing on your website. The plugins listed below help you get more by extending google analytics.
Universal Analytics is now out of beta. What are the implications for your business? Is it time to upgrade? Read more about the new version of Google Analytics in this post by Yehoshua Coren.
If you're running marketing campaigns, you need to be aware of the mistakes sites make in tracking them (if they track them at all). This post tells all.
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Assuntos como construção de marcas, a definição de conteúdo, bem como as diferenças entre o branded content, content marketing e content strategy e outros assuntos relacionados. Tudo está bem dividido em pouco mais ...
Attribution modeling in Google Analytics is potentially very powerful in the results it can give us, yet few people use it well. This post shows you how to get started with the data you already have.
How To Find Bad Links to a Website using Google Analytics. This post covers finding bad links to your site and how to automatically email the data monthly.
The definitive guide to Google Analytics, from A to Z. If you are seeking knowledge of all aspects of Google Analytics, look no further!
Thanks to Google Analytics, we have all the data necessary to formulate a successful SEO campaign and measure its impact. If you aren't already using custom reports, this is a great selection to start with (and NO technical skills are required).
I have come to terms ... we live in Googleland!! To get meaningful analytics you really need optimization that gets you found in search, not just on Google, but all of the major search engines.
We find the stories in your data and take action with SEO, paid search, online advertising, user experience, and development services.
These Excel tools make it easy to add Google Analytics campaign parameters to any URL so that marketing performance can be evaluated and optimised
The Beginner’s Guide to Conversion Rate Optimization (CRO) is an in-depth tutorial designed to help you convert more of your website visitors into customers (The Beginner's Guide to Conversion Rate Optimization http://t.co/pBqgwsHKCV...
I have observed that there are many articles that say parallax scrolling is not ideal for search engines. Parallax Scrolling is a design technique and it is ideal for search engines if you know how to apply it. I have collected a list of great tutorials and real SEO-friendly parallax websites to help the community learn how to use both techniques together.
Advanced segments in Google Analytics are one of the most powerful tools for gaining immense insight into your visitors. Not utilizing them is a HUGE mistake for any web site owner. For this reason I've spent the time creating, collecting and consolidating them to aid you in your Google Analytics mastery.
Video copywriting the quick and easy way. In this 6 minute videos Matthew McDonald introduces his most effect 7 minute video copywriting formula. http://www....
The easier way to collect and structure content for your web projects.
A step by step guide to making Visual Website Optimizer work with Google's Universal Analytics.
Struggling to find alternative solutions to turn (Not Provided) into a valuable data. Learn what the loss of keyword data means, how to your measure SEO now
Turbo-charge your web analytics, SEO and Ecommerce activity with these free downloadable Dashboards, Custom Reports and Advanced Segments.
Google Analytics or other web metrics solutions can provide an abundance of insights from your visitors. We'll look how to get website speed insights from...
This report offers a thorough, in-depth review of all the key stats for the Social, Digital and Mobile landscape around Europe in 2014. Packed with more than...
There are ingenious SEO among us who don’t mind working their fingers to the bone and digging up hard-won SEO facts in field experiments.