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5 modi per migliorare l’Engagement su Facebook

5 modi per migliorare l’Engagement su Facebook | Web 2.0 Marketing Social & Digital Media | Scoop.it
Hai difficoltà a coinvolgere il pubblico di Facebook? Ecco 5 consigli per migliorare il coinvolgimento e l'interazione dei tuoi fan con il tuo brand!

Via Pasquale Gangemi
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Ugo Brusegan's curator insight, March 11, 2013 7:45 PM

Idee che ritengo valide per migliorare il nostro rapporto con il Social Network. Ugo

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Gli strumenti alternativi per calcolare l’influenza sui social media

Gli strumenti alternativi per calcolare l’influenza sui social media | Web 2.0 Marketing Social & Digital Media | Scoop.it
La valuta dei social media è l'influenza, sono ormai molte le aziende, anche italiane che cercano queste rare figure realmente influenti a cui affidare la loro

Via Sestyle
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Sestyle's curator insight, February 18, 2013 3:39 AM

Rimango sempre molto cauto e perplesso sulla reale utilità di questi strumenti e consiglio prima di affidare a qualche “influencer” la propria promozione di verificare sul campo la sua reale capacità di comunicare e creare conversazioni, nella peggiore delle ipotesi la spesa oltre ad essere inutile può addirittura rivelarsi dannosa.

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21 Social Media Marketing Tips From the Pros | Social Media ...

21 Social Media Marketing Tips From the Pros | Social Media ... | Web 2.0 Marketing Social & Digital Media | Scoop.it
Social media marketing tips: Here's what these social media experts recommend you focus on to successfully market your business on social media.

Via Joy Bhattacharya
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Monica S Mcfeeters's curator insight, February 11, 2013 9:39 PM

Have a business here's some tips from the pros!

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Use Google Docs to Manage your Digital Projects, from Freelance to Large Agency

Use Google Docs to Manage your Digital Projects, from Freelance to Large Agency | Web 2.0 Marketing Social & Digital Media | Scoop.it
I'm going to share how we manage to stay on top of over 30 client projects at any one time whilst making sure we don't miss tasks or lose track of the hours we've spent.

Via Martin Gysler
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Martin Gysler's comment, February 13, 2013 10:44 AM
Great Marty, I also use it with my clients, really a great tool.
jeroen thibaut's comment, February 13, 2013 10:45 AM
I use it on a daily basis too. Though I'm still wondering why/not to chose Apps for business. Run it for one European project, but so far had almost no extras, but have to pay the monthly cost... Any views on this?
Martin Gysler's comment, February 13, 2013 11:05 AM
I only use the free program and never thought to change in the business plan. Maybe I'll try this plan for 30 days, as Google proposed it for free.
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How To Do a Full SEO Check on Any Website and Create an Effective Audit Report

How To Do a Full SEO Check on Any Website and Create an Effective Audit Report | Web 2.0 Marketing Social & Digital Media | Scoop.it
Over the years, the one thing that I’ve always noticed is that most sites aren’t optimized for search engines. Even ...

Via Robin Good
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Neil Ferree's curator insight, February 6, 2013 10:40 AM

I didn't know Google likes 2,400 Words on the page for Optimal Indexing

Ken Dickens's curator insight, February 7, 2013 2:01 PM

Search Engine Optimization (SEO) is about actions you can take to make your website more search friendly, and therefore improve your overall search results and increase traffic to your website.  It is a huge category with lots of tricks and is a moving target, but this report is a good start- Ken

 

http://www.2080nonprofits.org

Side Effect's curator insight, February 12, 2013 6:21 AM

BallyABC provides you the best service regarding the side effect. http://bellyabc.com

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I'm VITE » Blog Archive » Social Media Marketing for the Small Business Owner

I'm VITE » Blog Archive » Social Media Marketing for the Small Business Owner | Web 2.0 Marketing Social & Digital Media | Scoop.it
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37 Ways to Use Social Media to Market Your Website

37 Ways to Use Social Media to Market Your Website | Web 2.0 Marketing Social & Digital Media | Scoop.it

The key to every site’s success is through good marketing and promotion. Even if you have really good and substantial content on your site, you still need to promote it to avoid getting left behind the competition. In the internet community, the best way to achieve an increase in website traffic and revenue is to take advantage of social media. When used correctly, this tool can provide a platform for brand awareness, exposure, networking, and a huge boost in traffic & sales.

 

Since there are so many different definitions of social media, let’s clarify what we’re talking about here. Social media are primarily Internet- and mobile-based tools for sharing and discussing information. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. This interaction, and the manner in which information is presented, depends on the varied perspectives and "building" of shared meaning among communities, as people share their stories and experiences.


Via Debe Maxwell www.iCharlotteRealEstate.com, Steve Mattison, Raphael Doctah Love, The Fish Firm
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Salima SEGHIR's curator insight, January 24, 2013 1:01 AM

Des précisions intéressantes...

Lalita Krishna's curator insight, January 25, 2013 8:17 AM

Good synopsis.

Ruth Bass's curator insight, March 23, 2013 2:58 PM

add your insight...

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5 Tools to Identify Your Social Media Influencers

5 Tools to Identify Your Social Media Influencers | Web 2.0 Marketing Social & Digital Media | Scoop.it
This post was originally published on iStrategy Conference blog.

How times have changed. Influencers or brand advocates play a large role

Via The Fish Firm
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Sinan Zirić's curator insight, January 23, 2013 4:04 PM

This blogpostis for all digital marketers. 5 tools that markters should use. 

Maureen Flieller's curator insight, January 24, 2013 8:18 AM

Do you know the main Social Media Influencers of your market?

Maureen Flieller's comment, January 28, 2013 9:26 AM
How could you not read this article?!
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80% Is Good Enough - Grow Your Business By Delegating

80% Is Good Enough - Grow Your Business By Delegating | Web 2.0 Marketing Social & Digital Media | Scoop.it
Delegating tasks correctly is important for any employer who wants to succeed. But many get stuck micromanaging--and that stunts company growth.At my web design company, Ciplex, I’ve had to
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Ecco quando è meglio postare su Facebook [Infografica]

Ecco quando è meglio postare su Facebook [Infografica] | Web 2.0 Marketing Social & Digital Media | Scoop.it
Ecco uno degli argomenti che interessa molti che usano Facebook, il social network più grande e più usato sulla rete. Quando è meglio pubblicare un post per ottenere un alto engagement?
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10 Predictions for Inbound Marketing in 2013

10 Predictions for Inbound Marketing in 2013 | Web 2.0 Marketing Social & Digital Media | Scoop.it
As is tradition here at Moz, I'm conducting my annual analysis of my predictions from 2012, and if I score high enough, predicting what will happen in 2013.
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SEO Vs PPC Comparison Infographic - Seo Sandwitch Blog

SEO Vs PPC Comparison Infographic - Seo Sandwitch Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it
Infographic comparing search engine optimization with pay per click.
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Is Agile Marketing the Future of Search in 2013?

Is Agile Marketing the Future of Search in 2013? | Web 2.0 Marketing Social & Digital Media | Scoop.it
For agile campaigns, you need to be on top of your game, and know what's going on around you. If you're prepared to adapt quickly when that topical story comes along, you're much more likely to reap the rewards.
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Optimise your tweets with these five simple suggestions

Optimise your tweets with these five simple suggestions | Web 2.0 Marketing Social & Digital Media | Scoop.it

To maximise a tweet's effectiveness you need to use the 140 characters in the most efficient manner possible. This post offers five simple suggestions to optimise tweets for engagement and ultimately CTR. 

 

The number one rule before applying these quick fixes is ensuring your tweet content is relevant to your audience. Although these are generic tips applicable to any industry your tweets must communicate the value of your product/service to your customers.


Via Martin Gysler
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Martin Gysler's curator insight, February 18, 2013 8:54 AM

In this short post (like as Twitter) you’ll find the essential information and advice that make the difference in your tweet strategy.


Let me know what is your opinion, and if you have other ideas.

Martin Gysler's comment, February 22, 2013 10:51 AM
It's cool you like it too :-)
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Broadcast Your PowerPoint Stories To All The Devices In The Room with Electric Slide

Broadcast Your PowerPoint Stories To All The Devices In The Room with Electric Slide | Web 2.0 Marketing Social & Digital Media | Scoop.it

Electric Slide is the easiest way to wirelessly present PowerPoint slides, Office documents, PDFs and videos with your iPhone or iPad.

Your device is a remote control that works anywhere with any screen. Since viewers just need your simple URL to follow along, setup is a cinch.

You can also connect your device directly to a TV or projector via HDMI or VGA.


Via Baiba Svenca, Robin Good, Karen Dietz, Martin Gysler
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Jacq's comment, March 1, 2013 1:18 AM
the pricing for more than one co-user I need to think about
Karen Dietz's comment, March 1, 2013 12:57 PM
I agree Jacq! For some, the pricing won't be an issue. For sole proprietors, it could be something to carefully consider.
Cori Zuppo's curator insight, May 28, 2013 10:27 PM

Absolutely cool. Now, how to make it work in a classroom with a diverse student population who perhaps cannot afford iThings...and the classroom PCs are not wireless...hmmm...

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Infographic: How Users Interact with Pinterest - Search Engine Journal

Infographic: How Users Interact with Pinterest - Search Engine Journal | Web 2.0 Marketing Social & Digital Media | Scoop.it
There has been a great deal of buzz about marketing opportunities via Pinterest over the last year.

Via Joy Bhattacharya
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Facebook SEO: Eight Steps To Optimize Your FB Fan Page for Graph Search

Facebook SEO: Eight Steps To Optimize Your FB Fan Page for Graph Search | Web 2.0 Marketing Social & Digital Media | Scoop.it
Facebook's new Graph Search is very different from Google search. With Graph Search, you can combine keyword searches with friends who’ve shared content on Facebook related to that search.

Via Robin Good
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Pierrick Fischer's comment, February 19, 2013 8:22 AM
Facebook Graph is a great idea. It will take some time to get used to it but it's a great innovation!
Philippe Trebaul's curator insight, February 20, 2013 7:48 AM
Facebook SEO: Huit étapes pour optimiser votre Fan Page FB Rechercher Graphique

Rechercher Facebook Graphique nouvelle est très différente de recherche Google. Avec la recherche graphique, vous pouvez combiner des recherches de mots-clés avec des amis qui avez partagé le contenu sur Facebook liée à cette recherche.

 

Article complet:  http://www.socialfish.org/2013/02/how-to-improve-your-facebook-page-seo.html


Facebook SEO: Eight Steps To Optimize Your FB Fan Page for Graph Search via @amisant http://sco.lt/...


Megha Rodriguez's curator insight, February 21, 2013 10:34 AM

Valuable insights

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Niche Finding: Brian Clark Suggests How To Choose The Right One

Niche Finding: Brian Clark Suggests How To Choose The Right One | Web 2.0 Marketing Social & Digital Media | Scoop.it

Via Robin Good
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Robin Good's curator insight, January 30, 2013 6:19 AM


If you are trying to identify your online usiness niche, I suggest you give a good read to this short article by Brian Clark of Copyblogger, in which he explains in simple words which things you should be paying attention to before you make your final choice.



Right on the mark. 7/10


Full article: http://www.copyblogger.com/find-a-viable-niche/



Sigrid de Kaste's curator insight, January 30, 2013 6:13 PM

Intersting concept and every entrepreneurs starting point in deciding on fine tuning their ideas

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The Most Beautiful CSS Websites of 2012 | CSS cutie - CSS Gallery

The Most Beautiful CSS Websites of 2012 | CSS cutie - CSS Gallery | Web 2.0 Marketing Social & Digital Media | Scoop.it

Via Mark Strozier
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lixe's comment, January 16, 2013 3:52 PM
http://www.polisa.jupe.pl
Antonella Barozzi's comment, January 22, 2013 4:07 AM
really interesting....
Indexdistribution Indexdistribution Indexdistribution's curator insight, February 2, 2013 3:32 AM

wonderful and interesting

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30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience

30 Ways to Build the “Know, Like, and Trust” Factor that Grows an Audience | Web 2.0 Marketing Social & Digital Media | Scoop.it
Your content is good. You know your material. You know how to put words together in a way people want to read. You're nearly there. But the game isn't
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Marketing, Sales & The Missing Link

Marketing, Sales & The Missing Link | Web 2.0 Marketing Social & Digital Media | Scoop.it

Traditional marketing - at it’s best - generates ‘top-of-the-funnel’ leads while traditional sales - at it’s best - converts a small percentage of those leads into sales. While in the meantime, marketing blames sales for not delivering enough new business, and sales blames low customer conversion on the lack of quality support from marketing. So what’s the missing link?


Via The Fish Firm
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Marius van der Merwe's curator insight, January 12, 2013 5:50 PM

It eventually boils down to ord-of-Mouth marketing.

NajeebKunjikka Mayin T's curator insight, January 14, 2013 7:32 AM

Follow

Pascal Brassier's curator insight, February 9, 2013 7:59 AM

See research on this points: marketing and sales gap/links.

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Marketing, Sales & The Missing Link

Marketing, Sales & The Missing Link | Web 2.0 Marketing Social & Digital Media | Scoop.it

Traditional marketing - at it’s best - generates ‘top-of-the-funnel’ leads while traditional sales - at it’s best - converts a small percentage of those leads into sales. While in the meantime, marketing blames sales for not delivering enough new business, and sales blames low customer conversion on the lack of quality support from marketing. So what’s the missing link?


Via The Fish Firm
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Marius van der Merwe's curator insight, January 12, 2013 5:50 PM

It eventually boils down to ord-of-Mouth marketing.

NajeebKunjikka Mayin T's curator insight, January 14, 2013 7:32 AM

Follow

Pascal Brassier's curator insight, February 9, 2013 7:59 AM

See research on this points: marketing and sales gap/links.

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8 Ideas to Boost Your Video Marketing

8 Ideas to Boost Your Video Marketing | Web 2.0 Marketing Social & Digital Media | Scoop.it
Just creating a video for your business and putting it on YouTube isn't enough. You've got to make sure your prospects are actually seeing the video. Here are eight ideas to help you optimize your video marketing.
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Seo Strategies For The Year 2013 - Seo Sandwitch Blog

Seo Strategies For The Year 2013 - Seo Sandwitch Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it
Seo has changed a lot in the recent years and more changes and updates from Google are expected in the year 2013. Find out the seo strategies that would work the best in helping a site raise its organic rankings.
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Importance of Content for Seo in Post Panda World - Seo Sandwitch Blog

Importance of Content for Seo in Post Panda World - Seo Sandwitch Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it
Content is the most important factor for search engine optimization in a post Panda world.
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