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Topics related to Web Marketing & Social Digital Media - Argomenti correlati al Web marketing, Social e Digital Media
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Alessandro Lanzarini
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Rescooped by Alessandro Lanzarini from Internet Marketing Strategy 2.0 onto Web 2.0 Marketing Social & Digital Media |
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This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media.
You can find the first and second part of the interviews here: Are Your Marketing Efforts Really Aligned? World’s Leading Experts Answer and Leading Experts Discuss Social Media ROI
The questions are preceded by my initials KCP, Kelli-Carolin Parkja, and the experts’ answers are indicated with their names. To contact me, write to me on Twitter @kellicarolin
The interviewees:
Andrea Colaianni, Social Media Consulting Director, SAME SAME Agency,
Read more: http://bit.ly/Kea57T Via Martin Gysler Delete the scoop?
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In recent posts, I have taught our readers how to grasp the basic concepts required for monitoring and managing social media so they can be more effective in marketing their businesses on these channels. As the last in my three-part series, this post discusses how to measure the information received through the first two processes to provide actionable insight required to carry out successful, long-term social media strategies.
In earlier posts, I explained how to develop a social media strategy and carry it through and how to track social media efforts and reach your benchmarks. Your strategy should include your social media goals, determined by analyzing your business to decide what you want and are able to achieve through social media and what you are able to offer your audiences as well as other businesses to understand what they are doing successfully so you can compete.
Read more: http://bit.ly/HODU9K Via Martin Gysler Delete the scoop?
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If you are trying to identify your online usiness niche, I suggest you give a good read to this short article by Brian Clark of Copyblogger, in which he explains in simple words which things you should be paying attention to before you make your final choice.
Right on the mark. 7/10
Full article: http://www.copyblogger.com/find-a-viable-niche/
Intersting concept and every entrepreneurs starting point in deciding on fine tuning their ideas