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The Most Beautiful CSS Websites of 2012 | CSS cutie - CSS Gallery

The Most Beautiful CSS Websites of 2012 | CSS cutie - CSS Gallery | Web 2.0 Marketing Social & Digital Media | Scoop.it

Via Mark Strozier
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lixe's comment, January 16, 2013 3:52 PM
http://www.polisa.jupe.pl
Antonella Barozzi's comment, January 22, 2013 4:07 AM
really interesting....
Indexdistribution Indexdistribution Indexdistribution's curator insight, February 2, 2013 3:32 AM

wonderful and interesting

Web 2.0 Marketing Social & Digital Media
Topics related to Web Marketing & Social Digital Media - Argomenti correlati al Web marketing, Social e Digital Media
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LinkedIn: come aumentare le visite sfruttando le nuove funzionalità

LinkedIn: come aumentare le visite sfruttando le nuove funzionalità | Web 2.0 Marketing Social & Digital Media | Scoop.it

"Tutti quelli che hanno aperto un account su LinkedIn vogliono principalmente una cosa: visite sul proprio profilo da parte di aziende e professionisti nel settore in cui si opera e in cui si vuole lavorare."


Via Sestyle
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Sestyle's curator insight, February 26, 4:09 AM

Come per i siti web, i dati di ingresso e chi ci ha visitato aiutano a migliorare il posizionamento e la capacità di attirare nuovi utenti e possibilità lavorative, questo passo necessario da parte della piattaforma aiuta moltissimo in tal senso.

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How to Increase Your Social Media Following by Over 700% |

How to Increase Your Social Media Following by Over 700% | | Web 2.0 Marketing Social & Digital Media | Scoop.it
Here's how a global brand moved from a product-centered approach to a storytelling approach that increased social media following by over 700%.
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At The Summit: The SEO Revolution Will Not Be Televised

At The Summit: The SEO Revolution Will Not Be Televised | Web 2.0 Marketing Social & Digital Media | Scoop.it
A Preview Of The Marketing Land Digital Marketing Summit, March 11, 2014 The Marketing Land Digital Marketing Summit will give you a big picture look at the issues that will impact your marketing plans for this year and beyond. The new, day long program features keynote level, Ted-style solo presentations from industry visionaries representing search, […]

Via Joy Bhattacharya
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Top 10 Brands on Social Media in 2013 [CHART]

Top 10 Brands on Social Media in 2013 [CHART] | Web 2.0 Marketing Social & Digital Media | Scoop.it
Samsung was the most popular brand on social media in 2013, according to Starcount, which compiled social data to come up with its top 10 list.
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Should You Use a Separate IP Address For Different Country Specific TLD's? - Seo Sandwitch Blog

Should You Use a Separate IP Address For Different Country Specific TLD's? - Seo Sandwitch Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it

Via Joy Bhattacharya
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How Local Businesses Should Size Up & Tackle Social Media

How Local Businesses Should Size Up & Tackle Social Media | Web 2.0 Marketing Social & Digital Media | Scoop.it

Research shows social channels are becoming more important signals in major search engine algorithms that affect the entire SEO and local search landscape. However, effective local and social media marketing is a time-consuming and daunting, yet important, effort for local businesses.


Via Bonnie Burns
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Bonnie Burns's curator insight, October 25, 2013 12:29 PM

Research shows social channels are becoming more important signals in major search engine algorithms that affect the entire SEO and local search landscape. However, effective local and social media marketing is a time-consuming and daunting, yet important, effort for local businesses.

Jim Niemela's curator insight, October 26, 2013 2:32 AM

The most frequently asked question posed these days at events, webinars and new client meetings is “What is the best social media platform for my local business?” Here is the answer:

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Why content curation is a new form of communication

While the history of communication until the end of the previous century has only been focusing on enlarging the distribution to a few published or broadcasted content creators, we now live in information overload where content curators can be the new super heroes.


Via Guillaume Decugis
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María Dolores Díaz Noguera's curator insight, December 1, 2013 4:48 AM

Amazing

VIDEOWORLD's curator insight, December 5, 2013 8:36 PM

Por qué la curaduría de contenido es una nueva forma de comunicación

John Thomas's curator insight, February 9, 8:47 AM

Why content curation is a new form of communication

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Twitter's five tips for agile marketing in the moment

Twitter's five tips for agile marketing in the moment | Web 2.0 Marketing Social & Digital Media | Scoop.it
The beauty of Twitter for marketers is that it allows you to be agile in coming up with marketing messages and responding to your customers, which can in turn increase brand loyalty.

Via Alex Butler
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DanielDoherty's curator insight, June 12, 2013 10:39 AM

I love the real time nature of twitter

Sunil Malhotra's curator insight, June 18, 2013 2:15 AM

Twitter is great for short-term promotion.

Bill Brown's curator insight, June 18, 2013 7:09 AM

Twitter is an essential for Marketers

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New SEO: The N.1 Thing Is To Create Unique, Useful, Memorable Content

New SEO: The N.1 Thing Is To Create Unique, Useful, Memorable Content | Web 2.0 Marketing Social & Digital Media | Scoop.it

Via Robin Good
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Robin Good's curator insight, June 17, 2013 3:56 PM



My personal belief is this: in the near future, if you want to stand out in your niche, get a serious following of passionate fans and build a strong credibility for yourself, you will need to do something better than just writing blog posts (however good they may be).


"Recently Martin Laetsch, Act-On’s Director of Online Marketing, presented a webinar covering the 10 most important rules for successful search engine optimization.Not all of them are 100% new, but they’re all critical keys to success. ...You can catch up with the whole on-demand session here."


In this article the focus is specifically on rule n.1: Create content with your audience in mind.


Rekha Mohan writes: "The main point to all this is: create content people want to share. People like sharing interesting information; it builds credibility, creating the image that the sharer is in the know, and consistently sharing good information increases your audience.


Good information also helps visitors and increases your authority on a subject – use white papers, case studies, fun facts, educational material, research results, thought-provoking blog posts, how-to articles, top 10 lists, and more to share your information in innovative and easy-to-read ways."


Very good reminders for anyone having doubts about what's best to do in the near future, to gain extra visibility and reputation, on any content web site.


Rightful. 7/10


Full article: http://www.business2community.com/seo/the-10-new-rules-for-seo-0518641



Paola Caballer's curator insight, June 17, 2013 5:41 PM

Escribir pensando en el SEO. Esto es lo que propone este artículo que a más de uno nos da respuestas a la pregunta ¿Por qué ya no tengo tantas visitas en el blog?

 

Básicamente:

 

- Elegir una frase CLAVE en el post, que incluyamos al menos 3 o 4 veces a lo largo del mismo.

- Escribirlas con las mismas palabras, en el mismo orden.

- Escribir en una extensión de 300 palabras aprox.

- Colocar las palabras -etiquetas en:

   - El título del post

   - La dirección URL 

   - Los títulos y subtítulos de los párrafos

   - Los links

   - Por supuesto, el cuerpo general del texto, de arriba a abajo.

 

Ni que decir tiene, que hay poner cuidado en el contenido de calidad, que al final, si no es bueno, nadie lo lee, ni pulsa los links que contiene, y lo más importante: no lo comparten, porque no llegan al final del mismo, donde, seguramente, tengas los iconos para compartir. Menciona a gente guay, con links a su Fb, Twitter... Seguro que a ellos también les gusta salir en tu post, y te ayudarán con la difusión.

 

A este respecto: no te olvides de las Redes Sociales, que son fundamentales para conseguir mayor viralidad. 

 

Siempre está bien recordar estos tips de cuando en vez ;)

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5 Smartest Content Marketing Tips for Bloggers | Sociable Blog

5 Smartest Content Marketing Tips for Bloggers | Sociable Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it

Every time I speak about marketing, I always make one opinion very clear: content is still king. I firmly believe that no amount of social media marketing, SEO strategy or PPC is going to have as much of an impact of your success as the use of content. Not only when it comes to blogs, but when it comes to any kind of site whether monetized, or not. Even ecommerce sites should be putting a large chunk of their focus on exploiting content.

 

But when it comes to content marketing, what tips are really ‘smart’? Which methods of content marketing are going to give you the greatest gains? Here are the five smartest content marketing tips for bloggers....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 11, 2013 3:02 PM

Content, content, content. And five tips for bloggers.

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SEO Ranking Factors Visualized: The Top 200 Criteria Used by Google To Rank Web Sites

SEO Ranking Factors Visualized: The Top 200 Criteria Used by Google To Rank Web Sites | Web 2.0 Marketing Social & Digital Media | Scoop.it
SEO itself has always been somewhat of a barrier to entry for online success. In other words, for a new person it's so complex that it takes a long time to

Via Robin Good
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classifieds2india's comment, August 28, 2013 8:08 AM
amazing factors
Lynn O'Connell for O'Connell Meier's curator insight, September 14, 2013 12:41 AM

From May 2013, so some things may have changed...


Maggie DeGennaro's comment, September 15, 2013 12:37 PM
Great information...
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4 Ideas for Crowdsourcing Content Creation and Promotion

4 Ideas for Crowdsourcing Content Creation and Promotion | Web 2.0 Marketing Social & Digital Media | Scoop.it

You hear a lot of talk these days about crowdsourcing — the idea of using a large online community to complete tasks as diverse as compiling an online encyclopedia (thank you Wikipedia!) or creating a database of popular bars that directs you to watering holes around the world. It’s such a great concept, and yet, based on my conversation with other B2B content marketers, I’ve found that it hasn’t been incorporated into many content creation and promotion strategies.

 

That’s why I’ve put together this short list of questions that will help you gauge how good a job you are (or aren’t) doing of crowdsourcing your content creation efforts. If you can’t answer yes to all of them, chances are that you’re missing out on a few opportunities for easy wins....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 27, 2013 3:25 PM

Kevin Cain shares four gtreat ways to crowd source content including:

- leverage customer comments

- source surveys and polls

- work with influencers

- take advantage of social media.

 

No better fundamentals.

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Personal Brand e microespressioni universali

Personal Brand e microespressioni universali | Web 2.0 Marketing Social & Digital Media | Scoop.it

Ci sono cose per le quali possiamo distinguerci e attorno alle quali possiamo costruire la nostra strategia di personal branding, ma per altre cose siamo assolutamente identici a tutti gli altri.


Via Sestyle
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Sestyle's curator insight, May 21, 2013 3:16 AM

Qualsiasi sia il vostro personal brand, sappiate che non potrete cambiare il modo in cui si esprimono alcune reazioni emotive.

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7 Things You May Not Know About Google's Disavow Tool

7 Things You May Not Know About Google's Disavow Tool | Web 2.0 Marketing Social & Digital Media | Scoop.it
The process of disavowing links through Google is a mystery to many, and several misconceptions have surrounded the tool's use since it launched. Here are seven facts you need to know to get the most benefit out of the Google Disavow Links Tool.

Via Bonnie Burns
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Bonnie Burns's curator insight, February 26, 11:41 AM

Here are seven facts that you may not know about the disavow tool.

Belinda Suvaal's curator insight, February 27, 4:34 PM

good to know: disavowed links werken soms niet door 301 redirections.. disavowed links verschijnen nog steeds in je backlinks lijst in google webmaster tools (er zit een onzichtbare nofollow op),  een disavow heeft geen nadelige gevolgen voor de site van herkomst... 

Marisa South's curator insight, March 3, 10:14 PM

very interesting

 

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Google+ Meets Gmail: Everything You Need To Know About The Explosive Combo

Google+ Meets Gmail: Everything You Need To Know About The Explosive Combo | Web 2.0 Marketing Social & Digital Media | Scoop.it
It's no secret that Google has been working hard to push its social network into the mainstream. Google has killed off some of its own products — e.g, the late Google Reader — in an attempt to drive more users into the arms of Google+. A more common tactic, however, has been to create bridges between the…

Via Tiaan Jonker
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How to Clean Up Your Digital Footprint and Your Online Identity

How to Clean Up Your Digital Footprint and Your Online Identity | Web 2.0 Marketing Social & Digital Media | Scoop.it
Follow these social media housekeeping tips to clean up your online visibility and protect your online reputation.
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51 Secrets You Didn’t Knew About Google! - Seo Sandwitch Blog

51 Secrets You Didn’t Knew About Google! - Seo Sandwitch Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it
Google secrets revealed! Read about the 51 lesser known secrets about the search giant, Google.

Via Joy Bhattacharya
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Joy Bhattacharya's curator insight, December 21, 2013 11:49 PM

Read the most exiciting secrets about the world's best search engine- Google!

malek's comment, December 23, 2013 11:05 AM
Informative, thanks for sharing
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If Your Social Media Buttons aren’t in these 5 Places, then You are Missing Out -

If Your Social Media Buttons aren’t in these 5 Places, then You are Missing Out - | Web 2.0 Marketing Social & Digital Media | Scoop.it
How do you get more social media followers? You probably use a variety of strategies to get more followers and more “likes” and you work to drive traffic to your accounts.

Via Joy Bhattacharya
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Janice Mobsby's curator insight, November 17, 2013 2:50 PM

Social media..What a great thing to have, these sites are great to be on. You can get followers, likes, but you can also Network with other marketers by being on these sites.

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Measuring Business Results from a Social Customer Experience Program

Measuring Business Results from a Social Customer Experience Program | Web 2.0 Marketing Social & Digital Media | Scoop.it
Where do you get the data needed to measure your social media customer experience program? Columnist Dave Evans shares data sources and importantly, how to put social data to work to further your business goals.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, October 23, 2013 2:31 PM

Dave is absolutely right:


"Measurement leads to insight; it helps us better understand customers and markets. These insights can explain what’s behind your performance and return metrics, enabling you to drive those metrics higher. This is valuable when you are trying to fine tune and improve results."


As he higlights in his article, the key to the final equation is what ROI you anticipate in order to impact your bottomline.

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Understanding Google's Latest Assault On Unnatural Links

Understanding Google's Latest Assault On Unnatural Links | Web 2.0 Marketing Social & Digital Media | Scoop.it

Without much fanfare or publicity, Google quietly updated the Link Schemes/Unnatural Links document inside the Webmaster Tools section of their site last month.

If not for the excellent work of Barry Schwartz, many of us would have missed it. (I have a page change tool app set up for that exact URL, and it didn’t catch it for several days.)

Since this news hit the mainstream linking/SEO community, there’s been no shortage of reporting on the changes themselves, with nearly 6,000 results for the exact match search phrase “google updates link schemes.” The Web is certainly a remarkable echo chamber, considering this news is less than three weeks old as I write.

Read more: http://searchengineland.com/understanding-googles-latest-assault-on-unnatural-links-169156

 

 


Via Igniva Solutions
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The Most Effective Marketing Strategies On Instagram

The Most Effective Marketing Strategies On Instagram | Web 2.0 Marketing Social & Digital Media | Scoop.it
Think different. ;

Via Martin Gysler
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Martin Gysler's curator insight, June 20, 2013 8:09 AM

Instagram may be an interesting marketing tool for your business. Even if we do not think about this possibility at first glance. This post will give you some ideas on how to do it for you and / or company.

 

Use you already Instagram for your marketing?

Alexandre Moraes's curator insight, December 6, 2013 9:58 AM

Leia mais:  http://www.scoop.it/t/tecnologods/ - Acesse: http://paper.li/TecnologoDS/  - Curta: https://www.facebook.com/pages/TecnologoDS/174443435960955 - Siga-nos: https://twitter.com/TecnologoDSnews‎/

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The Fish Firm Blog: Social Media Marketing ‘Done Right’

The Fish Firm Blog: Social Media Marketing ‘Done Right’ | Web 2.0 Marketing Social & Digital Media | Scoop.it

Social Media Marketing ‘done right’ is a thing of beauty while Social Media Marketing ‘done wrong’ is just a waste of time! So, you ask; how in the world is Social Media Marketing done right?


Via The Fish Firm
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Filippo Mazzeo Iorio's comment, June 17, 2013 4:57 AM
Ottima domanda per una triste risposta: in pochi e male. Per questo il mio sguardo è rivolto al di fuori del nostro "belpaese". Ho, abbiamo, molto da imparare. E molto da fare! Grazie per il commento
Comunicazione Sostenibile's comment, June 17, 2013 5:42 AM
L'invito a tutti è di cercare di fare cultura, non solo buzz...
Filippo Mazzeo Iorio's comment, June 17, 2013 6:47 AM
Concordo: fare cultura con l'informazione. Magari più di qualità e meno di volume. Ci vorrebbero spazi e momenti per un confronto diretto, vis-à-vis
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UPS Pulse of the Online Shopper™ A Customer Experience Study

UPS Pulse of the Online Shopper™ A Customer Experience Study | Web 2.0 Marketing Social & Digital Media | Scoop.it
Welcome to the latest edition of the first retail customer experience study of its kind, developed by UPS in partnership with comScore.

Via The Fish Firm
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Art Jones's curator insight, June 7, 2013 9:48 PM

Let me entertain you!

Sandy Rafael García's curator insight, June 8, 2013 10:51 AM

Este tema esta muy interesante!!!

Dorothee Dehecq's curator insight, June 16, 2013 3:58 AM

sommaire mais interessant et très certainement valable pour les clients français également.

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Google Penguin 2.0 - It's All About Links - Infographic - Seo Sandwitch Blog

Google Penguin 2.0 - It's All About Links - Infographic - Seo Sandwitch Blog | Web 2.0 Marketing Social & Digital Media | Scoop.it
Google Penguin 2.0 update-it's all about links! What to avoid and what to focus on? View Infographic.

Via Joy Bhattacharya
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HR e Social Network, un nuovo paradigma

HR e Social Network, un nuovo paradigma | Web 2.0 Marketing Social & Digital Media | Scoop.it

"Di solito quando di parla di HR, ovvero le risorse umane, e di Social Network tutti pensano a  trovare un lavoro on line, leggere annunci,  candidarsi compilando dei form appositi ... ben inconsapevoli di tutto quello che c’è oltre!"


Via Sestyle
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Sestyle's curator insight, May 22, 2013 9:31 AM

I dipendenti, i collaboratori oggi sono dei veri e propri Ambassador della azienda per cui lavorano! Le persone possono diventare potenti strumenti di marketing per le aziende stesse.