For agile campaigns, you need to be on top of your game, and know what's going on around you. If you're prepared to adapt quickly when that topical story comes along, you're much more likely to reap the rewards.
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Topics related to Web Marketing & Social Digital Media - Argomenti correlati al Web marketing, Social e Digital Media
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Alessandro Lanzarini
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Scooped by Alessandro Lanzarini onto Web 2.0 Marketing Social & Digital Media |
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To maximise a tweet's effectiveness you need to use the 140 characters in the most efficient manner possible. This post offers five simple suggestions to optimise tweets for engagement and ultimately CTR.
The number one rule before applying these quick fixes is ensuring your tweet content is relevant to your audience. Although these are generic tips applicable to any industry your tweets must communicate the value of your product/service to your customers. Via Martin Gysler 
Martin Gysler's curator insight,
February 18, 8:54 AM
In this short post (like as Twitter) you’ll find the essential information and advice that make the difference in your tweet strategy.
Easy Street Social's curator insight,
February 22, 5:08 AM
Thank you for these easy to implement tips. I'm guilty of not using enough images. Thank you for reminding me. Delete the scoop?
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Have you become desensitized and disillusioned with Twitter?
Do you feel like you are suffering from Twitter Tiredness?
Do you feel like you are “tweeting in the dark”, spending more and more time on Twitter but getting less and less out of it?
I know the story. A few months (or years) ago, you signed up for a Twitter account. You dutifully wrote a clever bio, uploaded your picture and started tweeting. Maybe you followed some accounts and learned a bit about the culture and etiquette of the network before sending your first tweet.
After following a few people and building a following of your own, you started following more and more and retweeting more and more, all while spending less and less time engaging in conversations and writing original tweets.
Via Martin Gysler Delete the scoop?
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Robin Good: Matthew Fields has published a really good guide on SocialMediaChimps for anyone who wants to get serious in using Twitter for reputation-building and marketing purposes.
In the illustrated article he showcases four key concepts and many small tips and tools that helped his own account (the SocialMediaChimps one) get more than 10k followers in less than 90 days.
Useful. 8/10
Full article: http://socialmediachimps.com/2012/get-followers-on-twitter/ ; Via Robin Good Delete the scoop?
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There is a Twitter tool that synergizes, feeds and enhances the Twitter and Blogging ecosystems that promises to make your tweets live longer and as a marketer and a blogger that sounds like something I may be "very" interested in!
The web is a seething mass of people sharing on social networks such as Facebook, Twitter and YouTube and they are monster networks with hundreds of millions of participants that drive billions of shares and tweets.
On Twitter this hyperactivity continues with 1 billion tweets shared every week.
Underneath these social media giants sits secondary and tertiary social networks and applications that feed off their activity. These platforms provide niche communities with places to play, share and explore in an ever changing landscape of ecosystems that tempt you with features and tools that are designed to engage you and addict you.
Are You a Hyper Active Social Media Participant?...
Read more: http://bit.ly/H3cxwo Via Martin Gysler Delete the scoop?
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