Web 2.0 Marketing Social & Digital Media
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Topics related to Web Marketing & Social Digital Media - Argomenti correlati al Web marketing, Social e Digital Media
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Rescooped by Alessandro Lanzarini from Internet Marketing Strategy 2.0 onto Web 2.0 Marketing Social & Digital Media
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A Great Collection of Multimedia Storytelling Presentation Clips from KDMC

A Great Collection of Multimedia Storytelling Presentation Clips from KDMC | Web 2.0 Marketing Social & Digital Media | Scoop.it


Robin Good: If you are interested into "digital storytelling" and in how it can help your company tell its stories about itself and its products most effectively to the world, here is a great collection of presentations all focusing or related to this topic.

 

Published by the UC Berkeley Graduate School of Journalism, this collection brings together the best of the many digital media training sessions hosted by KDMC, the Knight Digital Media Center.

 

This archive collection contains many unique recording such as David Pescovitz (BoingBoing) on "The Future of Technology and Storytelling", "How to Tell Sories with Data" with Edward Segel and "Digital Storytelling: New Media's New Storytellers" by Amy Hill among many others.

 

A treasure trove of good stuff. 8/10

 

Full collection: http://multimedia.journalism.berkeley.edu/presentations/cat/storytelling

 

P.S.: Check also Karen Dietz unique newsradar on Digital Storytelling right here: http://www.scoop.it/t/just-story-it


Via Robin Good
Karen Dietz's comment, November 8, 2012 3:50 PM
Many thanks for the plug Robin! It's an honor. And the collection you scooped is a terrific resource. Glad you added it! Have an awesome upcoming weekend :)
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Rescooped by Alessandro Lanzarini from Internet Marketing Strategy 2.0
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How To Engage Your Readers and Discover What They Really Need From You By Using Q&A Webinars

How To Engage Your Readers and Discover What They Really Need From You By Using Q&A Webinars | Web 2.0 Marketing Social & Digital Media | Scoop.it

Robin Good: If you are looking for ways to "engage" your customers, readers and fans, webinars are truly a great solution.

 

Not only they allow you to showcase your expertise while providing good value to your audience, but they give you a tremendous opportunity to "listen" to your fans real needs and to address them later with custom-designed services and products.

 

Lewis Howes writes: "...My recommendation is to host publicly available Q&A webinars throughout the year, which allows you to “give back” to your market while also gaining valuable intelligence.


Pay close attention to recurring questions or themes in your webinars, since these are the signs your market may be ready for a new product.


They’re simple to do — just pick a topic and host an hour-long webinar where attendees can ask anything they’d like to learn more about or are struggling with.


Your job is to look for those repeating themes, because that’s what your market is hungry for.

 

...You can usually bet that the questions you get in your Q&A sessions are ones that lots of other customers have as well.

 

When you solve real customer problems, you put yourself at the head of the pack in your niche."

 

Truthful. 8/10

 

Full article: http://www.copyblogger.com/webinars-for-engagement/ ;


Via Robin Good
Mitchell Levy's curator insight, January 26, 11:50 AM

If you're going to create a webinar, do it right and make sure that it's not just your megaphone, but your listening device.