Web 2.0 et société
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Web 2.0 et société
La société en mouvement « 2.0 » : quels enjeux, quelles opportunités, quel avenir ?
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And Now for a Bit of Good News . . .

And Now for a Bit of Good News . . . | Web 2.0 et société | Scoop.it
From taxi rides to overnight stays, the sharing economy is growing rapidly, and creating a village where your reputation is everything.
BeerBergman's insight:

Meindert Fennema's article in De Volkskrant was a reaction to Friedman's article about Airbnb. You might want to read it, because it is more detailed and contextualised than the excerpts in Fennema's article might suggest :-). 

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"The short answer is that Airbnb understood that the world was becoming hyperconnected — meaning the technology was there to connect any renter to any tourist or businessperson anywhere on the planet. And if someone created the trust platform to bring them together, huge value could be created for both parties. That was Airbnb’s real innovation — a platform of “trust” — where everyone could not only see everyone else’s identity but also rate them as good, bad or indifferent hosts or guests. This meant everyone using the system would pretty quickly develop a relevant “reputation” visible to everyone else in the system.

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Take trusted identities and relevant reputations and put them together with the Internet and suddenly you have 120,000 people staying in Brazilians’ homes instead of hotels at the World Cup. "

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"But what happens to “ownership?”

There used to be a romanticism about ownership, because it meant you were free, you were empowered,” Chesky answered. “I think now, for the younger generation, ownership is viewed as a burden. Young people will only want to own what they want responsibility for."

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Where the Hell is Matt? is back [VIDEO] - Tnooz

Where the Hell is Matt? is back [VIDEO] - Tnooz | Web 2.0 et société | Scoop.it
The Where the Hell is Matt? phenomenon started way back in the good ol' days of 2006, when game designer and traveller Matt Harding filmed himself dancing in locations around the world.
BeerBergman's insight:

La série de vidéos de Matt Harding, sur lequel Jennie Germann Molz a écrit un passage intéressant dans son livre "Travel Connections" : elle explore le lien avec l'authenticité et la façon dont la récupération d'un phénomène à la base authentique a été récupéré par le marketing.

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This Week in the Sharing Economy: The Move to Professionalism

This Week in the Sharing Economy: The Move to Professionalism | Web 2.0 et société | Scoop.it
This week, the demands of growth and venture capitalism drive leading sharing economy companies ever further from actual sharing.
BeerBergman's insight:

Reading more of Tom Slee's postings, and continuously intrigued. I suppose that moving into venture capital will allow for new players to occupy the periphery... if users (travelers and hosts) will get unsatisfied with the airbnb policy. 

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On the other hand, professionalization is a unavoidable way, the same way you cannot block evolution in your own homes (things get better and you will not be able to stop it). 

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Some excerpts:

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Interesting for the hospitality industry: "The other big announcement came from Airbnb, at a press conference at their very fancy headquarters. In addition to announcing new versions of their mobile apps, CEO Brian Chesky stepped away from his “our hosts are regular people” line to tell them ”You’re in the business of hospitality”. " 

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And an interesting comment of Tom himself: "hanks for the comment. To my mind, this movement needs to (1) give up the venture capital drug, and (2) move away from seeing itself as a technology movement. Technology has a role to play in solving social problems, but not when its proponents see it as the central and defining feature of the movement."

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'Airbnb: kosmopolitische middenklasse geniet, plattelander mokt'

'Airbnb: kosmopolitische middenklasse geniet, plattelander mokt' | Web 2.0 et société | Scoop.it
Is de populariteit van airbnb symbool voor de delende economie van de 21ste eeuw? 'Airbnb brengt meer welvaart, maar niet noodzakelijk grotere ...
BeerBergman's insight:

Airbnb doet van zich  spreken... Meindert Fennema's artikel plaatst de "stedelijke, kosmopolitisch ingestelde en hedonistische middenklasse die profiteert en geniet" tegenover "de proletarische achterhoede, de plattelander en de angstige nationalist" die "verongelijkt (is) en mokt". Ik zou het zo niet willen stellen, maar het is een visie. 

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"Deelnemers aan airbnb lijken op elkaar. Zij zijn vaak jong en afkomstig uit de middenklasse; hun wens om geld te verdienen is groter dan hun gevoel van privacy; zij reizen vaak en graag; zij wonen in een grote stad en willen graag vakantie houden in een grote stad in een ander land."

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"De delende economie is gecommercialiseerd; dat is een belangrijk verschil met vroeger. De delende economie is geïnternationaliseerd; ook dat is een groot verschil met vroeger. De delende economie is omvangrijker geworden en zal heel snel groeien. Dat is misschien wel het belangrijkste verschil met vroeger. Ook Marktplaats.nl heeft ons leven al enorm veranderd en de digitalisering van ons sociale leven staat nog in de kinderschoenen. Vakantie brengt sommige mensen bij elkaar en verandert zo de wereld."

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Instagram: Online meets offline - TravelNext

Instagram: Online meets offline - TravelNext | Web 2.0 et société | Scoop.it
Reizen, trouwfeesten, muziekfestivals en allerlei andere events zijn zeer geschikt voor foto’s door de enthousiaste mensen in een bijzondere omgeving. Een betere promotie van je reizen en/of bestemming kun je je niet wensen. Steeds vaker wordt de populaire app Instagram ingezet om een dergelijke offline wereld met de virtuele werkelijkheid te verbinden. Wat zijn interessante mogelijkheden …
BeerBergman's insight:

Online to offline... examples of effective community based tourist events in The Netherlands, co-created with Instagram.

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No True Airbnb Host...

No True Airbnb Host... | Web 2.0 et société | Scoop.it
As Airbnb and New York head to the courts, Airbnb's arguments have become increasingly vague and bordering on cynical.
BeerBergman's insight:

Reading Tom Slee (@whimsley) is an experience, that I recommend to all of you who read English. Read his decomposition of the airbnb vs. the State of New York case. 

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I fear I have to admit the fact that the arguments of sharing economy have become thinner and thinner ("spin") in recent times. Then again: I am a Airbnb host and traveler myself, and I love both activities. So the central question becomes: how to keep the essential (added value) without losing the values, mission and sustainable objectives? 

Perhaps it is not Airbnb that is going to answer to this request. Who's next?

Excerpt.

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"Airbnb’s evocative but meaningless cheap talk (for more, see their Shared Cities initiative) is cynical. I fear that, instead of promoting any realistic idea of sharing, Airbnb will pollute the whole idea as a consequence of the high-return venture capital model it has pursued."

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