Web 2.0 et société
14.5K views | +0 today
Follow
Web 2.0 et société
La société en mouvement « 2.0 » : quels enjeux, quelles opportunités, quel avenir ?
Curated by BeerBergman
Your new post is loading...
Your new post is loading...
Scooped by BeerBergman
Scoop.it!

How does digital transformation look like #1 : the visible part

How does digital transformation look like #1 : the visible part | Web 2.0 et société | Scoop.it
Once leaders have understood there may be reasons to change things, the first question that comes is “what should we do ?”, “how will it materialize” ? In fact digital transformation has two sides

– a visible and concrete one and that’s the only thing the people who ask you the question want to know. They want to know what will happen on screens. Unfortunately, they’ll have to deal with the other side one day or the other, the sooner the better.

– an invisible one (at least on screens) that no one cares about and, sometimes, annoys people. But it’s about all that’s needed to make things work.
more...
No comment yet.
Scooped by BeerBergman
Scoop.it!

How much are Google employees spending with Airbnb?

How much are Google employees spending with Airbnb? | Web 2.0 et société | Scoop.it
Depending on who you ask, "sharing economy" brands sites such as Airbnb will either be a huge threat or have no impact at all on corporate travel.
BeerBergman's insight:

Changes in the air: how much of Googles travel budget for employees has been spent with Airbnb last year ? $ 2 million.

***

"Matthew Pancaldi, global client management director at TMC giant HRG, says all the right things required to ensure it is seen as progressive and understanding any change in behaviour. When asked about the biggest opportunity in corporate travel, he says: “To get closer to the end user and give them more tools that enable them to be more flexible, more freedom of choice – and do things within a [managed] framework.” 

more...
No comment yet.