R.C.A. That’s the three things. Yup. When building a blog that’s not only worth reading but also worth sharing, you’ve got to think like an RCA Victrola and record. A great recording captures our attention. It transports us. It carries us away. It brings us into the music/story in an easy flow. It gets us tapping our toes and up on our feet dancing. Woo-hoo… it’s a party!
And don’t you just want to share a party? To get your readers to share yourparty you’ve got to make sure your blog posts are Relatable (they find common ground with your readers); Conversational (you speak directly to your readers), andActionable(you achieve your blog post’s purpose).
Social entrepreneurs often grapple with the decision of whether to establish their organizations as nonprofit or for-profit in order to reach their goals. But what if you don't know which model to use, or which would best suit your mission? I've stood at this crossroads myself, and share my own experience here in the hopes that it will help inform other social entrepreneurs facing the same decision.
For years I’ve written about how the 4 Ps of Marketing, Product, Place, Pricing, and Promotion represented a dated perspective of customers and markets. In an era of connected consumerism, one could argue the merits of any of “Ps” and whether or not they’re still relevant. I suppose that’s a debate for another time. Instead, I’d like to introduce of two additional Ps that will propel a decades old concept and modernize it for a social economy.
Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content, was the concept of an idea dashboard.
The news is not good lately about how effective the head fundraiser is at nonprofit organizations. A new study by CompassPoint reveals some startling realities about the fundraiser role in the nonprofit sector:
25% of executive directors fired their last development director33% of executive directors are lukewarm about their current development directorMore than 50% of executive directors say they can’t find well-qualified fundraisers50% of development directors plan to leave within the next two yearsAnd 40% plan to leave fundraising altogether
I recently hosted a guest post by Jay Love on the great donor exodus. He covered how to determine how many donors you are keeping - and losing. Today, he’s back with another guest post to discuss WHY they leave. Please share this post, because understanding why donors quit is the first step to getting them to stay. The author, Jay Love, is the former CEO of eTapestry. He is currently CEO of Bloomerang and SVP of Avectra while serving on numerous local and national nonprofit boards.
An effective team is a powerful thing. Many of us have participated on teams where the members complement each other, trust each other and find ways of working that are not only effective, but also enjoyable. For teams like this, performance is typically much higher than might be expected of the sum of individuals.
Several weeks ago I had lunch with a board member of a small community-based nonprofit that does important work in the D.C. region. The board member also happens to be a seasoned consultant who has written several books on fundraising.
That’s why I was surprised when he advanced an argument I’ve heard many times from board members of other organizations
I recently attended an inspiring talk byDaniel Pink, author of To Sell Is Human, and found myself furiously taking notes. Next thing you know I was impulsively buying the book (autographed, of course)! Do I have buyer’s remorse? Absolutely not. Zero. Zilch. Nada. Everything he has to say is so directly applicable to fundraising and the nonprofit sector that [IMHO] it’s a ‘must read’ for those of us in the philanthropy business. Here’s why:
A report on wealthy Next Gen donors from 21/64 and the Dorothy A. Johnson Center for Philanthropy finds that surveying 310 major donors including in-depth interviews with 30 high-net-worth Generation X and Millennial individuals care about impact and want to feel personally tied to the causes they support. Family heavily influences their choices of causes. They are similar to other donors in these ways - but distinct in how serious they are about making real change and how heavily they use technology to engage with causes.
I have a dream for 2013 – and beyond. I have a dream this is the year your organization will move beyond defining yourself by what you’re not (nonprofit) and will begin to define yourself by what you are (social benefit). I have a dream this is the year your people will move from an attitude of taking and hitting people up (aka “fundraising”) to a mindset of giving and lifting people up (aka “philanthropy”). I have a dream this is the year your staff and volunteers will move from enacting transactions to enabling transformation.
Humans are not born resilient -- we learn, adapt, and improve upon our resilience. The same is true for organizations, systems, and societies. But what makes some people or organizations more resilient than others?