Wallet Digital - Social Media, Business & Technology
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Wallet Digital - Social Media, Business & Technology
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Successful Content Marketing | Social Media Today

Successful Content Marketing | Social Media Today | Wallet Digital - Social Media, Business & Technology | Scoop.it

Also known as inbound marketing, content marketing is non-interruptive. Instead of overtly trying to sell something to your audience, you consistently create and deliver valuable information that educates them.

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Six ways to create great content in just 15 minutes a day

Six ways to create great content in just 15 minutes a day | Wallet Digital - Social Media, Business & Technology | Scoop.it
Content marketing can be an extremely complicated, time-consuming, and expensive proposition! So I came up with content options for the time-starved!

 

Let’s face it. Content development can be a complicated, time-consuming, and expensive proposition! So I started thinking about this in the context of my friends and small business customers who simply can’t afford that kind of effort. It led to this idea: micro-content, or creating small bits of marketing content when you don’t have time to blog, create videos or spend all day on Facebook.

 

Let’s examine ideas about using micro-content for your social media strategy, assuming you are testing the water and only have 15 minutes a day to devote to this activity. Hey, I’m up for a challenge!

 

Preparation

Like any marketing initiative, you must have a firm idea of your strategy, selling points, and target audience...

 

Read more: http://bit.ly/LEiFKi


Via Martin Gysler
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