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How You Can Use Infographics to Tell a Story

How You Can Use Infographics to Tell a Story | Wallet Digital - Social Media, Business & Technology | Scoop.it

It seems everyone is taking to heart that a picture is worth a thousand words. For every link you click, there seems to be an Infographic to greet you.Defined as “graphic visual representation of data, knowledge or information,” Infographics are being used in a variety of ways to tell a story.


Via Denis Failly, Siarhei Mardovich
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Wallet Digital - Social Media, Business & Technology
Social Media, Marketing, Media, Technology, Photography & Design - Medios Sociales, Mercadeo, Medios, Tecnología, Fotografía & Diseño
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Successful Content Marketing | Social Media Today

Successful Content Marketing | Social Media Today | Wallet Digital - Social Media, Business & Technology | Scoop.it

Also known as inbound marketing, content marketing is non-interruptive. Instead of overtly trying to sell something to your audience, you consistently create and deliver valuable information that educates them.

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Online Reputation Management: 4 Things Every Healthcare Practice Should Know

Online Reputation Management: 4 Things Every Healthcare Practice Should Know | Wallet Digital - Social Media, Business & Technology | Scoop.it

There has never been a time with greater consumer engagement than right now, especially with the far-reaching capabilities of smartphones. However, with consumers’ ability to share positive ratings and experience also comes their freedom to post the negative. While businesses in the obvious industries—such as hospitality and retail—are subject to such reviews, so, too, are healthcare practices. In fact, a survey by Software Advice found that62% of those surveyed use online reviews as a first step to find a new doctor, 19% use online reviews to evaluate an existing doctor, and 44% would consider an out-of-network doctor if their reviews were better than in-network doctors.

How can healthcare practices ensure they land on the winning side of the equation? That’s where online reputation management comes in.

What is online reputation management? It’s controlling what potential or current consumers see when they Google your name. It helps stop, fix, and prevent PR disasters while protecting and promoting your brand. Think your practice can’t be affected by bad press? A study by Outbound Engine found that 88% of consumers trust online reviews as much as personal recommendations. It’s important to make sure you’re getting a good recommendation.What does Google say about you? Research your practice as though you’re a consumer to get an idea of your current online reputation. Remember: 93% of searchers don’t go past the first pageand will use the first 10 results to form an impression. Is your reputation:Negative: By far the worst category for a practice to be in. This means you have one or more negative search results tarnishing your reputation. These can be from official rating sites (like Yelp or Healthgrades), blogs, Twitter accounts or any number of other social channels.Irrelevant: These results don’t hurt you, but they don’t help you either. You may not be losing potential patients who are researching, but you won’t win their business either.Wrong: There may be other practices with the same name that are more relevant to online searches than you. Aside from consumers not finding information about your practice, they may read negative things about this other practice and attribute them to yours.Positive and relevant: Your search results are full of positive content, and your brand is well-represented. This is ideal, but still requires maintenance to continue.Why are Facebook “likes” important to a healthcare practice? The omnipresence of social media platforms has made them one of the fastest growing referral sources for businesses of all sizes and types. According to a study by The Spark Report, 41% said social media would affect their choice of a specific doctor. Your social media presence should serve as a testament to why patients trust you and also display the human face of your operation. You should configure Facebook, Twitter, and Google+ profiles for your practice locations, and upload images and key information. It is also important to respond to social media posts (publicly or privately, depending on the post), as well as resolve any issues or complaints expediently and in accordance with best practices.How do you receive positive reviews? People will be reading your reviews for proof of a strong, positive reputation. They want to see authentic and authoritative reviews that appear regularly and across a range of sites before they feel confident in your practice. Negative reviews on sites like RateMDs.com, Vitals.com, and Yelp.com can hurt your online reputation and the success of your business. It’s imperative your information on these sites is correct and current; create and populate profiles for the sites your practice is not on, and seize opportunities to remove or respond to negative reviews without breaching doctor-patient confidentiality.

A successful online reputation management program needs to be multifaceted and include elements of social media, search engine optimization (SEO), and owned, earned and paid media. It’s important to understand how these things impact your online reputation and use them properly—before a problem arises—because despite the amount of time and resources required to build a positive reputation, it takes considerably more to repair a negative reputation.


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50+ Ways to Do Formative Assessment in Class ~ Educational Technology and Mobile Learning

50+ Ways to Do Formative Assessment in Class ~ Educational Technology and Mobile Learning | Wallet Digital - Social Media, Business & Technology | Scoop.it

Via Carlos Pinheiro
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Un libro digital gratis en español para aprender sobre seguridad informática - Nerdilandia

Un libro digital gratis en español para aprender sobre seguridad informática - Nerdilandia | Wallet Digital - Social Media, Business & Technology | Scoop.it

Para esos profesionales iniciantes en el mundo de la seguridad hoy tenemos un libro digital gratis para que aprendas más sobre ella


Via Ramon Aragon, Asela Ortiz de Murua @AselaVit
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Álbum de fotos - Las diez tecnologías que cambiarán el mundo según el MIT - Tecnología

Álbum de fotos - Las diez tecnologías que cambiarán el mundo según el MIT - Tecnología | Wallet Digital - Social Media, Business & Technology | Scoop.it
Álbum de fotos - Las diez tecnologías que cambiarán el mundo según el MIT - Tecnología. Como cada año, la revista MIT Technology Review ha seleccionado aquellas tecnologías emergentes con el potencial de cambiarlo todo en unos años.Desalinización a escala planetaria, fotosíntesis
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10 puntos básicos para proteger tu seguridad en Internet #infografia #infographic

10 puntos básicos para proteger tu seguridad en Internet #infografia #infographic | Wallet Digital - Social Media, Business & Technology | Scoop.it
Hola: Una infografía con los 10 puntos básicos para proteger tu seguridad en Internet. Vía Un saludo

Via Mariano Fernandez S., juandoming, Asela Ortiz de Murua @AselaVit
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Flipboard Launches a Brand New Version for the Web - Jonathan Wylie

Flipboard Launches a Brand New Version for the Web - Jonathan Wylie | Wallet Digital - Social Media, Business & Technology | Scoop.it
Flipboard has long been a staple on mobile devices, but last week it expanded its reach even further to add a web version. So, if you don’t have access to your favorite mobile device, or you want a break from a small screen, you can quickly and easily access all your favorite articles online via a laptop or desktop computer.

Via John Evans
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Social media and the Oncology Nurse

How does social media fit into the ethical, legal and professional boundaries of oncology nursing? What are concerns and opportunities that an oncology nurse …

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Four Tips for Managing Your Hospital’s Website Content

Four Tips for Managing Your Hospital’s Website Content | Wallet Digital - Social Media, Business & Technology | Scoop.it

Managing your hospital’s website is a big task. But if you break it up until little pieces, it’s a lot easier to get your mind wrapped around it.

For starters, in order to manage your hospital’s content, you have to communicate with stakeholders in various departments, service lines, and within the communications and marketing departments.

You know best how your organization works, and so it falls to you to develop a way of managing your content to keep it fresh and interesting.

Here’s how you can get it done:

Work within the marketing department to establish a process for content creation. Then, share that process with content stakeholders across the organization. Remember that processes can be modified. Be prepared to do so when needed.Establish a timeline for publishing content and share this timeline throughout the organization. This process works best when there is some “weight” behind it. If higher-ups are committed to the timeline, you can hold content stakeholders to the timeline—or push the publication of their content back, if necessary.Create a process for managing content updates. Determine who within each area is the contact for content updates and have a schedule for publishing updates. This schedule will need to be somewhat flexible to allow for unforeseen changes, so you might want to create a date range for updates. You’ll also need to have someone in the marketing department dedicated to this process that can check with content creators on timelines and manage versions of content. It’s best to develop the process as you go. That way, you’ll see what works, what doesn’t and then incorporate those details into the process.Remove stale, outdated content and content that doesn’t get any page views. Just like the other steps, this starts with a timeline or schedule. Plan on having content stakeholders review the content for their areas at least once a year. It’s a good idea to develop a checklist for this review process. The stakeholder can use it to review aspects of the content (such as page views and accuracy) and then can submit that checklist to the marketing department. This way, you can verify that the content is still fresh and the stakeholder actually reviewed the content.

 


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Qué aceptas realmente cuando das clic en "acepto"

Qué aceptas realmente cuando das clic en "acepto" | Wallet Digital - Social Media, Business & Technology | Scoop.it
Por Jose Pagliery, CNNMoney (CNNMoney) -- Puedes encontrar las palabras "política de privacidad" en la parte inferior de casi todos los sitios web. No te dejes engañar. Esas políticas son más sobre recopilación de datos que de privacidad.
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Las 10 novedades tecnológicas que serán tendencia este 2014 - 20minutos.es

Las 10 novedades tecnológicas que serán tendencia este 2014 - 20minutos.es | Wallet Digital - Social Media, Business & Technology | Scoop.it
Se imponen las aplicaciones para la vida diaria, como comprar o relacionarse con las instituciones a través de los smartphones. Un 51% de los usuarios de todo el mundo perciben que sus móviles son el aparato tecnológico más importante que poseen.
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13 Ingredients in the Perfect Social Media Contest

13 Ingredients in the Perfect Social Media Contest | Wallet Digital - Social Media, Business & Technology | Scoop.it
Social media contests require careful planning and nimble execution. Here's a checklist from Jay Baer on the 13 ingredients necessary to do social media contests right.
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5 consejos para el éxito en SEO local #infografia #infographic #seo

5 consejos para el éxito en SEO local #infografia #infographic #seo | Wallet Digital - Social Media, Business & Technology | Scoop.it
Una infografía con 5 consejos para el éxito en SEO local. Un saludo Produced by : Techmagnate SEO Company India
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5 Cyber Security Tips for Bloggers

5 Cyber Security Tips for Bloggers | Wallet Digital - Social Media, Business & Technology | Scoop.it
Are you looking to start a blog? Check out these tips to protect your work from potential online attacks!
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Producing High Quality eLearning Videos: The Ultimate Guide

Producing High Quality eLearning Videos: The Ultimate Guide | Wallet Digital - Social Media, Business & Technology | Scoop.it
How To Produce eLearning Videos: What eLearning Professionals Should Know. Check The Ultimate Guide For Producing High Quality eLearning Videos.

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Conrad Albertson's curator insight, May 11, 2015 9:36 AM

Great advice, if you can afford it. Write a script, keep it short and record in a quiet location away from phones and distractions. There are some tips everyone can follow without too much cost.

Edgar Mata's curator insight, May 11, 2015 11:59 PM

Cómo producir vídeos para elearning.

Dustin Fowler's curator insight, May 12, 2015 9:43 AM

Here's a guide for creating educational videos.  While these are great, I find that you need a blend between great quality and quick production. 

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Cómo insertar automáticamente un vídeo de YouTube en PowerPoint | Funcionarioseficientes

Cómo insertar automáticamente un vídeo de YouTube en PowerPoint | Funcionarioseficientes | Wallet Digital - Social Media, Business & Technology | Scoop.it
Cómo insertar automáticamente un vídeo de YouTube en PowerPoint
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YouTube lanza una versión para niños

YouTube lanza una versión para niños | Wallet Digital - Social Media, Business & Technology | Scoop.it
La aplicación de vídeo de Google ofrece contenido adaptado para menores en móviles y tabletas Android
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Perfilan una banda ancha más veloz para P.R. en tres años (documento)

Perfilan una banda ancha más veloz para P.R. en tres años (documento) | Wallet Digital - Social Media, Business & Technology | Scoop.it

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50+ Tools for Differentiating Instruction Through Social Media - Edutopia

50+ Tools for Differentiating Instruction Through Social Media - Edutopia | Wallet Digital - Social Media, Business & Technology | Scoop.it
Imagine a world where resources were limited to what was found in the classroom or the school closet known as the "Curriculum Materials Room." Picture a world where students wrote letters with pen and paper to communicate with other students and adults outside of the building. Due to postage costs, the teacher either sent the letters in bulk or paid for stamps out of his or her own pocket. Can you recall a time when student interests like skateboarding or video were never used as part of learning curriculum because the tools needed were either too expensive or not yet conceptualized? Do you remember a time when non-traditional learners struggled, and absenteeism meant a high likelihood of students doing poorly in school, and possibly having to retake the course?

Via John Evans, Dennis T OConnor
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Anita Vance's curator insight, January 29, 2015 2:26 PM

Tools to add to your maker spaces or share with your research groups as they design their presentations....

CTD Institute's curator insight, January 29, 2015 3:31 PM

Great list of 50+ websites and blogs and apps that can be woven into content to provide opportunities for differentiated instruction.

CTD Institute's curator insight, February 2, 2015 4:31 PM

Included in the 50+ are 7 sites for ePortfolio creation and development (LiveBinder, Pathbrite, Portfolium, DoYouBuzz, FlavorsMe, Shown'd and OPResume; all things Google, and  blogs.

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JibJab Jumps Into Selfie Gifs With New Messaging App | TechCrunch

JibJab Jumps Into Selfie Gifs With New Messaging App | TechCrunch | Wallet Digital - Social Media, Business & Technology | Scoop.it
Many hours have been spent on JibJab creating wacky e-cards for my friends and family throughout the years. I've "elfed myself," sent my dad a pic of his..
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Deshazte de la infoxicación en Internet de una vez por todas│@papelesdeinteli

Deshazte de la infoxicación en Internet de una vez por todas│@papelesdeinteli | Wallet Digital - Social Media, Business & Technology | Scoop.it
Descubre las herramientas más efectivas para deshacerte de la infoxicación en Internet de una vez por todas y aprende a gestionar la información

Via L. García Aretio, Silvina Carraud
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6 Expert Tips for Keeping Your Kids Safe on Social Media

6 Expert Tips for Keeping Your Kids Safe on Social Media | Wallet Digital - Social Media, Business & Technology | Scoop.it
While growing up online has its benefits, it also poses new risks. Here are six tips from parenting experts to help you keep your kids safe on social media.
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Contar todo lo que haces a diario en las redes sociales puede ser ... - El Nacional.com

Contar todo lo que haces a diario en las redes sociales puede ser ... - El Nacional.com | Wallet Digital - Social Media, Business & Technology | Scoop.it
“ Contar todo lo que haces a diario en las redes sociales puede ser ...”
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Privacy, Social Media, and Public Health: A Changing Landscape

Privacy, Social Media, and Public Health: A Changing Landscape | Wallet Digital - Social Media, Business & Technology | Scoop.it

Throughout the past 15 years, communications and information technology have become essential components of public health surveillance and research.3 This technology allows for cheaper and more accessible forms of disease surveillance and epidemiological research, particularly through the mining of online social network data. Social media has potential to change the nature, speed, and scope of public health surveillance and research by offering a real-time stream of user-generated updates from millions of people around the world.

Data mining is a field of computer science involving methods such as computational epidemiology, artificial intelligence, statistics, algorithm development, database systems management, and data processing to identify patterns in large sets of data...


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40 iPad Apps for SAMR Model

40 iPad Apps for SAMR Model | Wallet Digital - Social Media, Business & Technology | Scoop.it

We are all passionate educators and teachers keen on using technology to improve our teaching practices and enhance our students learning but the question is how do we know how much technology we are using and what type of technology we should be using ? Educational Technology and Mobile Learning has already approached these two questions in a previous post in which I published a great check list that every teacher should be using to the technology he/she is using and how they should be using it, you can access this post HERE.

Dr Rueben Puentedura, however, came up with a new model which I think most of you are already familiar with; this is called The SAMR model. I have already talked about this model in a post I published last year but this time I am revisiting SAMR with more details.

To start with, SAMR model is a system which you can use to measure your application of technology, or its level of use. This system consists of four levels: Redefinition, Modification,Augmentation,  and Substitution. Let us now have a look at what these terms mean starting with the least important and moving up to the most important :


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Inbound Marketing: 55 More Awesome Content Ideas

Inbound Marketing: 55 More Awesome Content Ideas | Wallet Digital - Social Media, Business & Technology | Scoop.it
Check out 55 more awesome inbound marketing content ideas from the team at Weidert Group. (Need some inspiration?
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