visualizing social media
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visualizing social media
understanding social media with visual data and infographics
Curated by Lauren Moss
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5 key social media takeaways (INFOGRAPHIC)

5 key social media takeaways (INFOGRAPHIC) | visualizing social media | Scoop.it

Vehr Communications recently released their 2013 Social Media Usage Survey; learn more about the 5 key social media takeaways in this infographic.


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Seo VN's comment, September 30, 2013 12:34 AM
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Business and Marketing's curator insight, September 30, 2013 2:45 AM

For better results visit : http://www.agri

2DiFore Marketing Solutions's curator insight, September 30, 2013 9:49 AM

Social media is here to stay, so why do so many folks still shy away from using it???

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INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | visualizing social media | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...


The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?


Of the online adults surveyed at the end of 2012:

  • 67% use Facebook
  • 20% use LinkedIn
  • 16% use Twitter
  • 15% use Pinterest
  • 13% use Instagram
  • 6% use Tumblr

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.


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Ruby's curator insight, April 16, 2013 3:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 5:16 PM
Thanks for the constructive comments, they are very appropriate.
Retro Social Media's curator insight, May 15, 2013 1:17 PM

Only 16% use Twitter - wow!

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State of Social Marketing Survey [Infographic]

State of Social Marketing Survey [Infographic] | visualizing social media | Scoop.it

As we look ahead to 2013, where will marketers invest their resources? Where will they look to expand their presence and offering and what will they name as their top challenge?


Learn what almost five hundred marketers from a wide variety of industries and companies, both large and small, along with social marketing experts have to say about the state of social marketing today and in the future...


View the complete infographic and read the survey results for more deatils on social media and business objectives, measurement methodologies and social marketing investment...

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In Numbers: How companies structure social media campaigns [infographic]

In Numbers: How companies structure social media campaigns [infographic] | visualizing social media | Scoop.it

Ragan has published a survey looking at how companies structure their social media teams. An infographic summarizing the findings is below and the full report can be downloaded here.

In summary:

  • 42% of companies have just one person looking after social media.
  • 40% of companies have 2-3 people looking after social media.
  • 9% of companies have six or more people managing social media.
  • 25% of companies have interns helping with social media.
  • 86% of companies measure social media in terms of likes and followers.
  • Of all comms departments, advertising is the least likely to be in charge of social media in 26% of instances – marketing and PR are most likely (70% and 69% respectively).
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Laser Focus Coaching's curator insight, April 13, 2013 8:10 AM

Be strategic about who is managing your Socia Media. It matters...

Two Pens's curator insight, April 14, 2013 11:41 AM

Interesting that writing skill is such a low priority for social media personnel (only 18%). Might be why only 5% of companies are happy with their social media activities :-) 

Laser Focus Coaching's comment, April 16, 2013 6:38 AM
I agree, content needs to be written by someone with writing skills..
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How Are We Using Social Media? [INFOGRAPHIC]

How Are We Using Social Media? [INFOGRAPHIC] | visualizing social media | Scoop.it

Did you know that between 2011 and 2012, time spent on social media increased by some 30 billion minutes, representing a year-on-year increase of 37 percent?

But, according to one study, while Facebook, Twitter and Pinterest remain popular with users aged 30 and over, it’s the formerly niche social platforms such as Reddit, Github and DeviantArt that can boast the highest representation amongst the important 18-29 demographic.


Digital agency iAcquire partnered with SurveyMonkey to track the behaviour of social media users, presenting their key findings in this infographic...

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Bart van Maanen's curator insight, April 5, 2013 6:19 AM

Niet echt verrassend trends, maar goed om even te zien. En gebaseerd op op Amerikaans onderzoek, want ik geloof niet dat Reddit, Github and DeviantArt veel in NL gebruikt worden.

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Infographic: Why Half Of Small Firms Don't Facebook

Infographic: Why Half Of Small Firms Don't Facebook | visualizing social media | Scoop.it
Half of small businesses aren't on Facebook yet -- but why?

 

The most popular reason: No time, according to 32.7 percent of the 1,674 small business owners surveyed by Pagemodo.
The Facebook-less also cited not understanding how the social network would help their business, the belief that their customers were not on Facebook, not knowing how to start a brand page, and not knowing Facebook brand pages existed.


However, despite all of the reasons cited above, more than 60 percent admitted plans to launch Facebook brand pages within the next 12 months...

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