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visualizing social media
understanding social media with visual data and infographics
Curated by Lauren Moss
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The Social Media Wars [INFOGRAPHIC]

The Social Media Wars [INFOGRAPHIC] | visualizing social media | Scoop.it

Social media has become an essential part of our daily lives, but, with so many networks out there fighting for our attention which networks are we really using? Overall, 72% of adults over the age of 18 used a social network in 2012. Currently Facebook is still the most popular site with 62% of adult global Internet users actively logging in, with nearly half of these users active on Twitter too...

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Greg Bonsib's curator insight, January 15, 9:26 AM

Big changes from 2005 to 2012.  Betting on bigger shifts in future years...

Harkrisyati Kamil's curator insight, January 20, 10:29 PM

Make sure that you understand the target audience and i dentify the social media they prefer. In Indonesia, the total internet user reach 23,% out of the total population and mostly are young people, 15-19 years old.Recently, we have seen the growth of Twitter users . This is an opportunity for librarians to  a good opportunity for librarian to reach more audience

Siri Anderson's curator insight, January 26, 2:20 PM

I find it interesting to note parallels and contrasts between use of social networks in f2f environments and online environments.  In some instances the online version works better for those who flounder in person. In some cases people who love the real world interactions disparage the online ones. But for most of us, there seems to be a parallel in our patterns and style it would seem. Where should children "learn" how to do this, or is that lesson beside the point at this time?

 

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Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic]

Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic] | visualizing social media | Scoop.it

The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.


2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results...

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Pedro Barbosa's curator insight, January 22, 2013 8:04 PM

Pedro Barbosa | www,harvardtrends.com | www.spaculationsandtrends.com

Jeff Domansky's curator insight, January 22, 2013 8:10 PM

Content marketers and producers will find these stats useful, especially the length of time Pinterest users spend on site.

Philippe Trebaul's curator insight, March 2, 2013 6:22 AM
Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic]

"The Social Media Statistics for 2013 across Facebook, Twitter and Pinterest provide us with an interesting opportunity to review where we may want to spend our social media dollars and time in the coming year.


2013 is shaping up to be a changing year in the online social media landscape. The Pinterest user base and relationship with online spend is likely to grow, Facebook is likely to roll out more products changing the landscape time and time again, and the Twitter user base is likely to grow, however Twitter needs to counter the issue of visual content quite quickly to compete in the e-commerce space. When considering where to spend your social dollars, be aware of your target audience, and wherever possible take the time to improve the visual nature of your content and you should begin to see some great results"...














Facebook vs Twitter vs Pinterest – 2013 Statistics [Infographic] via @MYDstudio http://sco.lt/...


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Top 20 Social Networks [INFOGRAPHIC]

Top 20 Social Networks [INFOGRAPHIC] | visualizing social media | Scoop.it

This infographic from Silverpop takes a look at the major players in social media – including those lucky enough to find themselves in the 100+ million user club – and provides some key statistics and growth data for twenty different channels.

Aside from the global leaders, Asian social networking sites such as Weibo, RenRen and Badoo are not being left behind when it comes to the total number of userbase. While Facebook may have the highest number of userbase, the micblogging site, Twitter, has gotten the highest growth in the last 3-4 years.

More social media facts and statistics at the infographic link...

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DigiCom 's comment, November 28, 2012 4:35 AM
Buena aportación!!!gran trabajo
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What The Social Media Ecosystem Looks Like Right Now [Infographics]

What The Social Media Ecosystem Looks Like Right Now [Infographics] | visualizing social media | Scoop.it

The social media landscape is anything but constant — it seems like the ecosystem is changing daily...
This infographic shows what the social media landscape looks like right now. Unlike the famously viral LUMAscape depiction that crowds every single social media company into one infographic, this is a simpler visual of how things work "from customer service and R&D to HR and marketing."

The key question that brands have when planning and then analyzing social media campaigns is how to measure the impact that every dollar spent on paid social media has on the value their owned and earned social media.


An additional infographic analyzes the interaction of these three forms of social media, explaining:

"The high level analysis for media effectiveness takes all of earned and owned divided by paid. Earned is all the impressions generated divided by average CPM, owned includes all channels, and paid is the overall media spend. The higher the ratio, the more earned amplification is generated from paid."

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The Most Visited Social Media Platforms in 2012

The Most Visited Social Media Platforms in 2012 | visualizing social media | Scoop.it
What social media sites are the most beneficial for your business? Find out & get valuable insight into the future of social media sites.

One of the most important factors in a successful social media strategy is choosing the right social media platforms to focus on with your time, energy and budget.

Choosing the wrong social media platform for your business can decrease your return on investment in social media, and give your competitors an advantage...

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Social media strategy: Where should you post your status?

Social media strategy: Where should you post your status? | visualizing social media | Scoop.it

This infographic was making the rounds through all my different social networks, so that I wanted to pick it up and link to it here as well. The graphic is certainly meant to amuse, but I believe that there is some truth in it and I would like to add a few thoughts...

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2011 Social Media All Stars: Social Media Infographic With A MLB Twist

2011 Social Media All Stars: Social Media Infographic With A MLB Twist | visualizing social media | Scoop.it
Last year visual marketing and data visualization firm Lemon.ly released 2010 Social Media All Stars, an MLB-style roster of the top social networks of the year.

Now, back by popular demand, Lemon.ly has released their 2nd Annual Social Media All Stars lineup. The infographic shows how, just like with Major League Baseball, the top players in social media can change quickly.

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The Holistic Approach To Social Media

The Holistic Approach To Social Media | visualizing social media | Scoop.it
The holistic approach to marketing applied in social media, the return of the four P’s and a different and the right questions to ask before you hit the social web...
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Who Likes What: Social Media By Demographic

Who Likes What: Social Media By Demographic | visualizing social media | Scoop.it
Do you ever wonder what social networking sites you should be focusing your marketing efforts on? This handy infographic breaks down the top social networking sites by gender, age, income, and education demographics.
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Social Network Wars: How The Five Major Platforms Stack Up

Social Network Wars: How The Five Major Platforms Stack Up | visualizing social media | Scoop.it
Most people don’t have the social steam to power a presence on Google+, Facebook, Twitter, LinkedIn and Tumblr. Sure, there are handy apps like Twitterfeed and Hootsuite that can help spread one post to all of your networks, but that ignores the individual strengths and weaknesses of each platform.

When it comes time to pick and choose where you post, this chart can help you decide what’s appropriate for you.

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INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | visualizing social media | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...


The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?


Of the online adults surveyed at the end of 2012:

  • 67% use Facebook
  • 20% use LinkedIn
  • 16% use Twitter
  • 15% use Pinterest
  • 13% use Instagram
  • 6% use Tumblr

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.


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Ruby's curator insight, April 16, 2013 3:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 5:16 PM
Thanks for the constructive comments, they are very appropriate.
Retro Social Media's curator insight, May 15, 2013 1:17 PM

Only 16% use Twitter - wow!

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Facebook, Twitter, Pinterest & LinkedIn: Global Social Media Statistics [INFOGRAPHIC]

Facebook, Twitter, Pinterest & LinkedIn: Global Social Media Statistics [INFOGRAPHIC] | visualizing social media | Scoop.it

This infographic takes a look at some key social media statistics from around the globe.


Did you know that Japan is the only major country where Twitter is more popular than Facebook? This year, Pinterest has seen enormous growth in the U.S. – the highest increase rate of anywhere in the world – and India is now just behind the United Kingdom in LinkedIn use, with 15 million people using the site. And they’re not planning to stop there, as India is tipped to become Facebook’s largest market by 2015...

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Maxwell Stinson's comment, December 9, 2012 8:49 PM
great infographic!
Wanda Rawlins's curator insight, December 15, 2012 8:24 AM

I didn't know that about Japan and Twitter -this is great info thanks for the share and insights.

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Social Media Demographics [infographic]

Social Media Demographics [infographic] | visualizing social media | Scoop.it

Steadily increasing usage worldwide shows remarkable figures about social media demographics...

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Satroni-SEO's comment, November 13, 2012 2:38 PM
You find some brilliant infographics lauren, thanks! Re-scooped!
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Different Social Networks: personal vs. professional use [INFOGRAPHIC]

Different Social Networks: personal vs. professional use [INFOGRAPHIC] | visualizing social media | Scoop.it

The Mindset Divide – how people use different social networks is extremely interesting. In this infographic, we compare the use of personal and professional networks, and gain knowledge as to what some of the key differences are between how people engage, interact and use social media, whether for personal or business purposes.

A few key takeaways:


  • The emotions portrayed on personal networks include nostalgia, having fun and distraction – professional networks are concentrated on achievement, aspiration and success.
  • People spend time on personal networks, where-as they invest time on professional networks.
  • People use personal networks to socialise, whereas professional networks are used to search for career opportunities and stay in touch.
  • Users expect personal updates on personal networks, and more career-based and current affairs updates on professional networks.


View the complete infographic for a better understanding of how personal and professional social networks compare and tips on how to optimize your social profiles to maximize results...

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Social Demographics: Who's Using Today's Biggest Networks [INFOGRAPHIC]

Social Demographics: Who's Using Today's Biggest Networks [INFOGRAPHIC] | visualizing social media | Scoop.it
More than 66% of adults are connected to one or more social media platforms, but who exactly are these people?

 

This infographic breaks down the demographics, including education level, income, age and gender of social media users, along with other miscellaneous facts.

Some sites’ users are more demographically alike than others. One thing is the same for most social sites — college students, or those who have completed some college, represent the majority on social media sites like Facebook, Twitter, Pinterest, Digg and Reddit. Among Facebook users, 57% have completed some college, and 24% have earned a bachelor’s or master’s degree. Although, people 45 and older make up 46% of Facebook users...

Check out the link for all the statistics.

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Infographic: How, When & Where People Share Content

Infographic: How, When & Where People Share Content | visualizing social media | Scoop.it

Today being Wednesday, the odds are better than any other day you’ll share this post with someone else. Or so say the stats from social sharing service AddThis, one of several it compiled into an infographic...

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Social Sharing: The Impending Sharepocalypse

Social Sharing: The Impending Sharepocalypse | visualizing social media | Scoop.it
We’ve all felt it. The growing online social universe is boiling over with information. Thanks to social web giants like Facebook, Twitter, LinkedIn and now Google+, the struggle to share our voices is over.
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Social networking use among Internet users age 65 and older has increased 150%

Social networking use among Internet users age 65 and older has increased 150% | visualizing social media | Scoop.it

Social networking use among Internet users age 65 and older has increased 150% Social media is not ubiquitous. In fact, says a Pew Internet survey released on Friday, just half of U.S. adults areare logged on to sites like MySpace, Facebook or LinkedIn.

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Do You Remember What “Social” Was Before Facebook?

Do You Remember What “Social” Was Before Facebook? | visualizing social media | Scoop.it
A new infographic from Morrison Foerster explores A Short History of Social Media, reminding us of all the events from the last 15 years or so that have made social media what it is today.
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Distributing Value: Why Content Curation Is King

Distributing Value: Why Content Curation Is King | visualizing social media | Scoop.it
When Microsoft's Bill Gates wrote his essay containing the phrase content is king, a snowball of reality began rolling down this digital mountain we all reside upon.
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