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understanding social media with visual data and infographics
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How to Build the Perfect Tweet: an infographic guide

How to Build the Perfect Tweet: an infographic guide | visualizing social media | Scoop.it

A tweet only has 140 characters; with such a small amount of characters at your disposal, you need to make the most of each one.


The perfect tweet consists of three main parts: your message, a link and blank space. Here's what each section should include:

Message:

  • Call to action: Tell readers what you want them to do.
  • Hashtags: Include one or two to increase your reach among people who don't follow you.
  • Tone: Use your own voice, but in a professional way.
  • Format: Use a mix of headlines, questions and statistics to drive clicks and retweets.

Link:

  • Shortened URLs: Bit.ly links earn the most retweets.

Blank space:

  • Leave room for at least 20 characters at the end of your tweet so retweeters can add comments.

Check out the graphic for more information...

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Philippe Trebaul's curator insight, March 5, 2013 12:04 PM
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Comment construire le Tweet Perfect ? Un guide d'infographie.

À partir de...

"Un tweet a seulement 140 caractères, w vec une telle petite quantité de caractères à votre disposition, vous avez besoin pour tirer le meilleur de chacun.


Le tweet parfaite se compose de trois parties principales: Votre message, un lien et un espace vide. Voici ce que chaque section doit inclure:

Message:

  • Appel à l'action: Dites aux lecteurs ce que vous voulez qu'ils fassent.
  • Hashtags: Inclure un ou deux pour augmenter votre portée chez les personnes qui ne vous suivent.
  • Tonalité: Utilisez votre propre voix, mais d'une manière professionnelle.
  • Format: Utiliser un mélange de titres, des questions et des statistiques de conduire clics et retweets.

Lien:

  • URL raccourcie: Bit.ly liens gagner le plus de retweets.

Espace vide:

  • Laissez un espace d'au moins 20 caractères à la fin de votre tweet donc retweeters pouvez ajouter des commentaires.

Consultez le graphique pour plus d'informations "...



How to Build the Perfect Tweet: an infographic guide via @kanter http://sco.lt/...




ParadigmGallery's comment, March 6, 2013 12:21 PM
ugh..come a long way but always more to learn...space at end of tweet for added comments and RT's ....WOW
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Infographic: What every social media campaign must have

Infographic: What every social media campaign must have | visualizing social media | Scoop.it
Social media won't help your company one bit if you don't have a clear and compelling message to share.

Social media may be the new, trendy way for companies to communicate to their audiences, but it won't do anything to boost business if companies don't have a clear message to send.

 

In a recent infographic, Wickware Communications explains that in order to be successful on social media, a company must have a strong core message that explains "why you do what you do, what makes you different and better, and how it helps your clients." The graphic focuses on financial firms, but its takeaways are relevant to all companies.

The infographic emphasizes that to make messages clear, brands must have a strong voice that engages audiences and addresses their concerns, a memorable visual identity, and a believable communications statement.

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What Fuels the Most Influential Tweets?

What Fuels the Most Influential Tweets? | visualizing social media | Scoop.it
The number of followers you have and the exact wording matter less than you think. What makes a difference is having the right message for the right people.

"Influence" doesn't necessarily mean what you think it does. In the age of the social-media celebrity, a glut of Twitter followers or particularly pugnacious sampling of pithy updates are often the hallmarks of an influencer. But new research suggests that influence is situational at best: as people compete for the attention of the broader online ecosystem, the relevance of your message to the existing conversation of those around you trumps any innate "power" a person may have...

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