visualizing social media
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visualizing social media
understanding social media with visual data and infographics
Curated by Lauren Moss
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Facebook Cheat Sheet for Social Media Managers [infographic]

Facebook Cheat Sheet for Social Media Managers [infographic] | visualizing social media |

Social Media Managers are always on the lookout for ways to increase engagement within their brand’s Facebook page.

In a recent report, Lynchpin SEO compiled statistics on the types of posts that garnered the most comments, shares, and “likes,” for more than 1,500 brand pages on Facebook.

These stats reveal an array of interesting things about brand pages. For instance:

  • Updates with emoticons saw higher interaction rates than those with pictures
  • Posts that contain the words “take,” “click,” “submit,” “check,” and “shop” experience significantly lower rates of interaction.

See the infographic for more— and always, do take everything you read with a pinch of salt...

PDDM's comment, January 16, 2013 6:44 PM
We don't like 'em either but we use 'em. At least for now, data shows they work. The fresher the better right? Always trying to figure out a way to use Putnam haha
Janet Louise Stephenson's curator insight, May 3, 2013 10:28 PM

Create better posts on Facebook with these useful tips.

Philippe Trebaul's comment, September 29, 2013 7:13 PM
Thank you for your interesting and constructive reactions :) Philippe
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[Infographic] How to Get More Likes, Comments and Shares on Facebook

[Infographic] How to Get More Likes, Comments and Shares on Facebook | visualizing social media |

Insights on how to structure Facebook posts for optimal engagement:

In preparation for our attempt to break last year’s Guinness World record for largest webinar ever–July 12th’s Science of Inbound Marketing–I’ve been collecting piles and piles of new marketing data.

One area I focused on recently was Facebook. I collected data on more than 1.3 million posts published on the top 10,000 pages to put together this infographic to help you get more likes, comments and shares on your Facebook posts...

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