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visualizing social media
understanding social media with visual data and infographics
Curated by Lauren Moss
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Social Influencers: Digital Marketing’s Most Overlooked Resource

Social Influencers:  Digital Marketing’s Most Overlooked Resource | visualizing social media | Scoop.it

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.


This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.

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Retro Social Media's curator insight, May 15, 2013 1:13 PM

Great read..

Athena Catedral's curator insight, May 16, 2013 5:58 AM

It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy

gillkelley's curator insight, May 31, 2013 4:09 AM

Some useful stats here!

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A Blogger's Guide to Publishing Infographics

A Blogger's Guide to Publishing Infographics | visualizing social media | Scoop.it
With plenty of different forms of advertising and publication forming over the past several years, many bloggers are looking for alternative ways to catch the eyes of their readers.
One of the best ways to do this is by creating infographics that summarize a topic or event in an aesthetically-pleasing fashion. By boiling down the subject material into an easy-to-digest format, you stand to gain much attention from those seeking refuge in an internet environment of information overload...
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Mark Trinidad's comment, December 12, 2012 12:40 PM
amazing as always Lauren... infographics
Belinda Suvaal's curator insight, December 12, 2012 2:07 PM

Een goede #infographic is goud waard (IMHO: sommige infographics schieten hun doel voorbij door een overload aan feitjes en statistiekjes)

Lauren Moss's comment, December 13, 2012 2:19 AM
Thank you!