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4D Pipeline - trends & breaking news in Visualization, Virtual Reality, Augmented Reality, 3D, Mobile, and CAD.
Follow on twitter @4Dpipeline - Insights in product strategy and emerging technology for Mobile, 3D, VR, Augmented Reality, Visualization, CAD, PLM, AEC, BIM, and downstream 3D. 4D Pipeline - We Help You Make Digital Experiences Customers Love.
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iBeacon Startups and More - Slideshow

Jed Fisher's insight:

#SoLoMo

Social, Local, Mobile.

I'm really excited about iBeacon. It opens up tons of different business opportunities in AEC, BIM, 3D, CAD , GIS, Retail, Social, Games, and more! Suddenly we can connect to our enviroment, we can know when we are near "beacons".

Allows people to do new things, and do things better. To me - this is particularly exciting for workplaces, find/connecting with your colleagues.

I'm curious to see what @Hover is thinking about - they claim "smart sensors for the workplace", this is what iBeacon gives you so im curious to what their envisaged workflows are.

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AU fallout: Why Autodesk wants into social, badly - WorldCAD Access

Digging through the backlot of my blog posting software, I discovered several items I had written but never posted. Here is one, written after I came back from Autodesk University 2012. - - - I was puzzled why Autodesk this...

Via Peter Zalman
Jed Fisher's insight:

Interesting article. 
Often "social" is not viewed as mission critical. Other features come first. 

Social cannot simply be ignored. It's not a feature - it's way more than that. It needs to be part of your product (and company) DNA. Social/sharing matters incredibly. Do it and do it right. Lean from Instagram and Dropbox and other great socially connected Apps.

Focus on workflows that make sense to be social and collaborative. Change your product, change the industry, change the "slow" workflow, reach people. Involve.

 

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2014: the state of worldwide internet, social media and mobile penetration « adelinapeltea.com adelinapeltea.com

2014: the state of worldwide internet, social media and mobile penetration «  adelinapeltea.com adelinapeltea.com | 4D Pipeline - trends & breaking news in Visualization, Virtual Reality, Augmented Reality, 3D, Mobile, and CAD. | Scoop.it
In case you need some recent statistics to use in your investors slide deck or some market insights to help you know where to expand next, you might find handy this Global Digital Statistics 2014 report.
Jed Fisher's insight:

Useful stats, 2014: the state of worldwide internet (inc country by country), social media and mobile penetration.

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50% of businesses believe that social offers greatest marketing opportunities over next year

50% of businesses believe that social offers greatest marketing opportunities over next year | 4D Pipeline - trends & breaking news in Visualization, Virtual Reality, Augmented Reality, 3D, Mobile, and CAD. | Scoop.it
Digital marketing offers greater opportunities for businesses over the next year than more traditional channels, according to a new report.

 

When asked to identify which three marketing channels offer the greatest opportunities, half of brands (50%) mentioned social media followed by email (43%) and websites (35%).

 

In fact the top 10 most cited channels are all online, with the most popular offline channel being direct mail at 8%.


Via Brian Yanish - MarketingHits.com, Eliza Steely
Jed Fisher's insight:

Nothing other than what you would expect here - main additional point is if you are going to do "social" do it right - because man - there are a lot of companies doing it wrong and spamming my twitter/...

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