Analytics matter but not every marketer knows where to start – especially when it comes to landing page analytics.
ion interactive have outlined five critical analytics you should know when assessing your landing page optimization performance. With added additional best practices to improve these key metrics and industry benchmarks.
By ion interactive. http://bit.ly/PMxI4B
Source. http://bit.ly/Qq0gSl ;
[Excellent overview - JD]
Agree - Marty.
Via maxOz, Jeff Domansky, Martin (Marty) Smith