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How do you assess the overall health and maturity of your Business Intelligence initiative?
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Which of your customers is making you money and what customers are costing you money? Amazing how many companies can't answer this critical question. This Customer Data Matrix provides a way to visualize how many customers you have at what levels of lifecycle development.
Using it jointly withThroughput Accounting and you're done!
I'm a sucker for a matrix and this sales data matrix from @CanopyLabs is no exception. If your company can do the legwork this visualization could prove invaluable because: * Hidden weaknesses come to the front. * Drags on profitability are clear.
* Best, most profitable, customers jump off the page.
* Strategy is easier to create. Ask the hard questions and use this matrix to visualize your customer lifecycle since it may surprise you in good and bad ways.