Visualization has been married to Architecture since the beginning of time. (Let's say we start the courtship at 15000 BC in the Paleolithic Era.) And in any relationship, communication is the key to success.
At each step of the architectural process – planning, design, and construction – visualizations provide a look into the future at the envisioned physical structure (or place). Over centuries, architects’ mania for perfection has demanded more realistic reflections of their imaginations, and technology has progressed to make these dreams come true. Whether engraved, sketched, painted, mini-modeled, or rendered, the more detailed the visualization, the clearer the communication.