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Facebook's Real Advertising Problem Isn't Too Many Ads. It's Too Many Lame Ads

Facebook's Real Advertising Problem Isn't Too Many Ads. It's Too Many Lame Ads | Viral Classified News | Scoop.it
LowerMyBills ad in Facebook news feed One of the enduring annoyances of the World Wide Web is awful ads--in particular those obnoxiously attention-getting come-ons for mortgages, belly-fat removal, and other necessities of life.
Free Viral Ads's insight:

One of the enduring annoyances of the World Wide Web is awful ads–in particular those obnoxiously attention-getting come-ons for mortgages, belly-fat removal, and other necessities of life.

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11 News Subreddits to Replace Google Reader

11 News Subreddits to Replace Google Reader | Viral Classified News | Scoop.it
Use these subreddits to get your daily news and journalism fix. (11 News Subreddits to Replace Google Reader http://t.co/dBcArTXOHg)
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On July 1, Google Reader headed to a nice RSS farm out west, where it will have lots of space to run around and make a ton of new RSS friends. At least, that's the story Google is sticking to.

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WordPress Social SEO Booster Pro

WordPress Social SEO Booster Pro | Viral Classified News | Scoop.it
Turn on Your Blog’s Social SEO with WP Social SEO Booster Pro and get a Huge Boost in Google Rankings! WP Social SEO Booster Pro Backlink Building is now 90% Social Media Driven.
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Turn on Your Blog’s Social SEO with WP Social SEO Booster Pro and get a Huge Boost in Google Rankings!

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Benefits of Social Media Marketing | Social Media Today

Benefits of Social Media Marketing | Social Media Today | Viral Classified News | Scoop.it
Here are the top benefits that companies are seeing from social media marketing: 89% of respondents said that social media marketing has generated more business exposure. 64% saw lead generation increase by using social media 6 hours or less per day.

Via Bonnie Burns
Free Viral Ads's insight:
89% of marketers say that social media generates more business exposure
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Bonnie Burns's curator insight, July 1, 2013 11:01 AM
Social Media Examiner recently released its 2013 Social Media Marketing Industry Report, which set out to uncover the “who, what, where, when, and why” of social media marketing. More that 3,000 marketers were surveyed, and their responses provide valuable insights into the benefits of social media marketing.
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First Drag and Drop Squeeze Page Plugin For WordPress

First Drag and Drop Squeeze Page Plugin For WordPress | Viral Classified News | Scoop.it
The world’s first fully drag-and-drop WordPress plugin for creating stunning squeeze pages.
It’s not too often we see a real game changer hit the Internet marketing market, but it is happening right now.
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SEO Ranking Factors -Rank Correlation 2013 for Google USA 2013 - Searchmetrics

SEO Ranking Factors -Rank Correlation 2013 for Google USA 2013 - Searchmetrics | Viral Classified News | Scoop.it

The study deals with the definition and evaluation of ranking factors that have a positive correlation with the front rank in Google organic search results.


Via marketingIO
Free Viral Ads's insight:

Rank Correlation 2013 Study!

Like last year, the Ranking Factor – Rank Correlation study deals with the definition and evaluation of factors that differentiate better-positioned websites from pages placed further back in the organic search results – i.e.: pages that have a positive rank correlation.

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marketingIO's curator insight, July 1, 2013 7:18 AM

We think you'll want this report. We were amazed by the impact of Google +1.


  • See the article at www.searchmetrics.com
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Family Problems Due to Social Networking - Aha!NOW

Family Problems Due to Social Networking - Aha!NOW | Viral Classified News | Scoop.it
“Other things may change us, but we start and end with family.”-  Anthony Brandt There are numerous family problems due to social networking in the worl (Family Problems Due to Social Networking Aha-NOW!
Free Viral Ads's insight:

There are numerous family problems due to social networking in the world today, especially with countless people of all ages, culture and races spending numerous hours interacting on the most popular social networking sites like Facebook, Twitter, MySpace, Black Planet etc.

The name ‘social networking’ is ironical as it doesn’t bring people or families closer, instead creates big drifts in relationships with people who matter most to us.

 

Even experts like Dr.Laura Schlessinger believe that cyber technology and social networking are having a negative effect on the family, as it has replaced the intimate interactions that used to occur within most families

 

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European Union Internet User Statistics

European Union Internet User Statistics | Viral Classified News | Scoop.it
Statistic Verification
Source: Miniwatts Marketing Group
Research Date: 6.24.2013
The European Union (EU) is an economic and political union of 27 member states that are located primarily in Europe.
Free Viral Ads's insight:

The European Union (EU) is an economic and political union of 28 member states that are located primarily in Europe. With a combined population of over 500 million inhabitants, the EU makes up 7.3% of the world population. The table below shows how many people in each EU country are connected to the internet.

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Wikileaks founder says Snowden info will keep getting published - Reuters India

Wikileaks founder says Snowden info will keep getting published - Reuters India | Viral Classified News | Scoop.it
Economic Times Wikileaks founder says Snowden info will keep getting published Reuters India Last week, Glenn Greenwald, the Guardian journalist who first published the classified information released by Snowden, said Snowden had made encrypted...
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Use Local SEO To Become A Leader In Your Local Market - Search Engine Journal

Use Local SEO To Become A Leader In Your Local Market - Search Engine Journal | Viral Classified News | Scoop.it
  Today there are two type of businesses which are running successfully, one is globally/nationally targeted business and the other one is local market targeted businesses.  In this article I am going to discuss the local market targeted business,...
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Why Startups Are Taking Networking Offline - The Next Web

Why Startups Are Taking Networking Offline - The Next Web | Viral Classified News | Scoop.it
The Next Web Why Startups Are Taking Networking Offline The Next Web 947297 10151396592336689 226824195 n 220x260 Why startups are taking social networking offline “When meeting new people, it's good to have a focus and some ice breakers to put...
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Is Facebook Fading? What Could Be Next on the Social Media Horizon?

Is Facebook Fading? What Could Be Next on the Social Media Horizon? | Viral Classified News | Scoop.it

The social network's popularity is subsiding, especially among younger users. Is Facebook fading, and what does this mean for how we connect with members? Although the social media behemoth is probably not receding into the internet abyss any time soon, its popularity is subsiding, especially among younger users.

 

What does this mean for how we connect with members in the future?S igns of Facebook’s waning popularity have been circulating recently. Over the last year, the social media site has lost 10 million U.S. visitors, according to The Guardian. If the younger generation is part of the scope of members you are targeting, you might want to start transitioning into different levels of connection....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 29, 2013 3:00 PM

This post explores other alternatives to Facebook if your target is younger demographics.

Teresa Deshon's comment, July 4, 2013 6:37 AM
Will FB stay relevant to students?
Teresa Deshon's comment, July 4, 2013 6:37 AM
Will FB stay relevant to students?
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Social Media Etiquette, Part 1: An Introduction to Etiquette

Social Media Etiquette, Part 1: An Introduction to Etiquette | Viral Classified News | Scoop.it
The introductory post in a series focused on HootSuite University's “The Dos & Don’ts of Social Media Etiquette." (People expect a certain “etiquette” on social media: http://t.co/nYzq9TWOpT)...
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Advertising On Pinterest – A How-To Guide [Infographic]

Advertising On Pinterest – A How-To Guide [Infographic] | Viral Classified News | Scoop.it
As consumers pin and repin by the hundreds of millions, many marketers are struggling to maximize their brands’ Pinterest potential. Check out this handy Pinterest advertising guide and start pinn
Free Viral Ads's insight:
Advertising On Pinterest – A How-To Guide [Infographic]

 

As consumers pin and repin by the hundreds of millions, many marketers are struggling to maximize their brands’ Pinterest potential. Check out this handy Pinterest advertising guide and start pinning your way to success.

 

Infographic Highlights:

# 79% of the Pinterest users are female

# Moms are 61% more likely to use Pinterest than any other demographic

# Including the price on a pin generates an average of 36% more likes

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Social App Tool

Social App Tool | Viral Classified News | Scoop.it
Revolutionary Software Explodes your Business As you may already know, marketing on Facebook is powerful.
Free Viral Ads's insight:

There simply is no other software on the market that
equips you with the tools you need to churn out Facebook
Apps, custom tabs and sales funnels on Facebook like
the Social App Tool.

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The Facebook Advertising Guide

The Facebook Advertising Guide | Viral Classified News | Scoop.it
Facebook benefits for business – this guide shows exactly how to succeed in social media advertising.
Have you noticed how everyone is now joining the world’s largest social network, Facebook?
Free Viral Ads's insight:

Facebook benefits for business – this guide shows exactly how to succeed in social media advertising.

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Step by Step Affiliate Marketing Training

Step by Step Affiliate Marketing Training | Viral Classified News | Scoop.it
Do any of the following apply to you?
1 You want to earn money online but have no idea where to start.
2 You want to create a website but don’t know how to do it.
3 You already have a website but you are not getting many visitors.
Free Viral Ads's insight:

Discover 30 DIFFERENT ways to drive traffic to any websites… in 30 minutes or less! Ebook free download

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Five Tips for Using Social Media in B-to-B Demand Creation | SiriusDecisions Blog

Five Tips for Using Social Media in B-to-B Demand Creation | SiriusDecisions Blog | Viral Classified News | Scoop.it

Excerpt...

 

Here are five tips from Block and Ross on effectively adding social media tactics to demand creation efforts:

 

1.  Build personas. 

Marketing professionals regularly build and organize personas in order to understand potential buyers. This essential step also applies to social media marketing. “We’re basically building personas – social personas,” Block explained. “That means we understand by role or industry how these individuals are using social.”

 

2. Interact.

This step may appear obvious to some social media marketers, but interactions must be purposeful. Organizations should seek to find out their audience’s specific pain points and business problems, as well as where individuals are within the buying cycle, Block said. The more that is understood about individuals, the more interaction can take place, allowing the most useful content to be presented and facilitating the buyer’s journey.

 

3. Leverage and adapt existing content.

Existing assets such as white papers and influencer pieces can be used in social media marketing. Based on the audience’s status in the buying cycle, key data points and other elements from these assets can be extracted and repurposed.

 

4. Be consistent.

Block and Ross recommended using multiple social channels to share content. However, organizations must be careful to maintain consistent branding across all of the outlets used. Incorporating uniform creative elements, for example, provides a consistent look and feel, improving the viewer experience and reinforcing brand image.

 

5. Track.

Finally, organizations must determine the impact of their social media activities within their overall demand creation programs. Look beyond frequently overemphasized metrics such as clicks, video views or white paper downloads and examine users’ actions after they access the social media content, Ross and Block emphasized. The most relevant metrics will vary depending on buyer personas.

 


Via marketingIO
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marketingIO's curator insight, July 1, 2013 8:28 AM

Now take the aforementioned and overlay it to LinkedIn (and, using the Filter function, see past Scoops that are LinkedIn focused): these two components should be the basis for your lead gen efforts using Social.


  • See the article www.siriusdecisions.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
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What is Google AuthorRank? #infographic #SEO

What is Google AuthorRank? #infographic #SEO | Viral Classified News | Scoop.it

What is Google AuthorRank? #infographic #SEO For the average writer, marketer or content producer, AuthorRank


Via Frédéric DEBAILLEUL
Free Viral Ads's insight:

For the average writer, marketer or content producer, AuthorRank presents a great opportunity for personal branding, but also makes us individually responsible for the quality of work we produce.

 

Evaluating the quality of content is Google’s job, and moving into the future it’s clear Google seeks to evaluate the substantive quality of authors. By understanding AuthorRank now, authors can establish themselves and their aggregated body of work as worthy of being ranked.

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Jerome D. Simon's curator insight, June 29, 2013 10:01 AM

très utile sur le AuthorRank

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Facebook Statistics

Facebook Statistics | Viral Classified News | Scoop.it
Statistic Verification
Source: Facebook
Date Verified: 6.23.2013
Facebook is the largest online social network.
Free Viral Ads's insight:

Facebook is the largest online social network. Founded in February 2004 by Mark Zuckerberg and fellow Harvard students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes. In 2008 Facebook had 100 million users and as of March 2013 has 1.11 Billion. Facebook filed for a $5 billion IPO on February 1st 2012 and valued the company at $104 billion.

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6 Tips To Help You Build Your Mailing List Using Social Media

6 Tips To Help You Build Your Mailing List Using Social Media | Viral Classified News | Scoop.it
Social media can be a powerful driver of email subscribers and when done right, it can drive droves of ready to subscribe traffic to your website. You can th ...
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Keep Your Company’s Social Media Accounts Safe | TIME.com

Keep Your Company’s Social Media Accounts Safe | TIME.com | Viral Classified News | Scoop.it
It’s happened to high-profile companies like McDonalds and Jeep — hackers take control of corporate social media accounts and send inappropriate messages to tens of thousands of followers. Don’t let it happen to your company.
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Vine App for Kindle Fire Released, Available to Download

Vine App for Kindle Fire Released, Available to Download | Viral Classified News | Scoop.it
Vine app is now available on Kindle Fire. Vine is a new social networking service for sharing short, six second videos. The application was recently introduced  to Google’s mobile OS. Vine for Andr...
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Mark Zuckerberg Marches in San Francisco's Gay Pride Parade

Mark Zuckerberg Marches in San Francisco's Gay Pride Parade | Viral Classified News | Scoop.it
Facebook CEO Mark Zuckerberg joined 700 of his employees to march in San Francisco's Gay Pride Parade Sunday.
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Instagram Video May Be Strangling Vine Now, But This Fight Is Far From Over

Instagram Video May Be Strangling Vine Now, But This Fight Is Far From Over | Viral Classified News | Scoop.it

Vine's microvideos have rapidly waned in popularity following the debut of Instagram's competing service. But don't count it out yet. The competition continues...

 

The Twitter-owned microvideo service Vine has had better days. Earlier, Marketing Land revealed that user sharing of six-second Vine videos plummeted after Instagram debuted a competing service last week. But Vine isn't Internet roadkill quite yet. Marketing Land conjured data from Twitter-metric firm Topsy, comparing how many times people shared instagram.com links on Twitter against the frequency of vine.co links.

 

Its most stunning revelation: Sharing of Vine videos dropped by almost 40% on June 20, the day Instagram launched its video service. So far, there's no turnaround in sight....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 29, 2013 3:22 PM

Each of the new video services have advantages and slightly different features. Smart marketers might try to use both as they have different audiences and demographics.

Katie Wight's curator insight, July 8, 2013 6:03 PM

Do you use Instagram or Vine for video?