Video Marketing Against the Grain
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Not everything you read about video marketing really makes sense. People talk about dropoff rates and best practices based simply on stats.
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Are You REALLY Ready to Produce Your Marketing Video?

Are You REALLY Ready to Produce Your Marketing Video? | Video Marketing Against the Grain | Scoop.it
Are you ready? I mean, have you really researched your goal and understand what you are trying to create?
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The Production Manager’s Role in Video Production

The Production Manager’s Role in Video Production | Video Marketing Against the Grain | Scoop.it
A Production Manger holds it all together.  At least, a good one does. The Production Manager is tasked with making …Continue reading »
Darren M Jorgensen's insight:

I wrote this blog entry because we had just gone through yet another production period here at Molly Media Studios wherein I was reminded of how much we depended on our capable, uber-conscious, incredibly-important Production Manager. So this blog entry goes into what qualities need be present in a person that allows them to excel at this particular job. Ours really exeeds, excites and excels! ~darren.

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Funding Opportunities – How a Marketing Video Can Help

Funding Opportunities – How a Marketing Video Can Help | Video Marketing Against the Grain | Scoop.it
A great little Marketing Video can go a long way in helping secure funding.  Let me explain. A crucial step …Continue reading »
Darren M Jorgensen's insight:

So you've got to get funding. You're a non-profit and you always need funding. Or you're another organization with huge plans for upgrading your facilities - but you need to launch a Capital Fundraising Campaign in order to proceed. A great little Marketing Video can go a long way in helping you secure the funding you need. Find out how!

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16 Tips for Successful Online Video Marketing | Social Media Examiner

16 Tips for Successful Online Video Marketing  | Social Media Examiner | Video Marketing Against the Grain | Scoop.it
Video marketing tutorial to connect with your audience and get better search engine results with videos.
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Scouting the Finnish Rest Home

Scouting the Finnish Rest Home | Video Marketing Against the Grain | Scoop.it
As we gear up for another video production here at Molly Media Studios, we went out to scout the location …Continue reading »...
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Nikon D7000 and Video Production

Nikon D7000 and Video Production | Video Marketing Against the Grain | Scoop.it
Keep in mind, that at Molly Media Studios I use my Nikon 7000 mostly for video, and this is what …Continue reading »...
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Getting Good Interviews – How Do I Do It?

Getting Good Interviews – How Do I Do It? | Video Marketing Against the Grain | Scoop.it
Getting a good interview for your next video production isn’t really that hard.
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Movement, Time & Story: Telling a Tale in Tall Order with Video

Movement, Time & Story: Telling a Tale in Tall Order with Video | Video Marketing Against the Grain | Scoop.it
Movement and time distinguish video from still photography, and they are essential to building story in your video, which every …Continue reading »
Darren M Jorgensen's insight:

This blog entry of mine hails from about a year ago, but I get a lot of incoming traffic to it even still. In it, I try to draw similarities and differences between Video and Still Photography - and drawing out the opportunities that Video affords because of its ability to combine Movement & Time in a single creative medium. ~darren.

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The REAL Best Practices for Producing an Internet Marketing Video

The REAL Best Practices for Producing an Internet Marketing Video | Video Marketing Against the Grain | Scoop.it
There’s so many opinions about this out there.
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Why VISION is Essential to Any Branding Effort – Even if Your Brand is Your SELF!

Why VISION is Essential to Any Branding Effort – Even if Your Brand is Your SELF! | Video Marketing Against the Grain | Scoop.it
Having vision is essential to your professional work – or any undertaking you undergo.
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Are You REALLY Ready to Produce Your Marketing Video?

Are You REALLY Ready to Produce Your Marketing Video? | Video Marketing Against the Grain | Scoop.it
Are you ready? I mean, have you really researched your goal and understand what you are trying to create?
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Photography and Video Production – Separated At Birth?

Photography and Video Production – Separated At Birth? | Video Marketing Against the Grain | Scoop.it
I am reminded of the relationship between photography and video production.
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Color Grading/Color Correction: My Favorite Video Production Task

Color Grading/Color Correction:  My Favorite Video Production Task | Video Marketing Against the Grain | Scoop.it
Color grading, sometimes referred to as “color correction” (though this is a misnomer)  is one of my favorite parts of …Continue reading »...
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