Games like World of Warcraft give players the means to save worlds, and incentive to learn the habits of heroes. What if we could harness this gamer power to solve real-world problems? Jane McGonigal says we can, and explains how.
We're bringing gameplay into more aspects of our lives, spending countless hours -- and real money -- exploring virtual worlds for imaginary treasures. Why? As Tom Chatfield shows, games are perfectly tuned to dole out rewards that engage the brain and keep us questing for more.
Since writing “The Sparrow Problem” I’ve felt a bit of pressure to follow it up with a grandiose piece about the future of apps. To that end, I’ve spent many hours researching, thinking, and talking...
Pinterest is preparing to launch ad sales in the second quarter with a bold pitch. Rather than Web ads that urge people to "click here," the site wants to make artful Web ads that people actually love.
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