Some content owners can already monetize multiscreen views as successfully as a linear viewing session on the main TV and more will do the same. Recent Videonet polls and debates have revealed some of the attitudes about multiscreen monetisation.
Good panorama of the possibilities and forthcoming/existing usages.
Glimpses of Peter’s tattooed torso, desperate ciggies in the ginnels, fake tan-smeared sheets courtesy of Tina wearing nothing but her chav earrings: Coronation Street’s latest epic storyline has had it all.
When it comes to art, asking too much too early is rarely a good thing.
What are the challenges and cost implications? And is transcoding / encoding really as scarily technical as it sounds? Find out here in conversation with Arqiva and Brightcove.
Question that comes back VERY often and quite complete answer (for a first glance at least).
Working on this subject, I can add
- If your live content is already delivered for many devices, you can glue the chunk to make the content avalaible for start over and replay. It can be more or less instanteneous (say 5 minutes).
- you can also choose to transcode after it is finished. Then it will take quite a lot of time depending on how many servers you have and how many devices (resolution screens) you cover. With GPU (Graphical transcoding instead of CPU) you can have one hour transcoded in 45 minutes (or even 10 minutes if you work SD only).
Image Credit: Lost Remote If you have been following the latest in second screen and social TV, you would have seen this interesting study by U.K.-based social-data-intelligence company, Pulsar (commissioned by Tumblr) on the volume of social TV activity post-episode. What’s interesting here is how Tumblr, the Yahoo-owned blogging platform, is enabling users to […]
Both are used but of course the quickest is twitter.
Still, considering that within 12 hours most of the reactions are done (even on tumblr) is always good to remember.