Power of Videos as Marketing tool | SEO tool | Engagement Tool
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Video Has Power for Pharma – 93% of pharma users take action after viewing health information in videos, and 60% interact with their doctor as a result of watching a video

Video Has Power for Pharma – 93% of pharma users take action after viewing health information in videos, and 60% interact with their doctor as a result of watching a video | Power of Videos as Marketing tool |  SEO tool | Engagement Tool | Scoop.it

“ At any given moment, a patient with a recent diagnosis and a physician-supplied prescription is scouring the Internet to find out more about the drug he or she is being asked to take. In the process, the patient typically will find...”


Via COUCH Medcomms, eMedToday
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#powerofvideo for #healthcare marketing..

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eMedToday's curator insight, December 3, 2013 7:37 PM

In terms of the different types of content available online, video has become king, with eight out of 10 Internet users in the U.S. viewing online video and six out of 10 pharma consumers indicating a demand for health videos. Because of video’s ability to create a more personal connection, video spots in branded or disease education campaigns can be an effective way to encourage patients, caregivers and healthcare professionals to engage and act. The ROI is concrete: 93% of pharma users take action after viewing health information in videos, and 60% interact with their doctor as a result of watching a video.

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Five Landing Page Designs With Videos That Effectively Convert Visitors - Business 2 Community

Five Landing Page Designs With Videos That Effectively Convert Visitors - Business 2 Community | Power of Videos as Marketing tool |  SEO tool | Engagement Tool | Scoop.it
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Landing page video

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Top 8 B2B Video Marketing Mistakes to avoid

Wondering why your B2B Video Marketing Stinks? Don't panic and read below to discover these eight common video marketing mistakes that B2B businesses make.
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B2B video marketing 

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5 Clever Ways Your Business Can Use Video to Drive Traffic - Unbounce

5 Clever Ways Your Business Can Use Video to Drive Traffic - Unbounce | Power of Videos as Marketing tool |  SEO tool | Engagement Tool | Scoop.it
5 clever ways businesses are using video to engage with their audiences and grow their traffic.
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The Secret Guide to Video and SEO

The Secret Guide to Video and SEO | Power of Videos as Marketing tool |  SEO tool | Engagement Tool | Scoop.it
If used correctly, video can be an extremely powerful form of content and make a significant contribution to your overall SEO strategy, in more ways than one.
Social Shweta's insight:

#Video is essential to company's SEO. As Google pumps in new algorithms updates, it becomes essential to have #video as part of #SEO strategy. 

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Why Video Content is a Key Differentiator in B2B Marketing

Why Video Content is a Key Differentiator in B2B Marketing | Power of Videos as Marketing tool |  SEO tool | Engagement Tool | Scoop.it
Video content is a great opportunity for brand differentiation among todays B2B marketers. Learn why marketing with video is crucial in the B2B sales cycle.
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Be different from your competitors use Video marketing

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Five ways that video can boost your digital marketing campaigns

Five ways that video can boost your digital marketing campaigns | Power of Videos as Marketing tool |  SEO tool | Engagement Tool | Scoop.it
The benefits of video in the ecommerce arena are well known – no other approach generates engagement and sharing, boosts search traffic and conversions to the levels that video does.
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video for digital marketing

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