Vibe - bringing life to brands
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Vibe - bringing life to brands
A full service agency dedicated to creating, refreshing and nurturing brands.
Curated by Emma Dixon
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Emerald - Pantone Color of the Year 2013: - Color trends, color palettes , Pantone 17-5641 TCX.

Emerald - Pantone Color of the Year 2013: - Color trends, color palettes , Pantone 17-5641 TCX. | Vibe - bringing life to brands | Scoop.it
Introducing Pantone Color of the Year 2013: Emerald green. Find out more about this intriguing color and its many applications in fashion, beauty, decor and design. Emerald photos, color palettes and RGB values from Pantone.com.
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Specsavers runs tongue-in-cheek ad on Hazard ballboy incident - Brand Republic News

Specsavers runs tongue-in-cheek ad on Hazard ballboy incident - Brand Republic News | Vibe - bringing life to brands | Scoop.it
Specsavers has run press and digital ads poking fun at the row over Chelsea footballer Eden Hazard kicking a ball out from under a Swansea ballboy during the Capital One Cup semi-final on Wednesday 23 January.
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Infographic Of The Day: Why Should You Care About Typography?

Infographic Of The Day: Why Should You Care About Typography? | Vibe - bringing life to brands | Scoop.it
I have a confession to make. There was a time, many years ago, where I thought that typography was fashion by another name.
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Gü works with Publicis Chemistry to create decidedly different Advent Calendar's for dessert fans

Gü works with Publicis Chemistry to create decidedly different Advent Calendar's for dessert fans | Vibe - bringing life to brands | Scoop.it
Dessert brand Gü has joined forces with Publicis Chemistry to create interactive Advent Calendar’s to be housed on market-specific and...
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Rebranding Victoria, London’s Heart Of Tourism, For Locals

Rebranding Victoria, London’s Heart Of Tourism, For Locals | Vibe - bringing life to brands | Scoop.it
In London, a city chock-full of landmarks, the Victoria district has its fair share of notables: Buckingham Palace, The Tate Britain Museum, Westminster Abbey, and Downing Street, to name just a few.
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Five key visual trends across financial services communications campaigns

Since the beginning of the most recent global financial crisis in 2008, we've been tracking the changes in imagery used by financial services providers to represent their brand. Gone are the depictions of aspiration and conspicuous wealth as financial services brands try to re-establish trust with their customers. Here are five of the main trends we've tracked in North America and Europe.

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Designers, Here's Your Chance to Work With Coke's Logo [Updated]

Designers, Here's Your Chance to Work With Coke's Logo [Updated] | Vibe - bringing life to brands | Scoop.it
Brandchannel - always branding. always on.
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Copyrighting a colour | Editor's View | Design Week

Copyrighting a colour | Editor's View | Design Week | Vibe - bringing life to brands | Scoop.it
What are the ramifications of Cadbury’s High Court victory for exclusive rights to Pantone 2685c purple?
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Create a Scalable Brand

Create a Scalable Brand | Vibe - bringing life to brands | Scoop.it
Your brand is the core of your marketing strategy. Jackie Yeaney of Red Hat shares her thoughts on how the brand fuels marketing investments that drive revenues.
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How 20 popular websites looked when they launched - Telegraph

How 20 popular websites looked when they launched - Telegraph | Vibe - bringing life to brands | Scoop.it
From Google to youtube, from craigslist to flickr - how some of today's biggest sites looked back in the early days of their existence.
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Special K opens 'The Tweet Shop' where customers pay in "social currency" instead of cash

Special K opens 'The Tweet Shop' where customers pay in "social currency" instead of cash | Vibe - bringing life to brands | Scoop.it
News for the marketing & media industries in the UK, with stories, job search resources, events listing, and features.
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Grumpy Old Adman: How to write a great strapline

In my last blog post I gave quite a few current straplines a bit of a pasting. I imagine some people might have been thinking, ‘Fair enough, smarty-pants, but how do you write a good one?’

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57 per cent of top 100 UK brands have mobile optimised websites - IAB study reports

57 per cent of top 100 UK brands have mobile optimised websites - IAB study reports | Vibe - bringing life to brands | Scoop.it
Over half of the top 100 brands in the UK now have a mobile optimised website, according to the latest Internet Advertising Bureau study....
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5 Ways To Build Brands In The Post-digital World

5 Ways To Build Brands In The Post-digital World | Vibe - bringing life to brands | Scoop.it
Simon Smith, our European Head of Digital, has a mantra--“Everything is digital." He also believes that “Digital is the most misunderstood word in business today.”In 2011 we surveyed more than 800 companies about their digital strategy.
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Emerald is the Pantone colour of the year | News | Design Week

Emerald is the Pantone colour of the year | News | Design Week | Vibe - bringing life to brands | Scoop.it
17-6541 Emerald has been chosen for its ‘balance and harmony’.
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Eat rolls out new identity and interiors | News | Design Week

Eat rolls out new identity and interiors | News | Design Week | Vibe - bringing life to brands | Scoop.it
The Plant and Stiff + Trevillion have created a new colour palette and more ‘hand-crafted’ feel.
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Why It’s Important To Integrate Honesty Into Your Brand

Why It’s Important To Integrate Honesty Into Your Brand | Vibe - bringing life to brands | Scoop.it
“Pay no attention to that man behind the curtain!” yelled the Wizard of Oz in a fit of hysteria, as the secret of his human-ness was unveiled.This quote, of course, is from the 1939 classic fantasy film The Wizard of Oz.
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Disney Rebrands Their Princesses To Encourage Girls To Achieve Their Goals [Video] - PSFK

Disney Rebrands Their Princesses To Encourage Girls To Achieve Their Goals [Video] - PSFK | Vibe - bringing life to brands | Scoop.it
The company has released a new video called 'I Am a Princess' that celebrates what the term means today and promotes bravery, trust, generosity, and compassion.
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Channel 4 set to axe T4 brand

Channel 4 set to axe T4 brand | Vibe - bringing life to brands | Scoop.it

News for the marketing & media industries in the UK, with stories, job search resources, events listing, and features.

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33 Brands Using Instagram The Most Effectively

33 Brands Using Instagram The Most Effectively | Vibe - bringing life to brands | Scoop.it
Instagram is still less than 2 years old but with close to 100 million users brands around the world are starting to see it as a platform where they s...
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A new identity for the Whale and Dolphin Conservation Society | News | Design Week

A new identity for the Whale and Dolphin Conservation Society | News | Design Week | Vibe - bringing life to brands | Scoop.it
The new branding, by Conran Design Group, is based on an image of a whale tail.
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Guinness paints the town black with Trailblazing Tribal campaign | Creative Boom Magazine

Guinness paints the town black with Trailblazing Tribal campaign | Creative Boom Magazine | Vibe - bringing life to brands | Scoop.it
Innovation-led, digital agency Tribal London has just launched a groundbreaking campaign for Guinness that blurs the boundaries between the real and d...
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Brand New: Myspace Remains Immortal

Like Jason Voorhees, Myspace is back from the near-dead. Or, well, it’s going to be back. Soon. You just need to give them your e-mail at a new landing site to get an invite to join. After a brave, Hail Mary-like push in October of 2010 to reboot the social networking site with a new identity and functionality under the auspices of News Corp, Myspace crashed badly and was picked up by Specific Media, an interactive media company that “enables advertisers to connect with consumers in meaningful, impactful and relevant ways.”

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Nestle Embeds GPS In Chocolate Bars For Real-Life ‘Golden Ticket’ Contest - PSFK

Nestle Embeds GPS In Chocolate Bars For Real-Life ‘Golden Ticket’ Contest - PSFK | Vibe - bringing life to brands | Scoop.it
The brand’s ‘We Will Find You’ promotion in the UK includes 6 trackable bars that when activated will prompt the prize team to locate the person and give them £10,000.
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