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14 Tips for Email Marketing List Segmentation - The Official Blog by ...

14 Tips for Email Marketing List Segmentation - The Official Blog by ... | vgmoreno Social Media tips | Scoop.it
Social Media Publishing with iContact · 14 Tips for Email Marketing List Segmentation · Is Google “Gspamming” Gmail Users with Stealth Advertising? Optimize Your Email Newsletters to Increase Leads and Boost the Sales ...
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Why Future CEOs Must Quietly Embrace Social Media - Forbes

Why Future CEOs Must Quietly Embrace Social Media - Forbes | vgmoreno Social Media tips | Scoop.it
Castleford Media (blog)
Why Future CEOs Must Quietly Embrace Social Media
Forbes
... listen (more about this in a minute)—an opportunity that most chief executives are wasting.
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12 Tips For Professionals Who Want To Go Back To School - Forbes

12 Tips For Professionals Who Want To Go Back To School - Forbes | vgmoreno Social Media tips | Scoop.it
12 Tips For Professionals Who Want To Go Back To School Forbes For example, a committed marketing professional might consider attaining a Master of Science in Social Media as compared with the more general MBA.” Is an online program the best option...
Vicente G. Moreno's insight:

Está claro. El modelo formativo actual no responde ni a las necesidades de los nuevos perfiles profesionales... ni en la forma ni en el fondo.

Merece la pena reflexionar sobre cuál es el modelo más adecuado tanto para recibir y asimilar los conocimientos básicos que todo ser humano debe tener como para proseguir en un modelo de especialización o de ámbito más generalista.

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Why Most Businesses Are Anti-Social In A Social-Media Era - Forbes

Why Most Businesses Are Anti-Social In A Social-Media Era - Forbes | vgmoreno Social Media tips | Scoop.it
Why Most Businesses Are Anti-Social In A Social-Media Era
Forbes
While businesses used to be able to use the traditional media like a megaphone, now whatever they say through that megaphone is drowned out by the chatter on social media.
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The Number 1 Strategy Social Media Gurus Use To Win Business

The Number 1 Strategy Social Media Gurus Use To Win Business | vgmoreno Social Media tips | Scoop.it
The Number 1 Strategy Social Media Gurus Use To Win Business http://t.co/8T2mtnd4n2
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Forrester: Marketers Still Asking About Social Media Value - Marketing Pilgrim

Forrester: Marketers Still Asking About Social Media Value - Marketing Pilgrim | vgmoreno Social Media tips | Scoop.it
Marketing Pilgrim Forrester: Marketers Still Asking About Social Media Value Marketing Pilgrim “The sobering reality is that nearly a decade into the era of social media, more social marketers are failing than succeeding,” writes Forrester Analyst...
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How do the best B2B marketers generate sales through social media? - The Guardian

How do the best B2B marketers generate sales through social media? - The Guardian | vgmoreno Social Media tips | Scoop.it
The Guardian
How do the best B2B marketers generate sales through social media?
The Guardian
He adds that social media are a great way to "humanise" your brand.
Vicente G. Moreno's insight:

Dura batalla en mkt. Los viejos modelos de genración de demanda, basados en la presión sobre el consumidor y en ofertas/precio, de ciclo rápido parecen agonizar ante un nuevo modelo basado en relaciones, ciclo largos y confianza...

Tiempo de renovación para el mkt, para los mkteros y para la economía.

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Six Ways to Grow a LinkedIn Group, Tips From the Pros | Social ...

Six Ways to Grow a LinkedIn Group, Tips From the Pros | Social ... | vgmoreno Social Media tips | Scoop.it
Six Ways to Grow a LinkedIn Group: Tips From the Pros. By Cindy King Published August 7, 2013 Printer-Friendly. social media how to Are you part of a LinkedIn group that has stalled? Do you want to create a LinkedIn group?
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70% of Fortune 500 CEOs Aren't Using Social Media

70% of Fortune 500 CEOs Aren't Using Social Media | vgmoreno Social Media tips | Scoop.it
A new study released Wednesday found that nearly 70% of Fortune 500 CEOs have no presence whatsoever on any major social media channels.
Vicente G. Moreno's insight:

Asimilar el cambio de paradigma es, para muchos, un hueso demasiado duro de roer... Y la componente comercial, social y virtual de la Web Social es un buen ejemplo.

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Social Networking Sites | Pew Internet & American Life Project

Social Networking Sites | Pew Internet & American Life Project | vgmoreno Social Media tips | Scoop.it
Social Networking Sites | Pew Internet & American Life Project (Social media use by those 65+ have tripled in last 4 years (13% in spring '09 to 43% now).
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Empire Avenue : Increase Your Social Media Audience and Enjoy the Game

Empire Avenue : Increase Your Social Media Audience and Enjoy the Game | vgmoreno Social Media tips | Scoop.it
Blog post at NoPassiveIncome.com : Empire Avenue is a social game, where you can buy shares investing on people, whose values will depend and change based on their interaction[..] (RT @ChrisNPI Empire Avenue : Increase Your Social Media Audience and...
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Fast Response Branded Content | Social Media Today

Fast Response Branded Content | Social Media Today | vgmoreno Social Media tips | Scoop.it
Let's take a look at exactly what it is that separates the truly “great” branded content from the stuff that is just “okay.” Is there a secret recipe for generating wonderful branded content?
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More Hospitals Use Social Media to Gather Feedback from Patients' Families - Wall Street Journal

More Hospitals Use Social Media to Gather Feedback from Patients' Families - Wall Street Journal | vgmoreno Social Media tips | Scoop.it
More Hospitals Use Social Media to Gather Feedback from Patients' Families
Wall Street Journal
Hospitals are turning to social media to engage patients and improve the patient experience, which is by its nature often frightening and unpleasant.
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Why Social Media Is Driving Massive Online Video Growth - Business Insider

Why Social Media Is Driving Massive Online Video Growth - Business Insider | vgmoreno Social Media tips | Scoop.it
Why Social Media Is Driving Massive Online Video Growth
Business Insider
"Social" video is video that is influenced — in any part of the pipeline, from production to distribution — by social media.
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10 tips for social video success

10 tips for social video success | vgmoreno Social Media tips | Scoop.it
This post was originally published on the Hootsuite blog.



Social media and storytelling are a match made for marketers. As consumers continue to flock to social networks, ...
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Content Curation for Content Marketers: Six Basic Ways To Curate Other People Stories

Content Curation for Content Marketers: Six Basic Ways To Curate Other People Stories | vgmoreno Social Media tips | Scoop.it

 

 


Via Robin Good, massimo facchinetti
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ManufacturingStories's curator insight, August 14, 2013 8:16 AM

These are some great ideas.  Content curation is a great teaching tool for students.  Thanks Robin for your great and dedicated CURATION!

Roberto Ivan Ramirez's comment, August 15, 2013 8:51 PM
El arte de curar información en la Web es más que una práctica del conectivismo, es parte de un ejercicio de aprendizaje e inteligencia colectiva.
John Thomas's curator insight, February 12, 2014 5:20 AM

Pawan Deshpande, founder and CEO of Curata, has just published an article that provides some very useful guidelines to content marketers interested in improving their basic content curation skills.

 

The article provides six alternative approaches to curating content, from simple ones like quoting and retitling, to more advanced ones like parallelizing, storyboarding and summarizing.

 

The context provided in this article circles around three key factors:

Quantity of effortSEO valueAdded value

so that you can compare, among the alternative curation approaches presented, the ones that better match your own needs.

 

But, beware. Though content marketing experts have you believe that saving time, seo impact and traffic size are key variables to go after, I remain of the impression that true "added value" provides order of magnitude greater benefits than the other two combined. 

 

In other words, to rank and evaluate the value of a curation approach versus another, I would ask: Does the curation produced help other people make better sense of a topic? Does it allow for others to learn about an issue without having to juggle and research tens of dubious resources? Does it save the reader time in learning about the topic he's interested in while providing him with all the needed info?

 

Having said this, I deem this article particularly useful for content marketers getting interested in content curation, and in learning which approaches they can adopt, besides reposting and sharing the best content they can find, to improve their "value added" propositions.

 

 

Useful. Resourceful. 7/10

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Moms, you oughta know: 11 social media apps teens are using now - NBCNews.com

Moms, you oughta know: 11 social media apps teens are using now - NBCNews.com | vgmoreno Social Media tips | Scoop.it
Moms, you oughta know: 11 social media apps teens are using now NBCNews.com This spring tech news outlets reported that while teenagers are still active in the social media their parents know, they are increasingly seeking privacy and perceived...
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Social Media For Brands: Is It A Good Time Investment? [Infographic]

Social Media For Brands: Is It A Good Time Investment? [Infographic] | vgmoreno Social Media tips | Scoop.it
Social media for brands can be a time consuming endeavor. The question is, is it really worth all that time? It is, but maybe not in the way you think. (Social Media For Brands: Is It A Good Time Investment?
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Top 30 women in social media | SocialAppsHQ Blog

Top 30 women in social media | SocialAppsHQ Blog | vgmoreno Social Media tips | Scoop.it
RT @professorgary: #FF Top 30 women in Social Media. http://t.co/Sjzs7xYEu6 via @SocialAppsHQ @LinkedInQueen includes @PamMktgNut...
Vicente G. Moreno's insight:

Si se pretende transformar una sociedad, la mujer es la clave. Para los modelos conservadores, preservando la represion y el contro.. Para los modelos "progresistas" (entendidos como avance y sincronización de la sociedad con los requerimientos económicos a largo plazo) potenciando su empoderamiento, independencia económica y, desde luego, su influencia en los modelos de organización y gestión de la sociedad.

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Mining social media: The new way of life - Washington Post

Mining social media: The new way of life
Washington Post
The government created Raptor X.
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Social Media Use By Older Americans Has Nearly Tripled Since 2009 [Study]

Social Media Use By Older Americans Has Nearly Tripled Since 2009 [Study] | vgmoreno Social Media tips | Scoop.it
The majority of adults surveyed by Pew Research Center use social media, with adoption by the older age group growing each year. Twitter specifically was most popular with ages 18 to 29 while the 65 and older group saw slower adoption in that area.
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What are the best tools to measure social media influence?

What are the best tools to measure social media influence? | vgmoreno Social Media tips | Scoop.it
Do you know how influential you are on social media? Lilach Bullock shares the things to consider when measuring your social media influence and top tools to use (What are the best tools to measure social media influence?
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5 Best Social Media Marketing Tips for a Dropship Home Business

5 Best Social Media Marketing Tips for a Dropship Home Business | vgmoreno Social Media tips | Scoop.it
5 tips for using social media marketing in your home dropship business (RT @dropshipaccess: 5 Best Social Media Marketing Tips for a Dropship Home Business http://t.co/DaubQRqDa5)...
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Top 5 Social CRM Tips

Top 5 Social CRM Tips | vgmoreno Social Media tips | Scoop.it
Best tips for integrating your #CRM, customer service and social media http://t.co/Sa1cwearRs
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