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Ubérisation : la fin de la fête ?

Ubérisation : la fin de la fête ? | VEMD | Scoop.it
Les "Uber de quelque chose" ne sont plus à la fête. Les investisseurs lâchent les plus fragiles et l'exigence de rentabilité se précise.
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VEMD
.                                                     Veille pour une meilleure Performance Commerciale                                                                                                        Articles classés par thème sur  :       http://venteetmarketingdigital.blogspot.fr/
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Importance of a Sales Process - SalesPOP!

Importance of a Sales Process - SalesPOP! | VEMD | Scoop.it
Survey results from hundreds of Salespeople, Managers, and Sales Leaders on importance of a sales process. How sales processes are used in their companies.
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Sales and Marketing Strategy for Professional Services: What Every Firm Needs to Know

Sales and Marketing Strategy for Professional Services: What Every Firm Needs to Know | VEMD | Scoop.it
Bringing in new clients is essential to the health of every professional services firm. And nothing is more central to the success of that endeavor than an effective sales and marketing strategy. Thi…
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Eight Myths E-Commerce Marketers Must Stop Believing In

Eight Myths E-Commerce Marketers Must Stop Believing In | VEMD | Scoop.it
E-Commerce tips can be useful - or useless, if they are based on myths. Read to see what's good, sound advice and what merely sounds good: from email automation to popups, segmentation, and more.
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Using Existing Resources to Kickstart Growth - Phillip Alexeev

Using Existing Resources to Kickstart Growth - Phillip Alexeev | VEMD | Scoop.it
Below, I will outline 5 of the most useful existing resources for any company and how to leverage them to expedite growth. The examples I will provide are based on what I have observed in my professional career (running a growth agency,
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Top 5 Sales Challenges Companies Need Their Marketing Effort to Solve

Top 5 Sales Challenges Companies Need Their Marketing Effort to Solve | VEMD | Scoop.it
We recently analyzed our data on over 100 companies and learned that certain challenges rise above the rest as consistent and pervasive.
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Startup essentials: Why startup marketing is not growth hacking

Startup essentials: Why startup marketing is not growth hacking | VEMD | Scoop.it
In case you wanted to know, here are some of the basics
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Bernadette McClelland | How To Win On The Front Line Using Strategy, Sun Tzu and Sales Readiness

Bernadette McClelland | How To Win On The Front Line Using Strategy, Sun Tzu and Sales Readiness | VEMD | Scoop.it
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When Should You Hand Off Leads to Sales?

When Should You Hand Off Leads to Sales? | VEMD | Scoop.it
Marketing and sales departments can sometimes be at odds with each other, and ineffective lead hand-off is a major contributing factor. The marketing team wants to maximize reach and evangelize the c…
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How to Create a 360-Degree Digital Marketing Strategy

How to Create a 360-Degree Digital Marketing Strategy | VEMD | Scoop.it
Digital marketing has become critical for business growth over the past few years. Whether you’re emailing customers with personalized promotions, queueing up a social media campaign, or revising y…
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The Top 5 Ways You are Killing Your New Business Pitch

The Top 5 Ways You are Killing Your New Business Pitch | VEMD | Scoop.it
Most agencies can relate to this scenario: “We’ve got one week to prepare a pitch deck to win this business. Let’s just Frankenstein together some creds slides and case studies from the las…
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37 Words and Phrases That Immediately Increase Your Credibility

37 Words and Phrases That Immediately Increase Your Credibility | VEMD | Scoop.it
Want your writing or speech to be more persuasive? These words will help.
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Overcoming Objections: Don't Do That, DO THIS | Referral Coach

Overcoming Objections: Don't Do That, DO THIS | Referral Coach | VEMD | Scoop.it
When handled improperly, objections can be hazardous to your sales efforts. Bill Cates offers 5 strategies for more effectively overcoming objections.
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The Right Way to Pitch When Someone Asks "What Does Your Business Do?"

The Right Way to Pitch When Someone Asks "What Does Your Business Do?" | VEMD | Scoop.it
At some point in time, or at a lot of points, we’ve all been asked
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Maintaining Proactive Customer Success in a Fast-Growing Startup

Maintaining Proactive Customer Success in a Fast-Growing Startup | VEMD | Scoop.it
Every startup thrives for one thing: growth. As ARR grows, your customer-facing teams have to keep their cool and juggle between more accounts, and all that comes with it. When things are moving fast…
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Maximize Client Loyalty & Introductions with These 2 Powerful Strategies

Maximize Client Loyalty & Introductions with These 2 Powerful Strategies | VEMD | Scoop.it
Bill Cates, Referral Coach shares 2 powerful strategies that work together to increase your client loyalty, engagement, satisfaction and referability.
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Scaling Marketing is Like Learning to Drive – Startup Grind – Medium

Scaling Marketing is Like Learning to Drive – Startup Grind – Medium | VEMD | Scoop.it
Let’s also say you have the superpower of being able to predict perfectly when your customer acquisition opportunity would be high, and when it will be low. You might predict opportunity will be…
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Strategic Communication: Product/Market Fit Cannot Exist Without Message/Customer Fit | OpenView Labs

Strategic Communication: Product/Market Fit Cannot Exist Without Message/Customer Fit | OpenView Labs | VEMD | Scoop.it
Product market fit cannot be achieved without nailing message customer fit. Myk Pono on how to effectively communicate your product's value to the market.
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Five Ways to Compete Against Low-Price Competitors

Five Ways to Compete Against Low-Price Competitors | VEMD | Scoop.it
Competing against low-cost competitors? Avoid a price war, but do go on offense. Differentiate yourself, be customer-centric, and price based on value... Read for more valuable pricing advice.
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The Content Marketer's Approach to Successful Social Selling and Sales Enablement

The Content Marketer's Approach to Successful Social Selling and Sales Enablement | VEMD | Scoop.it
Content marketing's role in sales enablement and social selling is vital. Marketers provide content tailored to various stages in the buying cycle and sales funnel. Learn how that process works.
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How to Build a Sales Readiness System to Fuel Growth | SalesAndMarketing.com

How to Build a Sales Readiness System to Fuel Growth | SalesAndMarketing.com | VEMD | Scoop.it
As a sales or sales enablement leader, you know quite well that it’s not easy to properly select, prepare, manage, lead or change a sales force.
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So Many Deals, So Little (Coaching) Time - Sales Hacker

So Many Deals, So Little (Coaching) Time - Sales Hacker | VEMD | Scoop.it
Never forget that coaching your sales team is an important part of your organization's success. Make sure you make the time to coach while you're selling.
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Are Your Sales Metrics Aligned With Your Business Strategy? | Partners in EXCELLENCE Blog -- Making A Difference

Are Your Sales Metrics Aligned With Your Business Strategy? | Partners in EXCELLENCE Blog -- Making A Difference | VEMD | Scoop.it
Not long ago, I spoke with a frustrated CEO.  His company was doing OK, but somehow not meeting his expectations . Like many companies, thee customers needs
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Why Conversion Rate Optimization Shouldn’t Be Your Only Focus

Why Conversion Rate Optimization Shouldn’t Be Your Only Focus | VEMD | Scoop.it
You probably think that title sounds crazy. It doesn’t just sound crazy. Surely, it is crazy. After all, conversion rate is the number one metric for measuring business success – right? Partly tr…
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How to Embrace Constant Change in Growth

How to Embrace Constant Change in Growth | VEMD | Scoop.it
The mentality of “done” is the exact opposite of the mentality of high performance growth teams. Change is constant. Change is difficult. Not adapting to change is fatal.

The point is a critical one for any company and is the foundation for this growth principle. By nature, humans resist change because adapting can be hard and it’s usually a lot of work. We like to think of things as “done” so we can check them off our to-do list, and move on to the next thing.  

Any great growth team is ready for and responsive to change, nimble, and always, always adapting. They go beyond adapting, and truly embrace change building their team and process around it. Let's talk about why…

Systematic growth is iterative.
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