Expertiential Design
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Expertiential Design
The art of designing engaging and meaningful user experiences for customer development.
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Rescooped by Michael Allenberg from Design Revolution
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5 Simple Rules To Know Your Site's Navigational Taxonomy via @Curagami

5 Simple Rules To Know Your Site's Navigational Taxonomy via @Curagami | Expertiential Design | Scoop.it

Knowing your website's navigational taxonomy can mean the difference between millions in traffic and money. Here are 5 Simple Navigational Taxonomy Rules.

* It's About THEM not YOU.
* Create A Commons.
* It's FREE and EASY.

* Srart with Brands & Work OUT.

* Find Engagement & Work IN.

Easy to follow rules so your site's nav WINS traffic, hearts, minds, SEO and loyalty needed to be around for a bit.


Via Martin (Marty) Smith
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Rescooped by Michael Allenberg from SOCIAL MEDIA, what we think about!
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Infographic: Is it Time to Consider SEO Automation?

Infographic: Is it Time to Consider SEO Automation? | Expertiential Design | Scoop.it

Is it safe for bloggers to stop caring about SEO yet? Can we all just install an SEO plugin for WordPress and focus on creating quality content?


If you read some of the problogger.net articles this year about how Google’s Panda updates sent some bloggers looking for a life boat, the answer is unfortunately no.

 

In terms of risk mitigation, we all need to be savvier about the way search engines perceive and rank our sites.

 

We also need better strategies to maintain a competitive edge. For better or worse, online advertisers and PR firms are getting smarter about distinguishing between sites that reach vast, highly engaged audiences and those that connect with smaller communities...


Via Martin Gysler
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Rescooped by Michael Allenberg from User experience X.0
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How Google May Re-Rank Search Results Based the Context of What You Click

How Google May Re-Rank Search Results Based the Context of What You Click | Expertiential Design | Scoop.it
A Google patent shows how Google may re-rank search results based upon the search context of what you click upon in search results.

Via ArianeBeldi
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