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The art of designing engaging and meaningful user experiences for customer development.
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Clean & Simple Website Design Trends In 2014

Clean & Simple Website Design Trends In 2014 | UX Design | Scoop.it
Like the World Wide Web itself, the world of website design is constantly in flux as technologies change and design standards evolve. What worked in 2013 may

 


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Martin (Marty) Smith's curator insight, July 29, 11:30 AM

Worth revisiting some of these web design trends. What is the engine behind these trends? Social / Mobile web. Like the "winners" and "losers" organization here.

Carlos Polaino Jiménez's curator insight, July 29, 11:59 AM

En el momento en que me lo estoy planteando

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#Mobile and #Voice of the #Customer: All About Actionability

#Mobile and #Voice of the #Customer: All About Actionability | UX Design | Scoop.it
As business managers or owners, we’re constantly faced with opportunities to widen the range of programs that we run — so how does the go/no go decision get made?Som

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Eric_Determined / Eric Silverstein's curator insight, July 18, 4:01 PM

"The saying goes ‘timing is everything’ and it doesn’t apply more anywhere than in #VoC programs. The #journey your #customers go through, both before and after they become customers, can be broken down into distinct steps. Each represents a potential breaking point where the potential of the relationship can be diminished or enhanced."


Certainly #Mobile provides greater opportunities to engage at a variety of touch points during your customer journey.

 

Share a recent Mobile experience where the brand took the right step to address your needs or provide the right incentive that led to a purchase?

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RETHINK Web Design: Unusual Web Navigations Inspire | AWWWARDS

RETHINK Web Design: Unusual Web Navigations Inspire | AWWWARDS | UX Design | Scoop.it
Beautiful Unusual Navigation Designs for Inspiration. Selection of Awwwards websites with a strong presence of unusual navigation. An effective navigation design is crucial for a website

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Martin (Marty) Smith's curator insight, June 26, 6:29 PM

Navigation feels old and moldy. There are few things MORE critical than navigation. We've moved from left nav sitting firmly in the "golden triangle" to horizontal top navigation.

Neither of these options inspire and both are feeling long in the tooth and stupid. The social / mobile web requires a RETHINK about navigation. Can we find ways to make very page a homepage?

Can navigation be more relevant and less middle of the road boring? Here are some navigation examples from AWWWARDS.com that don't solve the problem...yet. But the dialogue helps begin the process of reducing our dependency on static, boring, "has-been" ideas like left or horizontal nav.

Are you as surprised that navigation hasn't been on the "top changes" list for web design in 2014? Has to be on our 2015 list because every current option is BAD and getting worse.

BOUTELOUP Jean-Paul's curator insight, June 26, 11:21 PM

Merci ! il est bon de repenser aussi le webdesign pour une nouvelle expérience utilisateur

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Motion Ui Design Principles

This blog is a quick look at some simple Ui motion design principles.  There isn’t too much documented about this area of mobile ui design and I thought there would be some value in expressing my views.   From what is documented already I urge anyone interested in ui motion to check out Pasquale D’Silva http://psql.me/ and Johannes Tonollo’s meaningful transitions http://www.ui-transitions.com/#home.  


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15 Best CSS3 Websites Inspire Consistent With 2014 Design Trends - via AWWards

15 Best CSS3 Websites Inspire Consistent With 2014 Design Trends - via AWWards | UX Design | Scoop.it
Fantastic CSS3 Website Designs for Inspiration. Selection of Awwwards winning CSS3 websites. CSS3 is a powerful tool for web designers to enhance the appearance of a website.

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Martin (Marty) Smith's curator insight, April 23, 5:41 PM

Strong first few pages of examples here. My favs include 

Cat Magnet for actually telling a fish story (nice large CTA too). 
Design Council - love the flat, few colors with red as accent. 

True - don't like blocking the face, but works here. 

Stealable Ideas ae consistent with 2014 design trends:

* Big heros (tells a better story).

* Limit color palette. 
* Flatten out the design so it looks good on mobile too.
* Large Call-to-actions (DECLARE what you want your customers to do).

That last bullet, using a clear CTA, seems to be the hardest one to sell designers who feel to DECLARE is to shout. I disagree. I view DECLARATION in this context as helping by MAPPING and POINTING.

No one wants their TIME wasted and when you point them in the right direction with a large, high contrast CTA you've created a helpful hint. Subtle, when you have seconds, seems an unsupportable luxury. When DON'T we want to be CLEAR and help our visitors know how to journey along our paths?

A: NEVER :). M  

 

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Responsive vs. Adaptive Website Design: Similarities and Differences

Responsive vs. Adaptive Website Design: Similarities and Differences | UX Design | Scoop.it
The hot topic for web developers and website owners is the way that websites can now automatically respond and adapt to any device with any screen size. There is huge dilemma in proposing best web design method for Mobile responsive project to clients. There we are to help you. 
Lets discuss in detail about these two options for web design:
                   A) Responsive Web Design (RWD) 
                   B) Adaptive Web Design (AWD)

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malek's curator insight, April 11, 7:18 AM

t can be hard to explain RWD. Per usual, Marty  hit it on the head, along with the reasons

massimo scalzo's curator insight, April 12, 12:12 AM

Please, let your audience see your presence on the Internet regardless of what device they use to access the Network !

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5 Standout Apps - Focus on #CustExp!

5 Standout Apps - Focus on #CustExp! | UX Design | Scoop.it
Consumers are becoming more accustomed to using mobile apps to find the latest deals and information about products. And some retailers are going beyond the standard functionality of store locators...

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Eric_Determined / Eric Silverstein's curator insight, March 17, 11:36 PM

5 #Apps that understand what it means to deliver the right #CustExp !


Ask @Lowes @Dominos @Teavana @Wendys @BestBuy


Which feature do you prefer across the 5 brands?

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#Wearable Technology: $70 Billion Picture!

#Wearable Technology: $70 Billion Picture! | UX Design | Scoop.it
ADOTAS – This article shares some of the recent research from the brand new IDTechEx report, “Wearable Technology 2014-2024”.

Wearable [...]

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Eric_Determined / Eric Silverstein's curator insight, February 28, 3:05 PM

It's important to realize the reach wearable technology will have.


Great opportunities and challenges, in order to realize the best #customer experience.


How do you see the industry evolving?

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25 Examples of Flat Design Inspire | Vandelay Design

25 Examples of Flat Design Inspire | Vandelay Design | UX Design | Scoop.it

It almost seems that this year flat designs have taken over the world of graphic design by force, but especially in the arena of mobile apps with the first industry-shaking flat design being for the iPhone5. Reality is that flat design has been around longer than the emergence of the iPhone5, but of course it was Apple that helped to bring such cross-industry awareness to the design style. 


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Martin (Marty) Smith's curator insight, February 20, 6:22 PM

I was wrestling with why we are suddenly awash in "flat design". My first thought was flat design is more lean, easier to figure out where to go and what do do. Nope.

Flat design is upon us because of mobile as this excellent post and 25 examples shares flat transfers beautifully between desktop and mobile. Flat is the new black, so wear it well and find inspiration in these 25 examples.

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Location #Marketing - The Impact of #iBeacon

Location #Marketing - The Impact of #iBeacon | UX Design | Scoop.it
Apple’s announcement of the iBeacon functionality as part of its iOS7 operating system is a game-changer for how businesses will conduct location-based marketing in the future.

Via Eric_Determined / Eric Silverstein
Michael Allenberg's insight:

Do not underestimate Apple's hidden iBeacon tech. This one is the game-changer that has kept Apple relatively quiet during their last several presentations...

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Eric_Determined / Eric Silverstein's curator insight, January 18, 4:04 PM

Location Marketing provides a whole new platform to utilize your #Data, #SocialMedia channels, and improve your #CustExp.


Dave shares a few insight into what iBeacon could mean for your business.


Share your thoughts?


Would you be willing to opt-in and download an App from your favorite business if you were to receive an incentive in return?


Would this incentive only be valuable as a discount, or something else?

Roberto Nocera's curator insight, January 19, 12:31 AM

IBeacon disrupt the localization market? #ios #ibeacon #localization #retail

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Creating A User-Friendly Mobile Experience - Business 2 Community

Creating A User-Friendly Mobile Experience - Business 2 Community | UX Design | Scoop.it

In the past, companies only had to worry about providing an experience to their customers in their stores, but today, due to the rise of technology, this is no longer the case. As our society continues to adapt to the technological advances and the massive amount of customers using smart phones, tablets, laptops and desktop computers, businesses are also having to adapt to the way they provide their same customer experience, but on a mobile platform. Here are 8 tips that could help your company create a successful mobile platform experience:




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Eric_Determined / Eric Silverstein's curator insight, December 23, 2013 7:05 PM

Point 7 is so true: The best customer support is no support at all


The best #customer #experience is a frictionless experience.


Any other points you would add that is critical to the mobile experience?

Ali Anani's curator insight, December 23, 2013 9:16 PM

One change creates new changes and needs

Guillaume ANDRE-WALLUT's curator insight, December 28, 2013 12:46 AM

Quels règles d'or à suivre pour mettre en place une expérience conso digitale (développement d'une appli marque, par exemple)

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Web design trends for 2014 | Infographic + @ScentTrail Trend Predictions

Web design trends for 2014 | Infographic + @ScentTrail Trend Predictions | UX Design | Scoop.it

What do we predict will be the web design trends in 2014? Here is an infographic with our predictions

Marty Note
Here are my thoughts on web design in 2014.

1. Code Free = Disagree, not in 2014, I have tried Webydo and it is as hard to master as code so why bother, until there is a tool that is EASIER than code we will continue to code.

2. More CMS based site - Agree and this is another way of saying more blogs acting like websites. Good idea to read my Websites vs. Blog post on Curatti.com earlier in the week to know how to keep the things that matter from a "website" as your blog fills both shoes: Websites vs. Blogs Which One Is Better and Why http://curatti.com/websites-vs-blogs/ .

3. Single Page Sites - Disagree - I GUESS you could have a robust enough social presence that a single page site would be fine, but you give up a lot and you are asking a single page to accomplish a lot. Google doesn't rank websites they rank web pages, so pagespread (# of pages in Google) can help build traffic via SEO (that is left of it anyway).

A single page website is only viable for strong mobile or social players and somewhere there has to be an engine generating NEW out into the world. If you use a single page, push NEW out and then wipe it clean that is simply CRAZY with the way traffic is parsed and how we gain authority today. Oprah could have a single page site, how an average website could achieve all that is needed with a single page is beyond me.

4. Interactive Infographics - Agree with this one. The Infographic has legs, or should say the idea of visualizing content has legs. The infographic is an expression of a larger movement - our desire to understand things FAST.

Other 2014 Web Design Trends I see include:

* Lean Design - This movement plays off of #4 and the strength of the marketing visualization movement. Creating more understanding faster is a trending trend.

* Social Net Tapestry - Website designs MUST be social and agnostic about social nets. Including Facebook, Twitter, GPlus, YouTube, Scoop.it, StumbleUpon and 10 more I can't think of right now in ways that make sharing easy, rewarding and not overwhelming is a trend no one has figured out all that well yet, but we will begin to see novel ideas that build on the social media  "widget" idea in 2014 (only much better let's hope).

* Content Curation - we must build websites in 2014 that are focused on KEY CONVERSATIONS and become agnostic about where those conversations happen. Own the conversation, own the traffic.

 

Curating content INTO a website (or blog) is an important trend no one has quite figured out yet either. Start with traditional ORM (Online Reputation Management) tools. Use ORM to crack some APIs so when something relevant happens to your company, brands or products out there in social media's north forty you

Know about it.Filter it into your content by having ways (filters) to attach curated content into existing themes. Gamify contributors so reward is generous, immediate and competitive.


* Appification of Everything - the Mobile Revolution is not about the phone. It is about redesigning our THINKING about how information creates interaction, engagement and conversion (so a small thing lol). Thinking of everything we do online as an app we will be improving is a very "Mobile First" way to think. Those who understand the "Appification" of everything will win BIG as the rest of the world catches up in 2014.

* Gamification - If your website design doesn't find ways to profile, reward and share (curate) content from contributors you will fall hopelessly behind in 2014. The social web is here, despite few understanding the breadth of that that means, and websites need to promote an ever increasing amount of User Generated Content (UGC). Best way to do that is by using game theory to create web design.

 


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@Starbucks - Your "Tweet a Coffee" Leaves a bad after taste! - Customer Experience

@Starbucks - Your "Tweet a Coffee" Leaves a bad after taste! - Customer Experience | UX Design | Scoop.it

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Eric_Determined / Eric Silverstein's curator insight, November 26, 2013 8:37 AM

How a great idea and concept  can immediately turn into a negative experience!

 

Share your thoughts?

Colin Taylor TRG's curator insight, November 27, 2013 4:45 AM

Bad design, compromises the Customer Experience

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The Rise of #Customer Expectations

The Rise of #Customer Expectations | UX Design | Scoop.it
During this series we looked at 6 key industry factors that are changing the way we do business today, and we have tried to guide you on how best to Reshape your service organisation to Exploit the

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Eric_Determined / Eric Silverstein's curator insight, July 19, 4:05 PM

"As the world becomes more #collaborative and technology-enabled and #customer expectations evolve, the trend towards #digital and anytime, anywhere service can only accelerate.


In response, organizations must put themselves in the shoes of their customers when designing and delivering interactions, so as to minimise customer effort and maximise customer value.

 

Responding to digital disruption and providing great digital experiences is not easy...Organization needs to evolve, becoming flexible and responsive, which often requires significant change, energy and investment."

 

Coreen summarizes the current challenges/opportunities well, would you add any additional trends for consideration?

 

 

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Creating a Strong #Customer #Experience: 6 Key Principles

http://spr.ly/CustExSS Reaching and engagement consumers in retail is more difficult than ever. Do you want to break through the clutter, create loyal customer…

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Eric_Determined / Eric Silverstein's curator insight, July 15, 9:50 AM

An engaging SlideShare that showcases key principles to drive results.

 

Important questions are raised for your business.

 

Have you started on your customer journey map?

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What Does it Take to be a Mobile Designer Today?

What Does it Take to be a Mobile Designer Today? | UX Design | Scoop.it

Mobile is here to stay, with its own set of rules and constraints. At the same time, it’s a rapidly evolving platform, with new technologies and capabilities being added by the quarter. We can’t design for mobile like we used to do for posters and Web pages. So what toolkit and mindset does a mobile designer need to thrive?


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Amazing Mobile App UI Designs with Ultimate UX

Amazing Mobile App UI Designs with Ultimate UX | UX Design | Scoop.it
Beautiful, modern Mobile app UI design is right here. In this roundup we're sharing 55 amazing mobile app UI designs with ultimate User experience. This s

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Scaling User Interfaces: An Information-Processing Approach

Scaling User Interfaces: An Information-Processing Approach | UX Design | Scoop.it
Designing for all screen sizes must consider the human–device communication capacity, which depends on users’ memory, device portability, and screen size.

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Lessons in #CustExp @Uber

Lessons in #CustExp @Uber | UX Design | Scoop.it
Customers aren’t willing to suffer through badly designed experiences anymore. Case in point: the cab industry. Since the public hackney coach service was launched in London in the 17th Century — all the way through to today — the experience has literally gone unchanged: 1) Riders hail cabs (coaches back then) on the side of ...

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Michael Allenberg's insight:

Designing Experiences involves designing end-to-end solutions, not just "shiny interactions."

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Eric_Determined / Eric Silverstein's curator insight, April 9, 9:33 PM

All traditional industries should rethink their ways. The key is to  invest in disruption at each customer experience pain-point:


1) Remove Friction Points


2) Deliver Transparency


3) Use Feedback as a Currency


4)Make Human Connections


Technology that was seen as Star Trek next gen one day — will pass those thinking this will never happen to them next 


Do you agree?

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Why The New World is FLAT: What Is Flat Design?

Why The New World is FLAT: What Is Flat Design? | UX Design | Scoop.it
With the release of iOS7 just around the corner, clamor over the changes Jony Ive will institute is growing. The general consensus--on this site and elsewhere--is that Apple is about to get a flat makeover. But for the uninitiated, “flat design” can be a confusing term. So let’s talk it out, shall we?

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Martin (Marty) Smith's curator insight, March 14, 3:00 AM

Web Design Trends 2014
Like several other major web design trends this year flat design has its origins on our phones. Flat looks better on mobile and so flat is coming to a website near you too.

This is true for other design trends as well such as fewer colors, bigger heroes and better fonts. Since flat design is such a MONSTER trend in 2014 good idea to visit the question of What Is Flat Design. Here Gizmodo explains flat design and its mobile origins.  

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Mobile UX Design Trends for 2014 to Maximize the User Experience

Mobile UX Design Trends for 2014 to Maximize the User Experience | UX Design | Scoop.it
Learn how you can maximize the user experience using mobile UX design strategies that are trending.

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What Push Notification means to #Mobile #Marketing?

What Push Notification means to #Mobile #Marketing? | UX Design | Scoop.it
Of those who download a brand’s mobile app, 68% opt-in to receiving push notifications from that app, according to Responsys research. Here's why push is one of the most promising areas of mobile marketing today.

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Michael Allenberg's insight:

This is a fascinating read...

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Eric_Determined / Eric Silverstein's curator insight, January 25, 12:48 PM
  • "What if push notifications could be part of an orchestrated #customer #journey giving customers the information that they need, when they need it and on their device of choice?"
Push Notification creates a frictionless experience. With Consumers opting-in, make sure you have a well defined strategy to engage and offer the right value.
Share your thoughts on push notifications?
Andrea Puerari's curator insight, January 26, 6:11 AM

"Target and Wegman’s are among the retailers that have found ways to fuse the online and offline shopping experience with mobile apps ...Apps will increasingly redefine and enrich the in-store experiences that brands can create for their customers"

Ali Anani's curator insight, January 26, 9:20 PM

When push marketing is applauded?

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The Big Difference Between Good And Bad #Mobile Shopping...

The Big Difference Between Good And Bad #Mobile Shopping... | UX Design | Scoop.it
A small number of companies really get mobile shopping and what sets them apart from their competitors is the choice of operating system, Apple v Android. No prizes for guessing which one comes out on top but what about the margins?

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Eric_Determined / Eric Silverstein's curator insight, January 9, 12:48 PM

Mobile is playing a critical role for brands looking to enhance their #customer #experience and improve their bottom line!


"App developers need to be more creative in devising apps that are more customized. There is no point assuming that average users will graduate to advanced users unless Apps become better focused on narrower channels of need."


Now as to why IOS results are stronger than Android, is it:


Because Apple’s overall lead in user-experience?


Because Apple users are more affluent?


Share your thoughts.

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Why Wearable Tech Will Be as Big as the #Smartphone!?

Why Wearable Tech Will Be as Big as the #Smartphone!? | UX Design | Scoop.it
A new device revolution is at hand: Just as mobile phones and tablets displaced the once-dominant PC, so wearable devices are poised to push smartphones aside.

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Eric_Determined / Eric Silverstein's curator insight, December 18, 2013 11:08 AM

Now companies can leverage existing technologies, and simply make it more convenient and accessible. It's about the #Customer #Experience!


In the case of @Recon: Their solutions bring the power of the smartphone out of your pocket and into your field of vision, accessible any time you glance its way.

"This is the promise of wearable technology, and it’s the reason—after more than 20 years of tinkering by cybernetics enthusiasts—we’re finally seeing an explosion of these devices on the market. It’s the reason Google has poured millions into an improbable set of eyeglasses, why Samsung has unveiled a companion watch for its smartphones, and why Apple is widely rumored to be exploring something similar. It’s the reason tiny companies banked thousands of preorders last year for smartwatches, gesture-controlled armbands, transmitting rings, notification bracelets, and more. A new device revolution is at hand: Just as mobile phones and tablets displaced the once-dominant PC, so wearable devices are poised to push smartphones aside."


How do you see the market potential?


Bill is on point when he states: "The tech companies that mastered design will now need to conquer the entirely different realm of fashion. And that could require technologists to unlearn a great deal of what they think they know."


Share your thoughts. 

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Understanding the traveler #journey and deliver the right #experience

Understanding the traveler #journey and deliver the right #experience | UX Design | Scoop.it
How users engage with travel content is the topic of the latest research, showing how important compelling content is across devices for travel companies.

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Eric_Determined / Eric Silverstein's curator insight, December 1, 2013 10:55 PM

There is a lot of valuable #data gathered by Expedia Media Solutions.

 

Great insight and a lot of opportunities to enhance your #customer #experience.


Any data that surprised you?


Where do you see the next trend?