Expertiential Design
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Expertiential Design
The art of designing engaging and meaningful user experiences for customer development.
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20 Free UX eBooks You Must Read via WebDesignDev

20 Free UX eBooks You Must Read via WebDesignDev | Expertiential Design | Scoop.it

UX Must Reads

If you're new to web design do yourself a favor and read at least two of these free User Interface (UX) design books. You'll save yourself time in the end if you know how to design for conversion, engagement, and functionality. That's not to downplay the need for excitement, but nothing turns more users off faster than a hard to understand website. 


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Martin (Marty) Smith's curator insight, July 9, 10:44 AM

Free UX books will help save you design time, energy, and frustration. 

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What UX Design is All About : The UX of a Banana - WalkMe Blog

What UX Design is All About : The UX of a Banana - WalkMe Blog | Expertiential Design | Scoop.it
UX can be difficult to convey. Using a fruity example, we peel apart user experience in a way that is easy to understand. Introducing "Banana UX".

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A Proven Method For Showing The Value Of Good UX – UX Immersion: Interactions – Medium

A Proven Method For Showing The Value Of Good UX – UX Immersion: Interactions – Medium | Expertiential Design | Scoop.it
How do I convince people in my organization to take user experience seriously? I’ve tried giving brown-bag sessions on the importance of UX, but nothing has happened. I tell them that I’ve never had…
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The Power of Experience Mapping – UX Immersion: Interactions – Medium

The Power of Experience Mapping – UX Immersion: Interactions – Medium | Expertiential Design | Scoop.it
Somewhere in the depths of Netflix, there’s a team whose primary responsibility is to make sure the bits move quickly. As Netflix serves its customers by streaming video, they ensure that video data…
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Design principles: Root of the problem

Design principles: Root of the problem | Expertiential Design | Scoop.it
This week we will look at the Root of the Problem or also known as Root Cause. This design principle helps us ask the right questions so we can gain deep understanding of the problem. Humans have the…
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Sustainable Design | UX Booth

Sustainable Design | UX Booth | Expertiential Design | Scoop.it
The international scientific consensus is that the negative impacts of global warming are being felt now, and forecasts are grim. Only organized global action will stave off the worst. James Christie, a speaker at IA Summit 2017, explains how UX designers can make their own contribution in this fight against climate change.
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Five Models for Making Sense of Complex Systems

Five Models for Making Sense of Complex Systems | Expertiential Design | Scoop.it
In one of the classes I teach at CCA, students were confused by mental models, conceptual models, concept maps, etc. I ended up making a model for models, which may help others. This post is for them…
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Ideo Says The Future Of Design Is Circular

Ideo Says The Future Of Design Is Circular | Expertiential Design | Scoop.it
A new guide for designers encourages them to create products that stay in closed loops and business models that discourage waste.
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Strategic UX: The value of making the problem bigger

Strategic UX: The value of making the problem bigger | Expertiential Design | Scoop.it
  As usability and user research have matured, the emphasis has shifted from championing the concept of user-centeredness to making it happen on a daily basis. For many UX researchers
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How to Create an Enterprise UX Strategy

How to Create an Enterprise UX Strategy | Expertiential Design | Scoop.it
Web magazine about user experience matters, providing insights and inspiration for the user experience community
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Building an enterprise UX team

Building an enterprise UX team | Expertiential Design | Scoop.it
How do you go about establishing and growing a UX team, let alone a multidisciplinary enterprise UX team? UX Director Rachel Daniel shares how she did it at MaxPoint.
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If you’re not thinking conversation first, you are doing it wrong

If you’re not thinking conversation first, you are doing it wrong | Expertiential Design | Scoop.it
Conversation is the purest form of interaction and should be the basis for higher level designs.
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Anne Landreat's curator insight, December 1, 2015 4:17 AM
"Conversation is the purest interaction possible. It mimics the iterative process people use to think through and analyze decisions and learn new things. In a conversation, a person asks a simple high-level question, then iteratively drills down into specifics, with the option to take a tangent if needed. It’s also very close to how humans naturally analyze problems. "
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Sharing UX Insights with Stakeholders

Sharing UX Insights with Stakeholders - Prolific Design - Medium
Or, how to prevent a dinosaur attack
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The Rise of Artificial Intelligence: How AI Changes UX Design | Creative Cloud blog by Adobe

The Rise of Artificial Intelligence: How AI Changes UX Design | Creative Cloud blog by Adobe | Expertiential Design | Scoop.it

AI & UX and UI

Mobile isn't everything it is the only thing at least as far as data architecture and design goes. The "mobile first" movement didn't go nearly far enough. 

Mobile first means thinking about and changing how we think about User Interface design. As we're thinking about design we need to layer artificial intelligence (AI) in too. 

AI impacts the sentient nature of the conversation between customers, websites and robots. Robots not of the Skynet variety but crawlers determined to understand, share, and search. 


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Martin (Marty) Smith's curator insight, June 26, 9:13 AM

Mobile first isn't everything it is the only thing. This Adobe post provides an intelligent look into how AI will impact web design, user experience, and the customer journey. 

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Storyboarding in UX Design – UX Planet

Storyboarding in UX Design – UX Planet | Expertiential Design | Scoop.it
In user experience design we’re familiar with user research techniques like workshops and interviews. We synthesise our research into user stories and process flows. We communicate our thinking and…
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A History of Patterns in User Experience Design – erin malone – Medium

A History of Patterns in User Experience Design – erin malone – Medium | Expertiential Design | Scoop.it
As part of my classes that I teach at CCA, interaction design patterns come up. Sometimes in their simple form of elements as captured in a style guide and sometimes in the context of the complete…
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Blockchain Design Principles – Design at IBM

Blockchain Design Principles – Design at IBM | Expertiential Design | Scoop.it
Excitement for blockchain technology increases the tendency to focus on machine needs over human ones. As designers, we must constantly refocus our efforts into solving problems and making delightful
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Design Sprints Are Snake Oil – Research Things

Design Sprints Are Snake Oil – Research Things | Expertiential Design | Scoop.it
A design sprint is a five-day intensive process intended to solve tough business problems using design approaches. Their creator, Jake Knapp, a designer with Google Ventures, promises fast, tangible…
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Hacking Product Design

Hacking Product Design | Expertiential Design | Scoop.it
The seasoned PM turned VC, Josh Elman argues that the key question that product people should ask, is “how many people are really using your product?” Elman points out that most of the fluffy numbers…
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The Archetypes of UX Design

When I interview design candidates fresh out of school I always ask them, “When you get assigned a new project, what part do you hope you get to do, and which part are you secretly praying someone…
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The Evolution of UI/UX Designers Into Product Designers | Creative Cloud blog by Adobe

The Evolution of UI/UX Designers Into Product Designers | Creative Cloud blog by Adobe | Expertiential Design | Scoop.it
The design industry has evolved quite a lot in the last few years and today there are a number of different responsibilities encompassed by the umbrella term designer: UX Designers, UI Designers, and Product Designers. “What is the difference between these job roles?” is a fairly common question in design industry.
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Object-Oriented UX

Object-Oriented UX | Expertiential Design | Scoop.it
Lessons from designing the user experience for CNN's 2012 election night. Sophia shares her experiences and runs through object-oriented UX (OOUX).
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Digital Disruption - What are the lessons?

Digital Disruption - What are the lessons? | Expertiential Design | Scoop.it
Everyone knows that marketing has changed dramatically over the past decade.  Indeed, it continues to change rapidly today.  While there are many contributing factors to the whirlwind we’re experiencing — search, social, mobile, content, big data, and so on

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wolfgang gauss's curator insight, March 26, 2016 4:25 AM

"In a digital world, marketing is inherently entangled in the dynamics of software."

 

3 Key drivers:

 

1) Agile Marketing

2) Innovation & Scalability

3) Marketing Managers as Product Managers

 

Scott Brinker shares a great image on this new relationship.

 

 

 

 

Antonio Ormachea's curator insight, March 28, 2016 10:59 AM

"In a digital world, marketing is inherently entangled in the dynamics of software."

 

3 Key drivers:

 

1) Agile Marketing

2) Innovation & Scalability

3) Marketing Managers as Product Managers

 

Scott Brinker shares a great image on this new relationship.

 

 

 

 

Antonio Ormachea's curator insight, March 28, 2016 11:00 AM

"In a digital world, marketing is inherently entangled in the dynamics of software."

 

3 Key drivers:

 

1) Agile Marketing

2) Innovation & Scalability

3) Marketing Managers as Product Managers

 

Scott Brinker shares a great image on this new relationship.

 

 

 

 

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Speculative design introduction

A quick introduction to the notion of speculative design for a pop-up class called "The Decay of Digital Things" at Stanford's d.school.
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