Expertiential Design
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Expertiential Design
The art of designing engaging and meaningful user experiences for customer development.
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Rescooped by Michael Allenberg from Public Relations & Social Marketing Insight
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Why These Unique & Creative Text-Focused Websites Will Inspire You

Why These Unique & Creative Text-Focused Websites Will Inspire You | Expertiential Design | Scoop.it

Typography is an important but often under-represented part of a website's layout. With so much focus being placed on the presentational aspects of CSS and the use of large images and media that choke bandwidth restraints; it’s nice to occasionally remember that textual content can also make an impact on users and their experience. Content remains king, and a few good fonts can make even the simplest of sites look smart - though not so many that you have to wait for ages for the text to be visible.

Because of this, I’m going to show you a few handpicked examples of sites that make their content look terrific, and why you should consider following their example in your own work. We’re going to take a journey of how elegant typography can make a site shine; looking at the bold, creative, navigational, simplistic and interactive content that makes the designer's voice speak volumes - so let’s get started!...


Via Jeff Domansky
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Jeff Domansky's curator insight, May 27, 2015 12:01 AM

Here's to the power of typography in website and landing page design.

malek's curator insight, May 27, 2015 7:54 AM

Headings grab our attention, but the body of content is what makes us stay. 

Jasmin Davies-Hodge's curator insight, May 28, 2015 5:07 AM

Remember,  content is king!

Rescooped by Michael Allenberg from A design journey
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How to brainstorm creative ideas: 15 killer tips | Creative Bloq

How to brainstorm creative ideas: 15 killer tips | Creative Bloq | Expertiential Design | Scoop.it

For me design is not the art of a creative genious, it's the result of a process based on a well defined methodology. Maybe this is just a way for me to justify the academic background I have. However, initially everything is about creativity - the ideas must be born in order to be processed by the methodology I mentioned. This is a great article that helps you to get your wheels out of the mud. /Hans


Via Hans
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Hans's curator insight, December 11, 2012 1:05 PM

For me design is not the art of a creative genius, it's the result of a process based on well defined methodology to make sure each important aspect is covered. Maybe this is just a way for me to justify the academic background I have. However, initially everything is about creativity - the ideas must be born in order to be processed by the methodology I mentioned. This is a great article that helps you to get your wheels out of the mud.

Rescooped by Michael Allenberg from Just Story It! Biz Storytelling
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8 Steps To Creating A Great Storyboard for Innovations

8 Steps To Creating A Great Storyboard for Innovations | Expertiential Design | Scoop.it
[Editor’s note: This is the fourth in a series of seven posts on running your own Google Ventures design sprint.

Via Karen Dietz
Michael Allenberg's insight:

I have found that storyboarding integrates seamlessly between Persona development and UI design as a perfect way to visualize the happy paths of already identified Use Cases... This can be an enormous value add for stakeholders. @OneSpring #Visualization #InnovateorDie

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Karen Dietz's curator insight, June 28, 2013 3:22 PM

I haven't tried this process but thought you all should know about it right away. It's a great article by Jake Knapp that give us the detailed process he uses at Google Ventures to develop new products and services with a team -- using storyboarding!


We need more processes like this that use story elements or story dynamies or stories themselves for various work applications. Anyone should be able to take what is laid out here and apply it at work.


And I bet many of you will find ways to tweak it to fit your own needs. Do report back when you use this and let us know how it went, if you changed it, and what happened. Many thanks!


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Karen Dietz's comment, June 29, 2013 2:54 PM
Great points Michael and thanks for the comment!
Michael Allenberg's comment, July 1, 2013 6:33 PM
Thank you Karen!