Lean UX has been debated and discussed in a variety of forums. Some have seen it as a condemnation of extensive documentation while others have said it’s a rebranding of techniques they’ve been practicing for years. In this excerpt from Lean UX: Applying lean principles to improve user experience , (www.leanuxbook.com) authors Jeff Gothelf and Josh Seiden lay out their rationale for why Lean UX is something new and why it’s important now.
UI is what people see and touch. It is what comes to mind when thinking of a product or an experience. But the UI stands on the top of a huge UX mountain. The better the UI works, the bigger the UX beneath.
What I’m communicating here are the three lenses through we we can see in order to create a new product, service or experience and bring it to market (innovation). I was trying to better understand the difference between the way that user-centered designers or UXers study people and how Marketers study people. There are clear differences but it goes well beyond just the quant/qual gap and so I tried to articulate those here, based not only on my own experience but also on a study I conducted in 2009 about how people understand innovation.
We need to design all the internal tools, mechanisms, reporting, processes, policies etc to be focused on the employee. We need to understand our teammates and employees as well as we understand our user and customers. I call this Employee eXperience (EX).
Wired Why Your UX Designer Won't Be the Next Steve Jobs Wired After all, UX designers devote their lives to improving and perfecting the user experience, spending countless hours exploring, anticipating and advocating for users' needs in everything...
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