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The Complexity of Simplicity :: UXmatters

The Complexity of Simplicity :: UXmatters | UX | Scoop.it

Though many business strategies and publications continue to trumpet the power of simplicity in the design of digital products, for lots of companies and product teams, simplicity doesn’t come easy. - See more at: http://www.uxmatters.com/mt/archives/2006/12/the-complexity-of-simplicity.php#sthash.xsGjsHYs.dpufThough many business strategies and publications continue to trumpet the power of simplicity in the design of digital products, for lots of companies and product teams, simplicity doesn’t come easy. - See more at: http://www.uxmatters.com/mt/archives/2006/12/the-complexity-of-simplicity.php#sthash.xsGjsHYs.dpuf


Via Mickael Ruau
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Mickael Ruau's curator insight, August 28, 2013 9:56 AM
Though many business strategies and publications continue to trumpet the power of simplicity in the design of digital products, for lots of companies and product teams, simplicity doesn’t come easy. - See more at: http://www.uxmatters.com/mt/archives/2006/12/the-complexity-of-simplicity.php#sthash.xsGjsHYs.dpuf
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The History of Flat Design: Efficiency, Minimalism, Trendiness

The History of Flat Design: Efficiency, Minimalism, Trendiness | UX | Scoop.it
Knowing where a style or technique came from and its history can help you make more educated decisions when it comes to using the design aesthetic.
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The ROI of User Experience with Dr. Susan Weinschenk

ROI of User Experience. Download a PDF poster of this animation http://www.humanfactors.com/ROIposter.asp - About this video: In this animated video Dr. Susa...
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Conversion Rate Optimisation - How a bit of psychology helps

Conversion Rate Optimisation - How a bit of psychology helps | UX | Scoop.it
Using human psychology to improve sales is probably as old as the practice of buying and selling.
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