Using Video in Business
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What for on The Mad Video

What for on The Mad Video | Using Video in Business | Scoop.it
The Mad Video is an online platform that allows you to convert easily your online videos into interactive by adding layers linked to the elements appearing on it (extra info, e-commerce, ads).

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105 Free Moodle Video Tutorials

105 Free Moodle Video Tutorials | Using Video in Business | Scoop.it
105 Free Moodle Video Tutorials! We know that you love Moodle. This is why we created the following list. Show your appreciation and share it with people interested in Moodle.

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Is Online Video Becoming the New Backbone of Education Technology?

Is Online Video Becoming the New Backbone of Education Technology? | Using Video in Business | Scoop.it
As video becomes higher-quality and easier to make and edit, teachers are integrating more online video into the classroom experience. (Online videos are fast becoming a preferred training tool. Do you have videos in your corporate training strategy?
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Online Video Tips for Small Businesses

Online Video Tips for Small Businesses | Using Video in Business | Scoop.it

If your site lacks video, you're passing up a great opportunity to hook customers... people who view a video online are 64 percent more likely to complete a purchase than other visitors. Legendary online retailer Zappos discovered that items with video outsell those without by 35 percent...Web videos are also a great search engine optimization (SEO) opportunity. Search engines consistently rank pages that contain video higher than plain websites... Now that you're convinced, here's how to enjoy the business-enhancing benefits of online videos:
1. Tell a Good Story: Products and services abound. Good stories are much harder to come by.
2. Be You: The video should really express your company's culture and personality
3. Use Upbeat Music: Upbeat music plays better with consumers while they're researching their options online
4. Don't Recreate the Wheel: If it's your first video, keep it simple.
5. Don't Make Mom Blush: Have fun, but keep it clean.


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dan's comment, August 29, 2013 2:46 PM
Totally Agree!
Indigo Designs Group's comment, September 5, 2013 10:46 PM
Absolutely!
Dotty Scott's curator insight, September 26, 2013 11:39 AM

Video on your website is a great optimization tool!

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4 Tips to Marketing Your Whiteboard Video on Social Media |

4 Tips to Marketing Your Whiteboard Video on Social Media | | Using Video in Business | Scoop.it
Companies will spend millions on marketing videos, this is a guide for pushing your video with social media for those companies working on a shoe string budget.

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Video Marketing How-to: 4 tactics from a small business that generated 1 million YouTube views | MarketingSherpa

Video Marketing How-to: 4 tactics from a small business that generated 1 million YouTube views | MarketingSherpa | Using Video in Business | Scoop.it

Video marketing is quickly becoming a speedy, effective and SEO-friendly way for marketers to reach consumers. Video marketing is quickly becoming a speedy, effective and SEO-friendly way for marketers to reach consumers. This can be especially true for small businesses, as well as those who don't have traditionally "camera-ready" products. Read on for four tactics from two video marketing leaders in small business, including one who generated one million video views on YouTube. These tactics will take you from the genesis of an initial idea to cultivating a robust video program....


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Jeff Domansky's curator insight, February 16, 2013 2:52 PM

Wasp Barcode case study shows the power of YouTube.

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Video Marketing for Small Business owners | Small Business Marketing | Highcoast Marketing

Video Marketing for Small Business owners | Small Business Marketing | Highcoast Marketing | Using Video in Business | Scoop.it
Video Marketing for Small Business owners | Small Business Marketing. Start using video today to market your small business.CHECK NOW WHY VIDEO MARKETING

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Lighting for Digital Video and Television, 3rd Edition - Free eBook Share

Lighting for Digital Video and Television, 3rd Edition - Free eBook Share | Using Video in Business | Scoop.it
eBook Free Download: Lighting for Digital Video and Television, 3rd Edition | PDF, EPUB | ISBN: 0240812271 | 2010-04-26 | English | PutLocker

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Fox eBook's curator insight, October 13, 2013 9:11 PM
Table of Contents

CHAPTER 1. Why Is Lighting Important for Television and Video?
CHAPTER 2. Human Vision, the Camera, and Exposure
CHAPTER 3. Volts, Amps, and Watts
CHAPTER 4. Lighting Instruments
CHAPTER 5. Lighting Controls and Uses
CHAPTER 6. Basic Lighting Techniques
CHAPTER 7. Interview Setups
CHAPTER 8. Solving Common Problems
CHAPTER 9. Studio Lighting
CHAPTER 10. Advanced Lighting Setups
CHAPTER 11. Lighting Low-Budget Locations
CHAPTER 12. Specialized Lighting
CHAPTER 13. Imagination and Invention

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B2B Marketing Secret: Video, Video, Video

B2B Marketing Secret: Video, Video, Video | Using Video in Business | Scoop.it
Get this: 92 percent of B2B customers watch online video and 43 percent of B2B customers watch online video when researching products and services for their business.
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Top 7 Tips for Video Marketing on Facebook - Business 2 Community

Top 7 Tips for Video Marketing on Facebook - Business 2 Community | Using Video in Business | Scoop.it
Regardless of the official launch date, there are many other video marketing tools that already exist which can help businesses grab the attention of Facebook fans and be more successful with video campaigns on Facebook.
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Get Beyond Views: 3 Metrics That'll Help You Prove Video ROI

Get Beyond Views: 3 Metrics That'll Help You Prove Video ROI | Using Video in Business | Scoop.it
Learn which video metrics your marketing and sales teams should be tracking and find out more about the HubSpot and Wistia integration.
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FIRST EVER Interactive Training Video | Online Soccer Academy Blog

FIRST EVER Interactive Training Video | Online Soccer Academy Blog | Using Video in Business | Scoop.it
Posted by Stephen Beatty. At OnlineSoccerAcademy.com we make better soccer players through online soccer training videos. New videos come out on Mondays. Our mission is to teach players that if you Believe in it® and ...
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The Ultimate Guide to YouTube Video Marketing » Onlinevideo.net ...

For companies of any size, succeeding on YouTube is an essential. YouTube is the place the world goes for online video, and your company had better have a.
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Top 25 Free E-Learning Authoring Tools - Elearning! Magazine BLOG

Top 25 Free E-Learning Authoring Tools - Elearning! Magazine BLOG | Using Video in Business | Scoop.it

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Kathleen Cercone's curator insight, October 1, 2013 8:06 AM

This post was inspired by Christopher Pappas’s list of 11 free e-learning authoring tools on Slideshare (see link below).  I thought it was a great list to share with our readers, but once I got into checking the list, I discovered many other free tools that were worthy of mention, including free tools from Microsoft, Brainshark, and other recognized names in the field.  H - See more at: http://blogs.2elearning.com/2012/07/top-25-free-e-learning-authoring-tools/#sthash.Xpis2H25.dpuf

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Touchcast

Touchcast | Using Video in Business | Scoop.it

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Kathleen Cercone's curator insight, October 11, 2013 7:33 AM

fantastic video tools

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4 Innovative Ways to Use Web Video for Small Business

4 Innovative Ways to Use Web Video for Small Business | Using Video in Business | Scoop.it

You've seen videos of people doing ridiculous things on the Internet. But you probably haven't seen too many videos of small businesses sharing their good work. Web video is more or less the domain of the ridiculous — whether that means something cute or something painful. Even top ads and commercials have a touch of the absurd (Old Spice, Dos Equis, I'm looking at you).

 

So how does a small business compete with disturbingly low attention spans and a whole Internet of viral videos? Read on for five ways that small businesses can take advantage of web video without blowing their budgets and let us know your own success stories in the comments below....


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Jeff Domansky's curator insight, May 19, 2013 4:41 PM

Very practical tips to help you get web video working for your small business.

wanderingsalsero's curator insight, May 20, 2013 12:55 AM

All good ideas. 

 

A dance studio could ask students to make a "Vine" (a brief "Twideo") video after an evening of using some cool moves (learned at the studio) on the dance floor on Saturday night.  Put a 'plug' in for the studio.  That would be great advertising for the studio.

Natan Amos's curator insight, July 3, 2015 12:25 AM

This article I personally believe is current action leading to futuristic outcomes. People would prefer to watch a 5 minute video of something rather than read a 500 word description of the same product as this article states. This is true because videos are more entertaining and meaningful as it shows the true features of the product and gives a clear description of everything about it. Whereas you can get the same information as reading a description but not necessarily get the full effect of the products potential. 

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Keyword Planner Video for Small Business Marketers Tops 7800 Views ... - IT Business Net

Keyword Planner Video for Small Business Marketers Tops 7800 Views ...
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7 Tips to Get the Most Social Media Bang from Your Video Marketing Buck

7 Tips to Get the Most Social Media Bang from Your Video Marketing Buck | Using Video in Business | Scoop.it
Are you convinced that your brand would benefit from an online video but unsure how to effectively market it?
You’ve done your research, you know that video ads work!

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Online Video Marketing Tips | Video Marketing Ideas For A Small Business

http://www.Mehak.tv CLICK HERE for more free online marketing tips! Video marketing is very important for online marketers if they want to utilise Youtube an...
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Why Video Marketing is Important - Web Video Marketing

Even though over 85 percent of American Web users watch online video, only 24 percent of brands actively create video communications. Video marketing increases audience engagement. Product videos can increase ...
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the video marketing guide for business - Kinetic Knowledge

the video marketing guide for business - Kinetic Knowledge | Using Video in Business | Scoop.it
With Internet-enabled smartphones offering consumers 'on the go' mobile connectivity they may very well be inclined to choose video over written content when searching for information OR instruction. Let's look at simple cost ...
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Maximize Your Video Marketing Beyond YouTube — It's All About ...

Maximize Your Video Marketing Beyond YouTube — It's All About ... | Using Video in Business | Scoop.it
Editor's Note: Today's blog post comes courtesy of Jennifer Pepper, the Content Marketing Manager at Vidyard. Managing the Vidyard Blog and content assets, she loves all aspects of video production, information design, ...
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How To Shoot Video For Your Small Business Website | YoungEntrepreneur.com

How To Shoot Video For Your Small Business Website | YoungEntrepreneur.com | Using Video in Business | Scoop.it
Unlike the hefty price tags associated with TV advertising, online video is affordable for businesses of any size.
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Epic 80s Entrepreneur Training Video Is Actually An Ad But Who Cares? - Huffington Post (satire)

Epic 80s Entrepreneur Training Video Is Actually An Ad But Who Cares? - Huffington Post (satire) | Using Video in Business | Scoop.it
Epic 80s Entrepreneur Training Video Is Actually An Ad But Who Cares?
Huffington Post (satire)
Every company wants to have an ad that goes viral, but few produce anything that really deserves it.
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The begining: How to use video in marketing - Washington Times

The begining: How to use video in marketing - Washington Times | Using Video in Business | Scoop.it
Washington Times
The begining: How to use video in marketing
Washington Times
In short, your business should be doing more than simply dipping its corporate toe into video marketing.
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