Using Social Media for Business Success
105 views | +0 today
Follow
Using Social Media for Business Success
How social media is transforming the way companies interact with their customers.
Curated by Pam Dyer
Your new post is loading...
Your new post is loading...
Scooped by Pam Dyer
Scoop.it!

Social Media is Key to B2B Content Marketing [Report] - Pamorama | Social Media Marketing Blog

Social Media is Key to B2B Content Marketing [Report] - Pamorama | Social Media Marketing Blog | Using Social Media for Business Success | Scoop.it
91% of B2B marketers use social media as a content marketing tool, and you should, too.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Some B-to-B Brands Make Strides in Social Media

Some B-to-B Brands Make Strides in Social Media | Using Social Media for Business Success | Scoop.it
It’s hard to find social media standouts among business-to-business brands. In many cases, they’re playing catch-up to their more social consumer cousins.
Pam Dyer's insight:

Some brands are showing the way forward in the space.

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

The Role of Color in Marketing [Infographics] | Pamorama | Social Media Marketing Blog

The Role of Color in Marketing [Infographics] | Pamorama | Social Media Marketing Blog | Using Social Media for Business Success | Scoop.it
Use color to your advantage across all of your marketing channels to improve brand awareness and drive purchasing.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

What type of social media user are you? - Telegraph

What type of social media user are you? - Telegraph | Using Social Media for Business Success | Scoop.it
New research shows heavy Facebook and Twitter users can suffer withdrawal symptoms when forced to go cold turkey. It also highlights 12 distinct types of social media users, from occasional "dippers" to full-blown "ultras": which one are you?
Pam Dyer's insight:

Looks like I'm an "Informer" -- how about you?

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

How to personalize your digital brand

How to personalize your digital brand | Using Social Media for Business Success | Scoop.it
Marketing expert Terra Higginson offers some tips on personalizing your digital brand.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

10 Social Media Time Management Tips for Small Business - Forbes

10 Social Media Time Management Tips for Small Business - Forbes | Using Social Media for Business Success | Scoop.it
Social media is one of those things that small business owners know they need to do, but they are not quite sure how to find the time to do it. Here are the top ten tips for effective social media management:  1. Have a plan.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Why You Should Target Moms When Marketing Content

Why You Should Target Moms When Marketing Content | Using Social Media for Business Success | Scoop.it
A huge network of moms that share information exists on Facebook, Twitter and Pinterest. Begin marketing content targeted towards them and they’ll share it.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

26 Ways to Use Visuals in Your Social Media Marketing | Social Media Examiner

26 Ways to Use Visuals in Your Social Media Marketing | Social Media Examiner | Using Social Media for Business Success | Scoop.it
Visual Social Media Marketing: learn how to share more visual content and create a visual conversation with your audience.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

How to Improve Your Social Media Marketing With Blogging | Social Media Examiner

How to Improve Your Social Media Marketing With Blogging | Social Media Examiner | Using Social Media for Business Success | Scoop.it
Social media marketing: learn how to enhance your social media efforts using your business blog.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

5 Ways You're Annoying Everyone on Social Media | Jeffbullas's Blog

5 Ways You're Annoying Everyone on Social Media | Jeffbullas's Blog | Using Social Media for Business Success | Scoop.it
Even with the huge emphasis placed on permission marketing lately, so many marketers still fail to understand that consumers don't like to be yelled at.
Pam Dyer's insight:

Don't do this stuff!

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Social Media And The Workplace [INFOGRAPHIC] - AllTwitter

Social Media And The Workplace [INFOGRAPHIC] - AllTwitter | Using Social Media for Business Success | Scoop.it
Social Media And The Workplace [INFOGRAPHIC]
Pam Dyer's insight:

More than half of firms now let all of their employees access social media sites at work

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Pinterest Releases Analytics Tool, Defines Metrics - SocialTimes

Pinterest Releases Analytics Tool, Defines Metrics - SocialTimes | Using Social Media for Business Success | Scoop.it
Pinterest today announced an analytics tool for measuring user activity on the social network.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Sometimes, Facebook Destroys Startups Built For Its Platform

Sometimes, Facebook Destroys Startups Built For Its Platform | Using Social Media for Business Success | Scoop.it
App makers beware.
Pam Dyer's insight:

The perennial push-and-pull between large technology companies and smaller developers.

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

30 Ways to Tell if You're a Social Media Success

30 Ways to Tell if You're a Social Media Success | Using Social Media for Business Success | Scoop.it
Social media is used by businesses to increase brand loyalty and gain new customers. Here are 30 ways to tell if you're a social media success.
Pam Dyer's insight:

Are your company's social media efforts paying off? Look at metrics and customer behavior.

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Use Pinterest Web Analytics to Jumpstart Your Social Media Marketing | Pamorama | Social Media Marketing Blog

Use Pinterest Web Analytics to Jumpstart Your Social Media Marketing | Pamorama | Social Media Marketing Blog | Using Social Media for Business Success | Scoop.it
Pinterest Web Analytics gives site owners insights into how people are interacting with pins that originate from their websites.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Guide to Finding The Right Social Influencers | Visual.ly

Guide to Finding The Right Social Influencers | Visual.ly | Using Social Media for Business Success | Scoop.it
A guide to activating your social advocates and influencers.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

How to Use Pinterest to Build Trust and Loyalty | Social Media Examiner

How to Use Pinterest to Build Trust and Loyalty | Social Media Examiner | Using Social Media for Business Success | Scoop.it
Pinterest Marketing: learn how to use Pinterest to build connections, trust and loyalty in a very visual way.
Pam Dyer's insight:

Some great tips...

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Forbes Top 20 Women Social Media Influencers | Pamorama | Social Media Marketing Blog

Forbes Top 20 Women Social Media Influencers | Pamorama | Social Media Marketing Blog | Using Social Media for Business Success | Scoop.it
I was honored when I learned that Forbes included me in their list of the Top 20 Women Social Media Influencers -- social media experts who have the strongest, most active followings.
Pam Dyer's insight:

A shout-out to the sensational ladies on the list...

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Social Media Measurement Framework | Intersection Digital Marketing

Social Media Measurement Framework | Intersection Digital Marketing | Using Social Media for Business Success | Scoop.it
The next step for organizations is the development of a strategies and tactics to measure the performance of their social media activity.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Ads That Speak the Language of Social Media

Ads That Speak the Language of Social Media | Using Social Media for Business Success | Scoop.it
The new starring role of social media in ads signals that agencies and advertisers believe they are prevalent enough to refer to without the risk of being misunderstood.
Pam Dyer's insight:

The "language of social media" is even seeping into ad campaigns that have no social media element of their own, Stuart Elliott writes. Brands talk about status updates, "likes," friend lists and other elements of social networking in a bid to become more relatable and instantly comprehensible to their target audience. "We were using social media in our ads because it's so understandable," explains Bridgett Judd, group director for strategic innovation at Saatchi & Saatchi Los Angeles.

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

18 Tips for Optimizing Your Pinterest Images to Improve SEO | Pamorama | Social Media Marketing Blog

18 Tips for Optimizing Your Pinterest Images to Improve SEO | Pamorama | Social Media Marketing Blog | Using Social Media for Business Success | Scoop.it
Pinterest is perfect for businesses with small marketing budgets, and you can improve SEO and drive traffic by optimizing your images.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Share Full-Res Photos Through Google+ Using Google Drive

Share Full-Res Photos Through Google+ Using Google Drive | Using Social Media for Business Success | Scoop.it
Many photographers are uncomfortable sharing their work at higher resolutions online, preferring instead to share smaller (and perhaps watermarked) pho
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

How to Turn Your Facebook Page Into an Insane Traffic Driving Machine — socialmouths

How to Turn Your Facebook Page Into an Insane Traffic Driving Machine — socialmouths | Using Social Media for Business Success | Scoop.it
The super easy guide of tips and tricks to squeeze more traffic out of Facebook and back to your own website
Pam Dyer's insight:

Some good tips about Facebook marketing.

more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Unliking Pages Is More Difficult With Facebook’s Revamped News Feed - AllFacebook

Unliking Pages Is More Difficult With Facebook’s Revamped News Feed - AllFacebook | Using Social Media for Business Success | Scoop.it
Facebook users may unlike one change in the social network’s revamped news feed: They can no longer unlike pages after hiding stories from those pages.
more...
No comment yet.
Scooped by Pam Dyer
Scoop.it!

Twitter Vs. Facebook: How Facebook’s News Feed Redesign Affects Twitter - AllTwitter

Twitter Vs. Facebook: How Facebook’s News Feed Redesign Affects Twitter - AllTwitter | Using Social Media for Business Success | Scoop.it
Twitter Vs. Facebook: How Facebook’s News Feed Redesign Affects Twitter
Pam Dyer's insight:

Symmetric vs. asymmetric models.

more...
No comment yet.