New research shows heavy Facebook and Twitter users can suffer withdrawal symptoms when forced to go cold turkey. It also highlights 12 distinct types of social media users, from occasional "dippers" to full-blown "ultras": which one are you?
Social media is one of those things that small business owners know they need to do, but they are not quite sure how to find the time to do it. Here are the top ten tips for effective social media management: 1. Have a plan.
The new starring role of social media in ads signals that agencies and advertisers believe they are prevalent enough to refer to without the risk of being misunderstood.
Pam Dyer's insight:
The "language of social media" is even seeping into ad campaigns that have no social media element of their own, Stuart Elliott writes. Brands talk about status updates, "likes," friend lists and other elements of social networking in a bid to become more relatable and instantly comprehensible to their target audience. "We were using social media in our ads because it's so understandable," explains Bridgett Judd, group director for strategic innovation at Saatchi & Saatchi Los Angeles.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
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Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
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