Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs
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How to choose between Facebook and LinkedIn for SMEs business

How to choose between Facebook and LinkedIn for SMEs business | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Choosing between Facebook and LinkedIn might not be an easy choice. You probably know both platforms as a user. Let's try to analyze those two systems in order for you to decide which one to use.

Via Georgina Lester, Marketing Colleges, AlGonzalezinfo, John van den Brink
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How to choose between Facebook and LinkedIn for SMEs business

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Nicoletta Gay's curator insight, March 29, 2014 3:47 PM

The standard answer usually is: Facebook is for B2C while LinkedIn is for B2B. It is actually more complex than that.    

Victor Juarez's curator insight, March 31, 2014 5:55 PM

Facebook or  Linkedin? Mejor las dos pero si hay que elegir...

Dawn Jensen's curator insight, April 8, 2014 5:59 PM

For those who are looking to see how they would reach a potential client or prospect, here's a great way to see top-tiered social networks side by side.

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A Guide to Social Media for SMEs and Startups 

A Guide to Social Media for SMEs and Startups  | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Social media is an invaluable source for small businesses; whether it be used for gaining new information, promoting your brand, or conducting market research, it really is a necessity.   However, it is also often associated with a lot of hard work, time and money; as a relatively new addition to the marketing world, it …
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Social Media Statistics Australia – August 2015

Social Media Statistics Australia – August 2015 | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
View our monthly social media reporting showing the most popular networks in Australia over August 2015
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Social Media Statistics Australia – August 2015
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What the Google+ changes mean for marketers

What the Google+ changes mean for marketers | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Earlier this week, Google unveiled some major changes to Google+, its social networking platform.
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What the Google+ changes mean for marketers
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10 Things To Learn From Your Competitors’ Social Media Marketing Strategy - #infographic

10 Things To Learn From Your Competitors’ Social Media Marketing Strategy - #infographic | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Your social strategy doesn't have to start from scratch. Take note of what your competitors or influencers are up to and learn from their wins and shortcomings.
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Social media marketing strategies for your SMEs business

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Quantitative and Qualitative Research - Objective or Subjective?

Quantitative and Qualitative Research - Objective or Subjective? | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
What is the Difference between Quantitative and Qualitative Research?
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Quantitative and Qualitative Research - Objective or Subjective?

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5 Social Media Best Practices for Marketers in SMEs in Australia

5 Social Media Best Practices for Marketers in SMEs in Australia | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
As a marketing professional in Australia, you are no doubt using social media to connect with new business prospects and stay connected with current clients. From small-to-medium enterprises (SMEs) to large corporate brands, increasing numbers of companies are adapting their marketing to include  social media. Social platforms present vital tools for SMEs, and are becoming more of a necessity in an ever-changing technological market.

In a study conducted by LinkedIn, it was found that 89 percen
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5 Social Media Best Practices for Marketers in SMEs in Australia 

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These Analytics Webinars push your eCommerce business to the next level

These Analytics Webinars push your eCommerce business to the next level | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Sit back and learn something! These analytics webinars will give you the inside scoop on how to push your SaaS or eCommerce business to the next level.
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These Analytics Webinars push your eCommerce business to the next level 

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13 of the Best Google Chrome Extensions for Social Media Marketers

13 of the Best Google Chrome Extensions for Social Media Marketers | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
This list of the best Google Chrome extensions for social media marketers will save you valuable work time and effort.
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13 of the Best Google Chrome Extensions for Social Media Marketers

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10 Social Media Marketing Mistakes Businesses Must Avoid in 2015

10 Social Media Marketing Mistakes Businesses Must Avoid in 2015 | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites, the opportunity to increase your site’s online exposure…
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10 Social Media Marketing Mistakes Businesses Must Avoid in 2015
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5 Smart Ways to Increase Your Facebook Page's Organic Reach

5 Smart Ways to Increase Your Facebook Page's Organic Reach | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it

Discover what you can do to improve your Facebook Page's organic reach when your engagement starts to drop.


Via Kamal Bennani
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5 Smart Ways to Increase Your Facebook Page's Organic Reach

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7 Statistics Every Social Media Marketer Should Know in 2015

7 Statistics Every Social Media Marketer Should Know in 2015 | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Blog post at Right Mix Marketing : To achieve social media success in 2015 and beyond, marketers must understand their audience, their behavior towards different social me[..]
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7 Statistics Every Social Media Marketer Should Know in 2015
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Which Social Media Sites Make Sense for Your SMEs Business? via @AbdTorah

Which Social Media Sites Make Sense for Your SMEs Business? via @AbdTorah | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
If you're confused by your marketing options when it comes to social media, use this quick guide to get started now.
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Which Social Media Sites Make Sense for Your SMEs Business? via @AbdTorah @Msediaoz 

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9 Common Mistakes That May Kill Your SMEs Business Online

9 Common Mistakes That May Kill Your SMEs Business Online | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Cloud, social networking, mobile friendly and big data are the new digital trends that are going...
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9 Common Mistakes That May Kill Your SMEs Business Online

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The 10 best digital marketing stats

The 10 best digital marketing stats | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Mark Twain once said, ‘There are lies, damned lies and statistics other than the ones included in the weekly Econsultancy digital marketing stats round-up.’
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The 10 best digital marketing stats
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4 Mobile Marketing Lessons That Big Brands Can Learn From Startups

4 Mobile Marketing Lessons That Big Brands Can Learn From Startups | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Here are a few ways to inject your brand's mobile-marketing approach with a shot of startup spirit.
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4 Mobile Marketing Lessons That Big Brands Can Learn From Startups
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E-Commerce Advice: Perfect For SMEs

E-Commerce Advice: Perfect For SMEs | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
E-Commerce is considered an online minefield for many small business owners, where do you begin when it comes to taking online payments.
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E-commerce advice for SMEs business

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7 Reasons to Start Using Social Media in your Digital Marketing Strategy

Social media has changed the world of marketing and if you are not utilizing it for your business then you are missing out on a great resource to generate leads, ...
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Social media as digital marketing strategy for your SMEs business

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5 Easy Ways To Be Effective On Social Media in SME Association of Australia

5 Easy Ways To Be Effective On Social Media in SME Association of Australia | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
5 Easy Ways To Be Effective On Social Media
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5 Easy Ways To Be Effective On Social Media in SME Association of Australia 

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Why Social Media Marketing Doesn't Work For SME's

Why Social Media Marketing Doesn't Work For SME's | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
The rise of social media is a revolution that has put the power of understanding and awareness into the hands of those that participate and I doubt there’s a business on the planet that hasn’t been told at least once, and probably dozens of times, they should be using it to promote themselves.The first couple of times they’ll dismiss the suggestion as absurd, because they don’t have the time and anyway their customers aren’t on Facebook, LinkedIn or Twitter. But the more times they hear how easy
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Why Social Media Marketing Doesn't Work For SME's

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12 Things You Can Do Today to Get Your Mobile Strategy off the Ground

12 Things You Can Do Today to Get Your Mobile Strategy off the Ground | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
So, in an attempt to address the knowing-versus-doing gap, we’ll analyze 13 things you can do to adopt a powerful mobile strategy with little effort.
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12 Things You Can Do Today to Get Your Mobile Strategy off the Ground

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6 Twitter Marketing Tips for SMEs Businesses

6 Twitter Marketing Tips for SMEs Businesses | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
Expand your social media presence with these 3 twitter marketing tips http://t.co/NRMIZrDmfO
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10 Reasons Your Business Should Be On Instagram

10 Reasons Your Business Should Be On Instagram | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it

Have you dismissed the idea of Instagram for business? You're not alone. Here's ten extremely compelling stats that show we can't ignore it anymore.


Via Kamal Bennani
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10 Reasons Your Business Should Be On Instagram

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Marco Favero's curator insight, May 29, 2015 8:47 AM

aggiungi la tua intuizione ...

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How to Maximize Your Mobile App Marketing with Social Media in 2015

How to Maximize Your Mobile App Marketing with Social Media in 2015 | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
You have created the app of your dreams and hope that it will be a smash hit. It needs marketing! Here's some tips to maximize your mobile app marketing
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How to Maximize Your Mobile App Marketing with Social Media in 2015 

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How Mobile Tech and Social Media Are Merging to Change the Shopping Experience

How Mobile Tech and Social Media Are Merging to Change the Shopping Experience | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
The near ubiquity of smartphones and the irresistible lure of social media are upending how retail is done, all over the world.
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How Mobile Tech and Social Media Are Merging to Change the Shopping Experience
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3 Targeted Tools for ROI Driven Social Media Marketing

3 Targeted Tools for ROI Driven Social Media Marketing | Adoption of Mobile Social Media as a Strategic Marketing Platform and Tool in SMEs | Scoop.it
We know the facts like the back of our hands. Over 72% of all online adults are now on social media. In response, marketers across the board are upping their efforts and resources towards social media
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3 Targeted Tools for ROI Driven Social Media Marketing

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