Using QR Codes
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Using QR Codes
Exploring the exciting world of QR Codes - portal between IRL and Online
Curated by Hans Looman
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European QR code usage doubles in 12 months, although the UK lags behind - The Fonecast

European QR code usage doubles in 12 months, although the UK lags behindThe FonecastNew figures from the comScore MobiLens service have shown how the use of QR codes is becoming an increasingly popular way of promoting product information and...
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'We will find you' marketing gone wild: Candy bars that guarantee stalkers - Network World

'We will find you' marketing gone wild: Candy bars that guarantee stalkers - Network World | Using QR Codes | Scoop.it

'We will find you' marketing gone wild: Candy bars that guarantee stalkers ~ In an additional chocolate mixed with technology promotion, Nestle is tapping the NFC-enabled mobile phone market.

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Chocolate QR Code Sculpture - 2d-code

Chocolate QR Code Sculpture - 2d-code | Using QR Codes | Scoop.it

Chocolate QR Code Sculpture ~ The tenth London Design Festival includes a QR Code sculpture made entirely from chocolate (image below).

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HARRY's Bottle Message - Cheil Singapore

This is a case study video created to be presented at advertising awards, and has no commercial values. Music in the video: from "Blur - Girls And Boys." All...
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5 Common Downfalls When QR Code Marketing

5 Common Downfalls When QR Code Marketing | Using QR Codes | Scoop.it
Discover five pitfalls to avoid when QR code marketing.
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CJ's comment, September 17, 2012 7:05 PM
Thanks for sharing the article. Glad you enjoyed!
Hans Looman's comment, September 17, 2012 7:38 PM
Thx CJ, any article that helps put QR Codes to good use is helpful
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How Apple & Google Could Make QR Codes Mainstream | POPAI

How Apple & Google Could Make QR Codes Mainstream | POPAI | Using QR Codes | Scoop.it
QR codes are just one of many mobile strategies brands and retailers are employing to better engage with shoppers, and for a variety of reasons: they're simple to use, cheap to produce, and have the potential of connecting a ...
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Video: QR codes on gravestones give interactive life stories - Globe and Mail

Video: QR codes on gravestones give interactive life stories - Globe and Mail | Using QR Codes | Scoop.it
Video: QR codes on gravestones give interactive life storiesGlobe and MailFuneral companies in the U.S. and U.K. have begun placing QR codes on gravestones enabling visitors to learn a lot more about the deceased.
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Alberta corn maze sets record for world's largest QR code - The Province

Alberta corn maze sets record for world's largest QR code - The Province | Using QR Codes | Scoop.it
2d-code Alberta corn maze sets record for world's largest QR codeThe ProvinceLACOMBE — An Alberta family farm that's become famous for its annual corn mazes has now grown one that's also the world's largest QR code.
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Accessing QR codes in four easy steps

Accessing QR codes in four easy steps | Using QR Codes | Scoop.it
Step 1: Download a free QR app, which should only take seconds. The app you need (it may be called “barcode scanner”) depends on whether you’re using an iPhone, Android, BlackBerry, whatever.
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Weekend QR code roundup: Great British Beer Festival - GoMo News

Weekend QR code roundup: Great British Beer Festival - GoMo News | Using QR Codes | Scoop.it
Weekend QR code roundup: Great British Beer Festival GoMo News Considering that this guide consisted largely of listings, it was quite impressive that the there were four adverts (Brains, Brentwood, Cask Marque & Camra) which bothered to include QR...
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PORTUGUESE PAVEMENT AS QR CODE « GABRIELA - Blog

PORTUGUESE PAVEMENT AS QR CODE « GABRIELA - Blog | Using QR Codes | Scoop.it
The small black and white squares may arouse more curiosity than interest in those who observe the code, which is in fact a world first.
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QR codes gain popularity in social media marketing

With the growth of smart phones and accompanying apps, quick-response codes are starting to fill an important social media marketing role, some avocado marketing agents say.
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3.3m UK consumers scanned a QR code in Q2, says comScore - Econsultancy (blog)

Econsultancy (blog)3.3m UK consumers scanned a QR code in Q2, says comScoreEconsultancy (blog)More than 3m UK consumers used their smartphone to scan QR codes in Q2, according to new data from comScore.
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Russia's First QR Code Postage Stamp - 2d-code

Russia's First QR Code Postage Stamp - 2d-code | Using QR Codes | Scoop.it

Russia's First QR Code Postage Stamp ~ Russia's postal operator 'Russian Post' has issued a QR Code stamp for the XXII Olympic Winter Games in Sochi (the host city).

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The Clever Sheep: Creating a Community QR Poster

One of the first community publishing projects we undertook in my 'learning strategies' class, was to produce a large QR code that will eventually hyperlink to our class website. Our poster will be 29 pixels square to match our ...
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iPhone 5: Why no NFC?

iPhone 5: Why no NFC? | Using QR Codes | Scoop.it
Apple left out near field communication technology in the new iPhone 5, a decision that one NFC backer said could be Apple's loss. But several mobile payment experts said Apple was right to wait, given the slow rollout of NFC, especially in the U.S.
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Invisible codes to combat fraud

Invisible codes to combat fraud | Using QR Codes | Scoop.it
Quick Response codes, currently limited to the advertising industry, could have a new security role to play, researchers suggest.
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QR Code Beer Bottles Help Singles Meet At The Bar [Video] - PSFK

QR Code Beer Bottles Help Singles Meet At The Bar [Video] - PSFK | Using QR Codes | Scoop.it
QR Code Beer Bottles Help Singles Meet At The Bar [Video] PSFK Harry's Bar in Singapore wanted to make it easier for shy locals to meet each other at the bar.
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Marketing in Korea Goes Digital @ HanCinema :: The Korean Movie ...

Marketing in Korea Goes Digital @ HanCinema :: The Korean Movie ... | Using QR Codes | Scoop.it
More recently, Samsung Electronics used QR codes in its "Gold Rush" campaign during the 2012 London Olympics. 4. Social Media With over 10 million people on Facebook and over 5 million on Twitter in Korea, marketers ...
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nourishing obscurity » The QR codes dome

nourishing obscurity » The QR codes dome | Using QR Codes | Scoop.it
At the Venice Biennale, the thirteenth International Architecture Exhibition, [es]pecially for the event an original dome was built [by the Russians], the walls inside of it are all covered with periodically glowing QR-codes (quick ...
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Is Mobile Search Taking Over the Restaurant Space?

In the last few months, there’s increasing evidence that mobile search activity for restaurants is growing by leaps and bounds.
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Mobile Action Codes on the Rise, But Are Consumers Engaged? - brandchannel.com

Mobile Action Codes on the Rise, But Are Consumers Engaged? - brandchannel.com | Using QR Codes | Scoop.it

MediaPost Communications - Mobile Action Codes on the Rise, But Are Consumers Engaged?

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Lacoste personalizes mobile shopping experience with QR codes ...

Lacoste personalizes mobile shopping experience with QR codes ... | Using QR Codes | Scoop.it
Lacoste is equipping its static print ads with a custom QR code that lets readers shop the latest looks from the retailer's fall collection. The QR code-enabled ads are being used as part of Lacoste's fall/winter 2012 campaign for ...
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Report: QR code use rising in unexpected ways - Socially Savvy!

Report: QR code use rising in unexpected ways - Socially Savvy! | Using QR Codes | Scoop.it
For some help making sense of the numbers, Ragan.com asked mobile communication and marketing experts for some analysis. Popularity explosion. One reason for the huge growth in QR code use is pretty simple, says ...
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